Kaytas Wins Trademark Case Bolstering Pet Nutrition Brands

Kaytas Wins Trademark Case Bolstering Pet Nutrition Brands

Guangdong Zhongchong's "Ketascade" pet nutritional products were subjected to trademark infringement through "scratch-off code sales." The company successfully defended its rights through legal channels. This case highlights the harm that "scratch-off code" chaos poses to brands and consumers. It provides a reference for brand protection in the pet nutritional product industry, emphasizing the importance of strengthening intellectual property protection, establishing a comprehensive traceability system, and actively defending rights. The aim is to build a healthy and orderly market environment.

01/23/2026 Logistics Industry Insights
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Ebay Sellers Boost Sales with MPN Code Optimization

Ebay Sellers Boost Sales with MPN Code Optimization

This article delves into the definition, function, and advantages of MPN (Manufacturer Part Number) codes on the eBay platform. It explains the positive impact of adding MPN codes on improving product visibility, search engine ranking, and price competitiveness. Practical operational suggestions are provided to help eBay sellers optimize their listings and increase sales. By understanding and implementing MPN codes effectively, sellers can significantly enhance their performance and gain a competitive edge in the eBay marketplace.

01/06/2026 Logistics Encyclopedia
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Customs Cut-off Time Explained and Important Considerations

Customs Cut-off Time Explained and Important Considerations

This article analyzes the importance of customs cutoff times in foreign trade logistics, detailing the requirements for cutoff times for goods inside and outside the zone at the outer port and Yangshan. It emphasizes the significance of customs declaration, port entry, and arrival reports, offering practical advice such as arranging for early customs declaration and delivery times to avoid delays or missed shipments.

07/16/2025 Logistics Encyclopedia
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Allegro Fends Off Temu in Polands Ecommerce Market

Allegro Fends Off Temu in Polands Ecommerce Market

The Polish e-commerce market is experiencing fierce competition. Local giant Allegro is showing steady growth, while Temu is rapidly rising due to its expanding user base. Amazon faces challenges, and TikTok Shop is poised to enter the market. Understanding the strategic moves of each platform and the evolving market dynamics is crucial for seizing new opportunities in the Central and Eastern European e-commerce landscape. The competition between established players and newcomers will shape the future of online retail in Poland.

01/15/2026 Logistics Industry Insights
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Amazon Revamps Legacy Products with New Marketing Strategy

Amazon Revamps Legacy Products with New Marketing Strategy

This article delves into the advertising strategies for reactivating old products on Amazon through off-Amazon promotion. It emphasizes the importance of conversion rates and details the application of Code mode, adjustments to on-Amazon advertising, and keyword negation techniques. By synergizing off-site traffic generation with on-site conversion optimization, this approach helps sellers revitalize old products and achieve sales growth. The article provides practical insights into leveraging external traffic to boost internal performance and ultimately increase revenue for established product listings.

01/06/2026 Logistics Encyclopedia
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Fedex to Spin Off Freight Unit Appoints New Leadership

Fedex to Spin Off Freight Unit Appoints New Leadership

FedEx plans to separate FedEx Freight by June 2026 and appoint new leadership. The goal of this strategic move is to unlock value and optimize both operations and capital allocation. This separation is expected to create a more focused and agile FedEx, allowing each entity to pursue its own distinct strategies and growth opportunities within the evolving transportation landscape. The company believes this will ultimately benefit shareholders and customers alike.

01/20/2026 Logistics Industry Insights
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AI Search Engines Compete Chatgpt Bing and Ernie Face Off

AI Search Engines Compete Chatgpt Bing and Ernie Face Off

This article comprehensively compares and evaluates three AI search engines: ChatGPT, the new Microsoft Bing, and Baidu's ERNIE Bot. It analyzes them from multiple dimensions, including technical features, search result quality, user interaction experience, and applicable scenarios. The aim is to help readers choose the most suitable intelligent information retrieval tool for their needs and to rationally view the opportunities and challenges brought about by the development of AI technology.

01/07/2026 Logistics Industry Insights
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Fedex Freight to Spin Off Under Smith and Martins Leadership

Fedex Freight to Spin Off Under Smith and Martins Leadership

FedEx plans to spin off its less-than-truckload (LTL) freight division into an independent publicly traded company by June 2026. John A. Smith has been appointed President and CEO, and R. Brad Martin will serve as Chairman of the Board. This move aims to unlock shareholder value, improve operational efficiency, and allow both companies to maintain commercial operations and technology collaboration. Post-separation, FedEx Freight will become a leading pure-play LTL carrier with the most extensive network.

01/20/2026 Logistics Industry Insights
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Fedex Freight Spins Off As Smith and Martin Take Helm

Fedex Freight Spins Off As Smith and Martin Take Helm

FedEx plans to spin off its less-than-truckload (LTL) freight subsidiary, FedEx Freight, in 2026, appointing John A. Smith as President and CEO and R. Brad Martin as Chairman of the Board. This move aims to unlock shareholder value and enhance the operational efficiency and strategic focus of both companies. Analysts believe that an independent FedEx Freight will face cost structure adjustments, but also has the potential for growth due to its market position and priority services.

01/20/2026 Logistics
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Amazon Sellers Guide to Safe Offplatform Promotion

Amazon Sellers Guide to Safe Offplatform Promotion

This article delves into common violations in Amazon off-site promotion, such as discount stacking, reviews, and rank manipulation. It provides detailed risk avoidance strategies, including diversified campaigns, controlled discount levels, and self-inspection. It emphasizes that Amazon targets violations, not off-site promotion itself, aiming to help sellers safely and effectively use off-site promotion to boost sales. By understanding and mitigating these risks, sellers can leverage external traffic sources without jeopardizing their Amazon accounts.

01/06/2026 Logistics Industry Insights
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