Amazon Sellers Leverage Home Garden Sites for Brand Growth

Amazon Sellers Leverage Home Garden Sites for Brand Growth

Facing increasing competition on Amazon, sellers are turning to overseas press releases as a breakthrough strategy. This article, through two case studies of home and garden brands, reveals the crucial roles of precise positioning, high-quality content, and advertorial marketing in overseas press release campaigns. It also highlights the future trend of refined operations. The analysis provides valuable and replicable experiences for Amazon sellers looking to enhance their brand visibility and drive sales through strategic international PR efforts.

01/27/2026 Logistics Industry Insights
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Kols Boost SEO for Ecommerce Stores

Kols Boost SEO for Ecommerce Stores

This article explores how to combine KOL marketing with SEO to boost organic traffic for independent websites. By focusing on keyword research, on-page SEO optimization, blog outreach and link building, and traffic ranking analysis, the influence of KOLs can be transformed into long-term traffic growth. This approach aims to create a sustainable engine for organic traffic, leveraging KOL marketing to drive lasting SEO benefits and establish a consistent stream of targeted visitors to the website.

01/27/2026 Logistics Industry Insights
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US Trucking Sector Reports Mixed January Results Amid Challenges

US Trucking Sector Reports Mixed January Results Amid Challenges

According to the American Trucking Associations, the January tonnage index increased month-over-month but remained down year-over-year, reflecting the complexity of the recovery. Economic stimulus and vaccine rollouts are expected to drive growth, but challenges such as driver shortages, fuel price volatility, and supply chain disruptions persist. Businesses need to monitor market changes and adjust strategies to adapt to the new environment. The trucking industry's performance remains a key indicator of overall economic health and resilience.

01/28/2026 Logistics
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Three Strategies to Strengthen Supply Chain Resilience

Three Strategies to Strengthen Supply Chain Resilience

A joint study by APICS and MSU reveals that supply chain complexity stifles corporate growth. The report proposes three solutions: first, strengthen collaboration and build a community of value; second, empower with technology and create a smart engine; and third, drive with leadership and build an agile culture. Companies should actively embrace change to reverse the situation in complex markets. By focusing on these key areas, businesses can navigate challenges and achieve sustainable growth despite increasing supply chain complexities.

01/29/2026 Logistics Industry Insights
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Outpost Raises 1B from Greenpoint to Transform Trucking Network

Outpost Raises 1B from Greenpoint to Transform Trucking Network

Outpost and GreenPoint have formed a strategic partnership, securing $1 billion in investment to accelerate the expansion of Outpost's nationwide trucking network. By integrating physical locations, operations, and technology, Outpost delivers efficient and flexible last-mile services, helping businesses reduce costs and improve operational efficiency. This collaboration will drive the transformation and upgrading of the logistics industry, bringing higher-quality services to consumers. The investment will be crucial for scaling Outpost's infrastructure and further developing its technological capabilities.

01/30/2026 Logistics
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Chinaaustralia Highspeed Rail Plan Stalls Over Challenges

Chinaaustralia Highspeed Rail Plan Stalls Over Challenges

The proposed China-Australia High-Speed Rail faces numerous challenges across technical, economic, political, and environmental domains, with no clear timeline. Key factors include the complexities of cross-sea engineering, substantial investment returns, shifts in China-Australia relations, and ecological impacts. Despite these hurdles, feasibility discussions persist, suggesting that technological advancements and international cooperation may drive the project forward. Further research and analysis are crucial to assess the viability and potential benefits of this ambitious undertaking.

01/30/2026 Logistics Industry Insights
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AWS VPS Boosts Business Growth with Highperformance Servers

AWS VPS Boosts Business Growth with Highperformance Servers

Amazon Web Services (AWS) VPS offers high-performance, stable, and flexible cloud computing infrastructure. It supports customized configurations and seamless integration with various AWS services, empowering businesses to accelerate growth and drive innovation. With AWS VPS, companies can leverage scalable resources and a robust ecosystem to meet their evolving needs and achieve their business objectives. This solution provides a cost-effective and reliable platform for deploying and managing applications, enabling businesses to focus on their core competencies.

02/02/2026 Logistics Encyclopedia
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Ecommerce Giant Crossborder Tong Struggles Amid Market Decline

Ecommerce Giant Crossborder Tong Struggles Amid Market Decline

Global Top E-commerce's 2021 annual report reveals a significant decline in its hundred-billion-scale export business, shrinking to only 30% of its former size. This article delves into the reasons behind the company's precipitous revenue drop, analyzes the performance of its various subsidiaries, and explores potential paths for self-rescue and transformation. Global Top E-commerce's experience serves as a warning to the broader cross-border e-commerce industry. The investigation highlights the challenges and uncertainties facing companies heavily reliant on export activities within the rapidly evolving global market.

01/04/2026 Logistics Industry Insights
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Amazon Sellers in Europe Hit by Trademark Fraud Scheme

Amazon Sellers in Europe Hit by Trademark Fraud Scheme

Recently, Amazon European sellers experienced a large-scale listing removal event, suspected to be triggered by malicious complaints due to "OIMG" trademark abuse. This incident is similar to the previous "Closhion" event, highlighting the severity of malicious competition in the cross-border e-commerce sector. Sellers should actively appeal to protect their rights and interests. The industry needs to strengthen supervision and self-discipline to build a healthy and orderly e-commerce ecosystem. This incident underscores the vulnerability of sellers to malicious attacks and the need for robust protection mechanisms.

01/04/2026 Logistics Industry Insights
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Zhi Niao Boosts Crossborder Ecommerce Logistics in South China

Zhi Niao Boosts Crossborder Ecommerce Logistics in South China

Zbird Supply Chain, driven by technology and innovation, has emerged as a dark horse in South China's cross-border e-commerce logistics sector. Through its self-developed digital logistics system and global network of dedicated lines and overseas warehouses, Zbird provides customized and efficient logistics solutions. With a strong presence in key markets like Europe, America, and Southeast Asia, Zbird is a reliable choice for businesses focused on the South China market or seeking intelligent logistics services. They offer a comprehensive suite of services to optimize supply chains and facilitate international trade.

01/07/2026 Logistics
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