Global Banks Adopt Faster SWIFTBIC Code Search Tools
This article discusses the importance and methods of efficiently querying SWIFT/BIC bank codes by country, helping users achieve secure and rapid international transfers.
Ecommerce Sellers Adapt to Voice Search AI Boom
Voice search is rapidly transforming the e-commerce landscape. This article delves into the impact of voice search on e-commerce SEO, particularly on the Amazon platform. It provides practical strategies to help sellers optimize product listings, win the Buy Box, and improve category rankings. Ultimately, the goal is to capitalize on the traffic opportunities presented by the AI era. Learn how to adapt your SEO efforts to meet the growing demand for voice-activated shopping and stay ahead of the competition on Amazon.
USPTO Enhances Patent Search Tool for Ecommerce Sector
The United States Patent and Trademark Office (USPTO) has launched a new version of its public patent search tool (PPUBS), replacing the old one. This article details the search process of PPUBS, including keyword search and the use of advanced search codes. It emphasizes the importance of PPUBS for cross-border e-commerce sellers to avoid infringement risks, suggesting that sellers master it as soon as possible. Understanding the new system is crucial for ensuring products do not violate existing patents and for staying competitive in the global marketplace.
Amazon Expands Search Analytics for Brand ASIN Tracking
Amazon has upgraded its 'Search Query Performance' dashboard, allowing brand sellers to track the search performance of specific ASINs. By analyzing metrics such as search query volume, impressions, and clicks, sellers can optimize keywords, A+ Pages, and marketing strategies to improve search rankings and sales. Data-driven, granular operations are key to success. This new tool helps brands understand how customers are finding their products and provides insights to refine their approach and boost visibility within Amazon's search results.
Google Ads Vs Baidu Comparing Search Marketing Strategies
This article provides an in-depth comparison of Google Ads and Baidu Ads, analyzing their differences across various dimensions including technology, services, conversion tracking, account management, and ad testing. The aim is to help advertisers choose the platform that best suits their needs and develop precise and effective advertising strategies to improve advertising efficiency. It explores the nuances of each platform to enable informed decision-making for optimal campaign performance and return on investment.
Googles 14 Advanced Search Operators Boost SEO Efficiency
This article details 14 efficient Google search operators, including exact match, URL targeting, title search, body text search, logical AND, logical OR, exclusion search, wildcard, site-specific search, file type search, time range search, before a specific date, after a specific date, and advanced search visual operations. Mastering these operators can help users obtain information more accurately and efficiently, improving work productivity.
Google Addresses discovered Not Indexed Search Ranking Issues
This article provides an in-depth analysis of the Google "Discovered - currently not indexed" issue and offers a systematic solution. This includes requesting indexing, troubleshooting crawl budget limitations, improving content quality, optimizing internal linking, and building backlinks. By employing a multi-faceted approach, this problem can be resolved, ensuring content is indexed by Google and realizes its full potential. The article aims to help users understand and address the reasons why Google discovers content but doesn't index it, and provides practical steps to improve indexation rates.
Google Search Shows Fewer Results Than Total Count
This paper delves into the significant discrepancy between the number of Google search result pages and the total number of results, revealing the role of relevance algorithms in optimizing user experience. Through case studies and an interpretation of the PageRank algorithm, it clarifies how Google filters information to provide accurate search results. The paper emphasizes the crucial role of algorithm engineers in Google's core competitiveness, highlighting their contribution to delivering highly relevant and useful search results despite the vast amount of available information.
Shopify Tests Universal Search to Boost Ecommerce Efficiency
Shopify is testing a shopping app with a platform-wide search function, allowing users to search for products from all Shopify merchants, potentially transforming from a website builder into a comprehensive e-commerce platform. This aims to address the exposure challenges faced by independent brands and create a closed-loop shopping experience. While the test is limited and internally debated, a full rollout could reshape the independent website ecosystem and revolutionize the e-commerce industry.
Amazon Sellers Adapt Strategies to Regain Search Traffic
Faced with algorithm adjustments in Amazon's search results pages, sellers need to shift their thinking and reshape their operational strategies. This article delves into the reasons for traffic loss and provides strategies such as cultivating Amazon's Choice, leveraging Editorial Recommendations, skillfully utilizing associated traffic, emphasizing brand power, and optimizing listings. These strategies aim to help sellers regain traffic and achieve sales growth on the Amazon platform.