Top Email Marketing Tools for Global Customer Engagement

Top Email Marketing Tools for Global Customer Engagement

Discover 8 email marketing software options for cross-border e-commerce, including LingoAce and Mailchimp. These tools offer diverse functionalities to help businesses precisely reach global customers and improve conversion rates. They provide features such as automated email campaigns, segmentation, and analytics to optimize your email marketing strategy and drive sales in international markets. Choose the software that best suits your specific needs and budget to effectively engage with your target audience worldwide.

Freight Industry Struggles Amid Economic Slowdown

Freight Industry Struggles Amid Economic Slowdown

Bloomberg analyst Lee Klaskow provides an in-depth analysis of the US freight market, highlighting the "winter" caused by economic recession and overcapacity. However, seasonal demand and corporate destocking are expected to drive market recovery in the second half of the year. Strong cash reserves and diversified operations are crucial for companies to navigate these challenges. The freight market is currently facing significant headwinds, but potential catalysts for improvement are on the horizon.

Levi Strauss Adopts AI to Boost Ecommerce Efficiency

Levi Strauss Adopts AI to Boost Ecommerce Efficiency

Levi's has optimized its e-commerce fulfillment process by deploying an AI technology called BOOST. This expands inventory search to physical stores, reduces split orders, and improves operational efficiency. This initiative is a key step in Levi's digital transformation strategy, aiming to enhance customer experience and drive business growth. Currently deployed in the US and Europe, BOOST will be applied to more business areas in the future, promoting the intelligent development of the denim industry.

01/28/2026 Logistics
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North American Intermodal Growth Slows Amid Challenges

North American Intermodal Growth Slows Amid Challenges

The Intermodal Association of North America (IANA) reported a slowdown in intermodal volume growth in the third quarter, primarily due to decelerated international container growth. Despite challenges, e-commerce growth and potential tariff front-loading effects may drive future expansion. The industry needs to address issues such as competition from trucking and infrastructure bottlenecks. Solutions include improving efficiency, reducing costs, and embracing innovation to overcome these obstacles and maintain competitiveness in the evolving transportation landscape.

01/29/2026 Logistics
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East Coast Port Labor Dispute Shifts Imports to West Coast

East Coast Port Labor Dispute Shifts Imports to West Coast

The rising risk of port strikes on the US East and Gulf Coasts may drive a surge in US import volume in August. Retailers are proactively taking measures such as front-loading shipments and diverting cargo to West Coast ports. The report forecasts a 12.1% year-over-year increase in import volume for the full year 2024. Retailers need to closely monitor the situation and take proactive steps to ensure supply chain stability.

01/29/2026 Logistics
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Transfix Unveils Fleet Planner for Small Logistics Firms

Transfix Unveils Fleet Planner for Small Logistics Firms

Transfix launched Fleet Planner, a free, standalone software designed for small to medium-sized logistics companies. This platform enables them to manage their fleets, optimize operations, and drive business growth. The tool streamlines manual processes and communication, enhancing organizational visibility. By improving efficiency and reducing costs for carriers, Fleet Planner ultimately helps them deliver better service to shippers. This free software aims to empower smaller logistics businesses through digital transformation and improved fleet management capabilities.

01/27/2026 Logistics
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Ozons Tag Optimization Guide Boosts Ecommerce Traffic

Ozons Tag Optimization Guide Boosts Ecommerce Traffic

With the removal of keywords on Ozon, tags have become crucial for traffic growth. This article provides a practical tag optimization strategy, covering the application of attributes, scenarios, and long-tail tags. Through case studies and effectiveness evaluation methods, it helps sellers increase product visibility, attract precise traffic, and succeed on Ozon. This includes understanding how to choose the right tags and monitor their performance to maximize impact and drive sales on the platform.

Tiktok Boosts Crossborder Ecommerce for Chinese Sellers

Tiktok Boosts Crossborder Ecommerce for Chinese Sellers

TikTok influencer marketing has emerged as a new engine for cross-border e-commerce growth. Collaborating with influencers significantly boosts product conversion rates. This article briefly outlines the value of TikTok influencer marketing and guides readers to explore various collaboration models, ultimately helping sellers achieve sales growth. It explores how leveraging influencer reach on TikTok can drive traffic, build brand awareness, and ultimately increase revenue for businesses engaged in cross-border trade.

Enviroscent Partners with 3PL to Expand Fragrance Business

Enviroscent Partners with 3PL to Expand Fragrance Business

EnviroScent addressed production capacity issues and reduced costs by leveraging scent innovation and a 3PL partnership with Saddle Creek. This strategic collaboration allowed them to focus on product development, leading to rapid business growth. The optimized supply chain, through effective 3PL collaboration, proved crucial in scaling their operations and meeting increasing demand for their scented products. By outsourcing logistics, EnviroScent could concentrate on core competencies and drive further innovation in the fragrance market.

01/28/2026 Logistics
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Social Media Boosts Growth for Export Factories

Social Media Boosts Growth for Export Factories

Suffering from declining quality of foreign trade inquiries? Try social media marketing! We recommend the KaiShi Pay & Longmao Chuhai training camp, where you can master customer acquisition techniques on Facebook, Instagram, and TikTok. Boost your performance and drive growth by learning effective social media strategies tailored for cross-border e-commerce. This training provides practical skills and insights to improve your lead generation and ultimately increase your sales in the global market.