second buy box News

Amazon Introduces Second Buy Box for Thirdparty Sellers

Amazon is reportedly planning a "second buy box" to address competition concerns between third-party sellers and its own retail operations. This initiative stems from an antitrust agreement with the European Union and aims to create a fairer competitive landscape on the platform. The second buy box would potentially give more visibility to alternative sellers, offering consumers more choices and potentially lower prices. This move is expected to alleviate some of the pressure felt by third-party sellers who often struggle to compete with Amazon's own products.

12/31/2025 Logistics Industry Insights

Amazon Sellers Compete for Buy Box Dominance

This article delves into the five most common reasons for losing the Amazon Buy Box: flawed pricing strategies, arbitrary changes to Listing information, negative reviews, complaints and reports, and FBA stockouts. For each reason, corresponding solutions are proposed to help sellers better understand the Buy Box mechanism. By implementing refined operations, sellers can win the Buy Box and achieve sales growth.

01/04/2026 Logistics Encyclopedia

FBM Sellers Gain Edge in Amazon Buy Box Competition

This article delves into the key factors and strategies for Amazon Fulfillment by Merchant (FBM) listings to quickly win the Buy Box. By analyzing listing quality, order response time, product price, inventory levels, seller performance, and listing age, it provides FBM sellers with a practical guide to optimize their listings and enhance competitiveness. The article emphasizes the importance of refined operations and differentiated competition to succeed in the Amazon marketplace. It offers actionable insights for improving Buy Box eligibility and driving sales.

01/04/2026 Logistics Industry Insights

Amazon Sellers Optimize Buy Box Strategies for Holiday Sales

This article provides an in-depth analysis of the Amazon Buy Box mechanism and offers practical strategies to improve your Buy Box win rate. Key areas covered include optimizing pricing, fulfillment (logistics), customer service, inventory management, and account health. We emphasize the importance of a comprehensive Buy Box win rate check in preparation for peak seasons. By leveraging data analytics for continuous optimization, sellers can stand out in the competitive marketplace and achieve increased sales growth. Focusing on these elements will help secure the Buy Box and drive conversions.

01/06/2026 Logistics Encyclopedia

Amazon Sellers Face Rising Threat from Buy Box Hijackers

Amazon Buy Box hijacking poses a significant challenge for brand sellers. This article delves into the importance of the Buy Box and the damage caused by hijacking. It provides four preventive strategies: staying vigilant, registering your brand, establishing an independent website, and strengthening brand identity. Furthermore, it outlines response measures for hijacking incidents, including issuing warnings, collecting evidence, and controlling damages, to help sellers protect their brand and sales. The article aims to equip sellers with the knowledge and tools necessary to combat Buy Box hijacking effectively.

01/06/2026 Logistics Industry Insights

Amazon Sellers Face Buy Box Losses Key Causes and Fixes

Losing the Amazon Buy Box is a common issue for sellers. This article delves into five major reasons: unauthorized sellers, excessive price increases, out-of-stock situations, numerous negative reviews, and frequent Listing modifications. Corresponding strategies are provided to help sellers maintain their sales position and avoid losses caused by Buy Box loss. The analysis aims to equip sellers with the knowledge to proactively address these challenges and secure their presence on Amazon's competitive marketplace.

01/04/2026 Logistics Encyclopedia

Amazon Reaches EU Antitrust Deal Altering Ecommerce Rules

Amazon has reached an antitrust settlement with the EU, potentially introducing a 'second buy box' policy to enhance the competitiveness of self-delivered products. The agreement also includes optimizing search results to increase the visibility of third-party sellers and prohibiting the use of third-party data for developing its own products. This move aims to create a fairer e-commerce environment and is expected to have a profound impact on Amazon's operational strategies and the overall industry landscape.

01/05/2026 Logistics Industry Insights

Amazons Second Prime Day Stirs Growth Concerns

Amazon's Prime Fall Deal sales fell short of expectations, raising questions about the sustainability of the Prime Day model. While helpful for clearing inventory, consumer fatigue with frequent promotions is becoming apparent. Amazon may need to adjust its strategy, shifting from price wars to offering higher-quality goods and services to address growth challenges. The weaker-than-expected performance suggests a need for Amazon to re-evaluate its promotional approach and focus on long-term customer value rather than solely relying on short-term sales boosts.

01/06/2026 Logistics Industry Insights

Amazons Buy with Prime Disrupts Independent Ecommerce

Amazon launched "Buy with Prime," extending FBA logistics and Prime member benefits to independent websites, aiming to help independent website sellers reduce operating costs and enhance competitiveness. This reflects Amazon's increasing attention to the independent website market and the trend of "traffic is king" in the e-commerce industry. Independent website sellers need to continuously improve their capabilities to stand out in the fierce market competition. This move signals a shift in Amazon's strategy and a potential boon for independent sellers leveraging Amazon's infrastructure.

01/04/2026 Logistics Industry Insights

Purolator Boosts Crossborder Ecommerce with Livingston Buy

Purolator, a subsidiary of Canada Post, has acquired Livingston to strengthen its cross-border operations and enhance customs brokerage services. Livingston will become a wholly-owned subsidiary of Purolator, supporting its international expansion and enabling it to provide customers with more comprehensive and efficient cross-border logistics solutions. This acquisition is a key step in Purolator's global strategic plan and will enhance its competitiveness in the international market.

01/08/2026 Logistics

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