Amazon Launches Demographics Tool for Sellers

Amazon Launches Demographics Tool for Sellers

Amazon's new "Demographics" feature allows sellers to view consumer profiles at the ASIN level, optimizing product information and ad targeting. Vendor Central accounts now include "Purchase Location" analytics, aiding in regional inventory and marketing strategy optimization. Platforms like eBay and Wish also offer similar data functionalities. Data-driven operation is an inevitable trend in cross-border e-commerce. Seizing these opportunities can significantly improve performance by allowing sellers to better understand their customers and tailor their approach accordingly.

11/03/2025 Logistics Industry Insights
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Amazon Sellers Adopt Datadriven Tactics for Peak Season Success

Amazon Sellers Adopt Datadriven Tactics for Peak Season Success

This article addresses the challenges faced by Amazon sellers in preparing for peak season inventory and proposes a data-driven FBA inventory strategy. It outlines three key strategies: diversifying logistics channels to mitigate risks, reserving a safety margin to handle unexpected situations, and closely monitoring market dynamics to enhance logistics coordination. By implementing these strategies, sellers can accurately prepare inventory, reduce risks, improve efficiency, and succeed in the year-end sales promotion.

01/07/2026 Logistics
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Ebay Sellers Gain Insights on Global Buyer Demographics

Ebay Sellers Gain Insights on Global Buyer Demographics

Understanding eBay buyer origins is crucial for boosting performance. Identifying buyer "nationality" through channels like PayPal informs product selection and operational strategies. While eBay spans global markets, the United States remains a primary market. Sellers need to offer high-quality products and services, implementing refined operational practices to capitalize on global opportunities. Knowing where your buyers come from allows for targeted marketing and inventory management, ultimately leading to increased sales and customer satisfaction on the eBay platform.

01/06/2026 Logistics Encyclopedia
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Shopee Sellers Guide How to Avoid Zero Sales

Shopee Sellers Guide How to Avoid Zero Sales

This guide is for new Shopee sellers, offering tips to avoid common pitfalls in product selection. By analyzing key data such as shop count, product count, and Blue Ocean Index, it helps sellers avoid highly competitive red ocean categories and identify more promising blue ocean markets. It emphasizes the importance of data-driven product selection and recommends using product selection tools to assist in decision-making, improving efficiency and success rates. This approach enables sellers to identify niche products with less competition and higher profit potential.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Guide to Winning Product Selection

Amazon Sellers Guide to Winning Product Selection

This article delves into seven key strategies for Amazon product selection, including leveraging bestseller lists, new release lists, category extensions, Amazon Brand Analytics (ABA) keywords, product innovation, Google Trends, and product selection tools. The aim is to help sellers accurately identify market demands and create viral products. Furthermore, the article provides practical tips for choosing suitable categories, empowering sellers to stand out in the competitive Amazon marketplace. These strategies help sellers to identify trends and make data-driven decisions for optimal product selection.

01/05/2026 Logistics Industry Insights
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Crossborder Ecommerce Faces Rising Costs Profit Challenges

Crossborder Ecommerce Faces Rising Costs Profit Challenges

Is cross-border e-commerce really that profitable? This article unveils the truth behind the high profits in the industry, deeply analyzing various costs including product gross profit, logistics, marketing, inventory, and operations. It shatters the illusion of 'earning dollars and spending RMB,' revealing that cross-border e-commerce is essentially a laborious business requiring careful calculation. It highlights the importance of meticulous cost management and efficient operations for achieving sustainable profitability in the competitive global marketplace.

01/05/2026 Logistics Industry Insights
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Ecommerce Slowdown Dampens Industrial Real Estate Growth

Ecommerce Slowdown Dampens Industrial Real Estate Growth

Deloitte research indicates that despite continued e-commerce growth, industrial real estate faces multiple challenges, including oversupply, increased competition, rising financing costs, and macroeconomic headwinds, potentially slowing growth. The report emphasizes the importance of reverse logistics and highlights emerging trends like on-demand warehousing. Companies need to closely monitor market changes and adjust their strategies to stand out in the competition. Strategic adaptation is key to navigating these challenges and capitalizing on new opportunities within the evolving industrial real estate landscape.

01/29/2026 Logistics Industry Insights
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North American Class 8 Truck Orders Fall in January Outlook Steady

North American Class 8 Truck Orders Fall in January Outlook Steady

Recent data indicates a slight month-over-month decrease in North American Class 8 truck orders for January, but a year-over-year increase, suggesting continued strong overall demand. Experts believe that short-term fluctuations are inevitable, but in the long term, the heavy-duty truck market still has growth potential, driven by economic recovery, infrastructure development, and the expansion of e-commerce. The market shows resilience and positive long-term prospects despite the recent dip in monthly orders.

01/29/2026 Logistics
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Gold and Silver Prices Drop Amid Market Volatility

Gold and Silver Prices Drop Amid Market Volatility

This article delves into the reasons behind the recent plunge in the precious metals market, attributing it to a combination of factors including the 'Waller Shock,' a rebounding US dollar, and month-end portfolio rebalancing. While the market may face short-term pressure, gold and silver, as safe-haven assets, are expected to find long-term support amid global economic uncertainties. Investors should closely monitor Federal Reserve policy, the dollar's exchange rate, and the global economic landscape, carefully assessing risks.

02/11/2026 Exchange Rate Query
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US Industrial Real Estate Shifts As Ecommerce Cools Logistics Grows

US Industrial Real Estate Shifts As Ecommerce Cools Logistics Grows

A JLL report reveals record-high net absorption in the US industrial real estate market for Q1, with e-commerce leasing demand stabilizing and logistics demand growing. Smaller warehouse spaces are particularly favored. The report highlights a market trend of cooling e-commerce and a rise in logistics. It emphasizes the importance for data analysts to focus on niche markets, key performance indicators, and macroeconomic factors. This shift underscores the evolving dynamics within the industrial sector and the need for a nuanced understanding of these influences.

01/20/2026 Logistics Industry Insights
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