Amazons Second Prime Day Seller Strategies for Success

Amazons Second Prime Day Seller Strategies for Success

Amazon's fall Prime Day is approaching, and sellers need to prepare in advance. Key strategies include driving external traffic, optimizing advertising, enriching creative content, and emphasizing inventory management. Attention to detail is also crucial, focusing on promotion planning, logistics and delivery, customer service, and data analysis. By implementing these strategies, sellers can stand out in the fierce competition and achieve sales growth during the Prime Day event.

10/10/2025 Logistics Industry Insights
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Amazon Sellers Face Stricter Video Verification for Account Approval

Amazon Sellers Face Stricter Video Verification for Account Approval

Amazon's second review is a major challenge for sellers. This article delves into the logic behind transitioning from the traditional second review to video verification, highlighting its core purpose: verifying the authenticity and reliability of the seller's account. Compared to traditional document review, video verification improves the passing rate through live human review. The article also provides practical strategies for video verification, helping sellers successfully pass the review and embark on their e-commerce journey. It focuses on understanding the process and preparing effectively for the video call.

01/06/2026 Logistics Industry Insights
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Rising Energy Prices Fuel LED Candle Trend in Homes

Rising Energy Prices Fuel LED Candle Trend in Homes

Driven by the energy crisis, LED candle lights have become a viral sensation on TikTok, emerging as a new favorite for creating ambiance and saving money at home. An 8-second video triggered millions of views, and the #candlewarmer hashtag garnered over ten million views. Cross-border e-commerce sellers should seize this opportunity to develop and promote related products, leveraging social media for targeted marketing.

12/31/2025 Logistics Industry Insights
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Ebay Sellers Can Boost Traffic by Adding Second Category

Ebay Sellers Can Boost Traffic by Adding Second Category

This article delves into the function and operation methods of eBay's secondary category feature, explaining its advantages in enhancing product visibility and precisely targeting customer groups. It also reminds sellers to pay attention to cost considerations and category relevance to avoid unnecessary losses, helping sellers master the eBay platform and achieve sales growth. By strategically utilizing secondary categories, sellers can improve their product's reach and attract a more qualified audience, ultimately leading to increased sales and a more successful presence on eBay.

01/05/2026 Customs Knowledge
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Ebay Canada Launches Refurbished Goods Platform Amid Ecoconscious Demand

Ebay Canada Launches Refurbished Goods Platform Amid Ecoconscious Demand

eBay Canada has launched 'eBay Refurbished,' a platform offering certified, pre-owned, and refurbished products from brands like Apple, Samsung, and Dyson. Items are sourced from top-rated sellers and verified by eBay's experts. The platform provides warranties, free shipping, and returns. This initiative aims to cater to the growing consumer demand for high-quality second-hand goods and promote sustainable consumption practices.

12/31/2025 Logistics Industry Insights
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Amazon Shopify Compete for Sellers with Warehousing Strategies

Amazon Shopify Compete for Sellers with Warehousing Strategies

The competition between Amazon and Shopify for sellers is intensifying. Amazon's launch of the 'Unlimited Storage' program aims to build a super supply chain. Shopify, on the other hand, is warning against 'Buy With Prime' to defend its ecosystem. These moves by the giants aim to win seller loyalty by providing more comprehensive and attractive services, signaling a new round of reshuffling in the e-commerce industry. The battleground is shifting towards offering superior infrastructure and control over the seller experience.

01/06/2026 Logistics Industry Insights
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Crossborder Ecommerce Gains Edge in Online Marketplaces

Crossborder Ecommerce Gains Edge in Online Marketplaces

This article analyzes the current situation and trends of cross-border e-commerce, pointing out the fading dividends of traditional e-commerce platforms and the challenges faced by independent website models. The rise of e-commerce platforms owned by European and American offline retailers presents new opportunities for cross-border e-commerce sellers. The article elaborates on the strategies, advantages, risks, and challenges of embracing these retailer-owned e-commerce platforms, providing practical guidance for sellers. It explores how sellers can leverage these new channels for growth and success in the evolving e-commerce landscape.

01/06/2026 Logistics Industry Insights
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Amazon Reaches EU Antitrust Deal Altering Ecommerce Rules

Amazon Reaches EU Antitrust Deal Altering Ecommerce Rules

Amazon has reached an antitrust settlement with the EU, potentially introducing a 'second buy box' policy to enhance the competitiveness of self-delivered products. The agreement also includes optimizing search results to increase the visibility of third-party sellers and prohibiting the use of third-party data for developing its own products. This move aims to create a fairer e-commerce environment and is expected to have a profound impact on Amazon's operational strategies and the overall industry landscape.

01/05/2026 Logistics Industry Insights
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Chinas Ecommerce Boom Key Drivers and Future Outlook

Chinas Ecommerce Boom Key Drivers and Future Outlook

China boasts the highest e-commerce penetration rate globally, leading in innovative models. European e-commerce is experiencing rapid growth, with a strong emphasis on branding. Both Chinese and European e-commerce possess distinct advantages, collectively contributing to the advancement of global e-commerce. China's leads in mobile payment and live streaming commerce, while Europe emphasizes data privacy and sustainability. The differences create a dynamic global market.

12/30/2025 Logistics Industry Insights
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Douyin Drives Shift from Shelf to Interestbased Ecommerce Models

Douyin Drives Shift from Shelf to Interestbased Ecommerce Models

This paper delves into the distinctions between shelf e-commerce and interest-based e-commerce, using Douyin e-commerce as a case study to explore how interest-based platforms are incorporating shelf e-commerce functionalities. It also examines brand operational strategies across different platforms. The article argues that the future of e-commerce lies in the convergence of shelf and interest-based models, catering to diverse consumer shopping preferences. This fusion aims to provide a more comprehensive and engaging shopping experience for users.

01/07/2026 Logistics Encyclopedia
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