Ozon Unveils Black Friday Strategy to Boost Russian Ecommerce Sales

Ozon Unveils Black Friday Strategy to Boost Russian Ecommerce Sales

This article provides a comprehensive guide for OZON sellers preparing for the Black Friday mega-sale. It offers in-depth analysis of top-selling product categories and details key strategies for inventory preparation, data analysis, listing optimization, and promotional participation. It also highlights common marketing pitfalls to avoid. This guide aims to help sellers focus their efforts during the peak season and achieve significant sales increases. It provides practical tips and actionable advice for maximizing visibility and driving conversions during the Black Friday event.

01/16/2026 Logistics Industry Insights
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Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon Enhances Brand Analytics with Search Data for Sales Boost

Amazon has launched the Brand Analytics Search Dashboard in its European and Japanese marketplaces. This dashboard features Search Catalog Performance and Search Query Performance, empowering sellers to analyze buyer search and purchasing trends. This allows them to optimize product listings and advertising strategies, ultimately driving sales growth. The new tool provides valuable insights into customer behavior, enabling data-driven decisions to improve product visibility and conversion rates within these key international markets. By understanding what customers are searching for and how products are performing, sellers can refine their approach and maximize their potential on Amazon.

01/16/2026 Logistics Industry Insights
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Amazon Sellers Hit by Sales Drop Warehouse Delays Before Fall Promo

Amazon Sellers Hit by Sales Drop Warehouse Delays Before Fall Promo

With Amazon's autumn promotion approaching, cross-border e-commerce sellers face the dual challenges of declining sales and warehouse congestion. This article analyzes the reasons for the sales slump and overstocking issues, and proposes strategies such as optimizing inventory management, focusing on precise traffic, and refining cost control. It also introduces how E-Cang ERP can help sellers improve operational efficiency and reduce costs through intelligent advertising management and stock preparation risk avoidance, preparing them for the year-end promotion. This will help sellers navigate the challenges and maximize opportunities during the peak season.

01/16/2026 Warehousing
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Global Firms Adopt Crossborder Logistics for Market Expansion

Global Firms Adopt Crossborder Logistics for Market Expansion

This paper systematically outlines the entire process of cross-border logistics, including order confirmation, preparation, transportation, customs clearance, distribution, and after-sales service. It aims to assist businesses and individuals in understanding and optimizing cross-border logistics, enhancing customer experience and operational efficiency, and promoting the successful development of international business.

07/29/2025 Logistics Encyclopedia
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US Air Freight Enhances Crossborder Efficiency

US Air Freight Enhances Crossborder Efficiency

This article analyzes how the air freight service in the United States achieves high efficiency in cross-border transport through effective integration of air transportation and last-mile delivery, intelligent processing of customs clearance, dynamic routing algorithms, and comprehensive data management across the entire supply chain.

08/04/2025 Logistics Encyclopedia
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New Tech Boosts Lastmile Delivery Efficiency

New Tech Boosts Lastmile Delivery Efficiency

Last mile delivery is one of the most challenging links in the supply chain. This article explores how to enhance delivery efficiency through smart technologies and innovative strategies, meeting market demands, optimizing customer experience, and helping businesses gain a competitive edge in this area.

08/06/2025 Logistics Industry Insights
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New Train Model Enhances Warehouse Efficiency

New Train Model Enhances Warehouse Efficiency

The train-based picking model, an innovative approach to order fulfillment, enhances efficiency by having one individual manage multiple compartments, addressing bottlenecks found in traditional picking methods. This model emphasizes pull-based operations to improve warehouse management efficiency, making it a worthy reference for more companies.

08/07/2025 Warehousing
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Thirdparty Logistics Boost Supply Chain Efficiency

Thirdparty Logistics Boost Supply Chain Efficiency

Third-Party Logistics (3PL) involves companies outsourcing their logistics activities to specialized service providers. This model aims to help businesses focus on core competencies, reduce operational costs, improve service quality, and flexibly respond to market changes. Selecting the right 3PL provider requires careful consideration of factors such as needs, qualifications, experience, service scope, technological capabilities, and pricing. Effectively leveraging 3PL can streamline supply chains and enhance overall business performance by enabling access to specialized expertise and resources.

08/21/2025 Logistics Encyclopedia
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Welly International Enhances Taiwanchina Logistics Efficiency

Welly International Enhances Taiwanchina Logistics Efficiency

Willy International Enterprise Co., Ltd. specializes in air freight pallet services from Tangshan to Taipei, offering options including sea freight, air freight, and sea-air express. With a professional team, extensive experience, and comprehensive services, Willy International is dedicated to providing customers with safe, efficient, and economical cross-strait logistics solutions, supporting business development. They focus on streamlining the shipping process between mainland China and Taiwan, ensuring reliable and cost-effective transport for various cargo needs.

08/21/2025 Logistics
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