Guide to Optimizing Coupang Ads and New Features

Guide to Optimizing Coupang Ads and New Features

This article provides a detailed guide to Coupang ad placement, covering aspects such as ad recharge via mobile banking, ad performance optimization through data analysis, selecting appropriate ad types, and leveraging Coupang's new 'Increase Overall Sales' feature. It aims to help Coupang sellers better understand and utilize advertising tools to boost their store sales.

US Manufacturing Struggles With Tariffs Slowdown Supply Chains

US Manufacturing Struggles With Tariffs Slowdown Supply Chains

The US Manufacturing PMI continues to decline, with tariffs casting a long shadow. Businesses need to actively respond by diversifying procurement sources, improving efficiency, differentiating their products, and expanding domestic demand. Only by doing so can they seize opportunities amidst challenges and reshape their supply chains. The persistent downward trend in the PMI, coupled with the ongoing tariff pressures, necessitates proactive strategies for manufacturers to navigate the evolving economic landscape and ensure long-term resilience.

Global Supply Chains Diversify As Firms Reduce Reliance on China

Global Supply Chains Diversify As Firms Reduce Reliance on China

Global supply chains are undergoing a significant reshaping. Key trends include evolving labor costs, manufacturing reshoring initiatives, the lingering impacts of the pandemic, fluctuations in semiconductor imports, the decline of the textile industry, and shifts in import patterns. Businesses must carefully evaluate these factors and develop personalized supply chain strategies to navigate future challenges and ensure resilience. This requires a proactive approach to risk management and a willingness to adapt to the dynamic global landscape.

Starbucks Struggles with Localization Challenges in China

Starbucks Struggles with Localization Challenges in China

Starbucks faces challenges in the Chinese market from local brands like Luckin Coffee, resulting in revenue decline. To address this, Starbucks is accelerating store expansion, innovating business models, and developing online channels. The key lies in adapting to Chinese culture and consumer habits through product innovation and supply chain optimization, while also formulating differentiated strategies for lower-tier cities. Starbucks needs to reinvent itself to maintain its leading position in the competitive landscape.

Heavyduty Truck Orders Drop Amid Industry Uncertainty

Heavyduty Truck Orders Drop Amid Industry Uncertainty

Preliminary data shows another decline in North American Class 8 truck orders for November, suggesting a potential market correction. While October saw a month-over-month increase, year-over-year figures remain down. This downturn could be attributed to factors like pulled-forward demand, economic conditions, fuel prices, and emission standards. Heavy-duty truck manufacturers need to closely monitor market trends, adapt strategies, and embrace new technologies to navigate the changing landscape.

US Rail Freight Gains in Carloads Dips in Intermodal

US Rail Freight Gains in Carloads Dips in Intermodal

According to the Association of American Railroads, U.S. rail carload traffic increased year-over-year for the week ending January 21st, driven primarily by nonmetallic minerals, coal, and motor vehicle parts. Intermodal traffic, however, decreased compared to the same period last year. Total North American rail traffic experienced a slight decline, reflecting regional economic variations and global economic uncertainties. This data provides insights into the current state of the freight economy and its underlying trends.

01/16/2026 Logistics
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US Container Imports Drop Hinting at Economic Slowdown

US Container Imports Drop Hinting at Economic Slowdown

Descartes' latest report reveals a significant drop in US import container volume, down 16.2% month-over-month and 25.0% year-over-year, but consistent with pre-pandemic levels. Multiple factors contribute to the decline, including increased port congestion, stabilization of East and West Coast port shares, and the rise of smaller ports. Experts advise businesses to diversify supply chains, strengthen inventory management, monitor policy changes, embrace digital transformation, and cautiously navigate global trade challenges.

US Import Volumes Drop Sharply Amid COVID19 and Low Demand

US Import Volumes Drop Sharply Amid COVID19 and Low Demand

Panjiva data reveals a sixth consecutive month of decline in US seaborne imports in February, impacted by the COVID-19 pandemic and weakened demand. Imports from China experienced a sharp decrease, and future prospects remain uncertain. The ongoing pandemic continues to disrupt global supply chains and consumer spending, contributing to the overall downturn in trade activity. This trend raises concerns about the potential long-term economic consequences for both the US and its trading partners.

US Container Imports Fall in September Signaling Economic Slowdown

US Container Imports Fall in September Signaling Economic Slowdown

Descartes reported that U.S. container imports decreased by 8.4% in September compared to August, but are still up 1.9% year-to-date. Imports from China saw a sharp decline, with widespread decreases among major trading partners. East Coast ports gained market share. The data reflects the impact of seasonal factors, trade policy uncertainty, and a slowdown in global demand. The overall trend suggests a complex interplay of economic forces affecting U.S. import activity.

01/15/2026 Logistics
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Diesel Prices Stabilize Following Steep Declines EIA

Diesel Prices Stabilize Following Steep Declines EIA

EIA data reveals that the U.S. national average diesel price leveled off for the week ending April 26, halting a continuous decline. This article analyzes recent diesel price trends, year-over-year changes, the impact of the crude oil market, and EIA's price forecasts. It also explores key factors influencing diesel prices and the effects of price fluctuations on various industries. Strategies for businesses and individuals to navigate diesel price volatility are discussed.

01/19/2026 Logistics
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