Brazilian Xennials Drive Black Friday Sales Via Shortform Video

Brazilian Xennials Drive Black Friday Sales Via Shortform Video

A recent Brazilian survey reveals that Generation X (individuals aged 45 and above) are emerging as the primary force behind Black Friday shopping. They favor online platforms and heavily rely on short video reviews to inform their purchasing decisions. Their spending is particularly strong in the home appliance and electronics categories. While electronics, appliances, and clothing are their main purchases, they exhibit more caution when it comes to personal care and beauty products. This highlights the growing influence of Gen X in the e-commerce landscape during major shopping events.

01/21/2026 Logistics Industry Insights
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Women Gain Ground in Highpaying Supply Chain Careers

Women Gain Ground in Highpaying Supply Chain Careers

Salaries in the supply chain management industry continue to rise, presenting more high-paying opportunities for women. Digital transformation is driving demand for upgraded talent, emphasizing both soft skills and professional expertise. Internship experience and industry connections are crucial for career advancement. Women should seize these opportunities and actively embrace the supply chain management industry. The field offers significant growth potential and rewarding careers for women equipped with the necessary skills and networking abilities.

01/27/2026 Logistics Industry Insights
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US Firms in China Balance Trade Strains Amid Growth Push

US Firms in China Balance Trade Strains Amid Growth Push

A US-China Business Council (USCBC) report indicates that while facing trade tensions and pandemic challenges, American companies in China remain confident in the Chinese market. 88% are positive about the Phase One trade deal, but the impact of tariffs is significant. Most companies have no plans to relocate, but supply chain restructuring is becoming a trend. The report calls for the US and China to build a stable economic and trade relationship to create a favorable environment for businesses. This includes addressing ongoing concerns and fostering greater predictability.

01/28/2026 Logistics Industry Insights
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Ecommerce Layoffs Rise As Firms Cut Costs Amid Downturn

Ecommerce Layoffs Rise As Firms Cut Costs Amid Downturn

The cross-border e-commerce industry faces challenges, prompting companies to adopt cost-reduction measures like mandatory single-day off, leading to employee dissatisfaction. This article explores how companies and employees can overcome difficulties together and achieve a win-win situation. It analyzes various cost-saving methods employed by companies and how employees can protect their rights, advocating for the industry to collectively welcome a brighter future. The focus is on navigating the current economic climate while ensuring fairness and sustainability for both employers and employees.

12/31/2025 Logistics Industry Insights
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Crossborder Ecommerce Sellers Slash Costs Amid Challenges

Crossborder Ecommerce Sellers Slash Costs Amid Challenges

The cross-border e-commerce industry faces challenges, with major sellers adopting cost-saving measures like 'indefinite leave.' Amidst the industry downturn, companies need strategies like refined operations, diversified channels, and product innovation. Practitioners should enhance their skills and actively seek opportunities. Challenges and opportunities coexist, and those who adapt to change will prevail. Companies are struggling to maintain profitability and are implementing drastic measures to reduce expenses. The future requires agility and a proactive approach to navigate the evolving landscape.

01/16/2026 Logistics Industry Insights
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