Kwai Advertising Boosts Seller Success in Emerging Markets

Kwai Advertising Boosts Seller Success in Emerging Markets

Kwai, the overseas short video platform under Kuaishou, attracts numerous cross-border sellers due to its strength in emerging markets. This article analyzes the advantages of Kwai Ads, highlighting its suitability for startups, content-driven brands, mobile app developers, and e-commerce/FMCG sellers. However, it cautions high-end luxury brands and those with extremely demanding creative requirements to carefully consider their options before advertising on Kwai. Kwai's reach and engagement in these markets make it a valuable platform for specific business models, while others may find it less effective.

01/21/2026 Logistics Industry Insights
Read More
Amazon Ads Introduces Benchmarks for Seller Campaign Optimization

Amazon Ads Introduces Benchmarks for Seller Campaign Optimization

Amazon Advertising has launched Benchmarks, offering category-specific data to help sellers optimize their ad campaigns and improve efficiency. This feature allows advertisers to compare their performance against category averages, identifying areas for improvement in targeting, bidding, and creative. By leveraging these insights, sellers can make data-driven decisions to enhance their advertising strategies and drive better results. Currently, Benchmarks is only available in the US marketplace.

01/08/2026 Logistics Industry Insights
Read More
Amazon Strengthens Seller Compliance Rules for FBA FBM

Amazon Strengthens Seller Compliance Rules for FBA FBM

Amazon is tightening FBA inbound and FBM return policies, making compliance crucial for sellers. The elimination of FBA pre-processing and labeling services, coupled with shortened FBM refund timelines, necessitates a professional and streamlined operational system. Sellers must ensure inbound compliance and timely refunds. Alternatively, leveraging overseas warehouse services can help navigate these challenges and safeguard business continuity. These changes demand greater operational efficiency and potentially a shift in fulfillment strategies for Amazon sellers to maintain competitiveness and avoid penalties.

01/23/2026 Logistics Industry Insights
Read More
Shipping Giants Merger Triggers Market Restructuring: Future Trends of Global Shipping Alliances

Shipping Giants Merger Triggers Market Restructuring: Future Trends of Global Shipping Alliances

The merger between global shipping giants China COSCO Shipping Group and China Shipping is gaining approval and may reshape the shipping market landscape. Meanwhile, France's CMA CGM is planning to acquire Neptune Orient Lines, seeking regulatory approval. As the dynamics among the four major shipping alliances change, market competition is expected to intensify, especially on Asia-Europe routes. Overall, the shipping industry remains in a downturn, and the outlook is not optimistic.

07/21/2025 Logistics
Read More
Merger of Container Shipping Giants: Future Prospects of COSCO and China Shipping

Merger of Container Shipping Giants: Future Prospects of COSCO and China Shipping

COSCO Shipping and China Shipping are expected to receive merger approval by January, officially forming "China Ocean Shipping Group Co., Ltd." This merger will create the world's fourth-largest container shipping company. The complexity of the merger involves integrating overlapping departments and maintaining employee stability, with a total deal value potentially exceeding $20 billion. This merger will reshape the shipping markets of China and the world.

07/21/2025 Logistics Industry Insights
Read More
Ebay Expands Fulfillment Services to Rival Amazon

Ebay Expands Fulfillment Services to Rival Amazon

eBay has launched an upgraded Fulfillment program aimed at attracting Chinese sellers with lower costs and faster delivery, challenging Amazon FBA. The program offers seller protection, fast shipping, and competitive pricing, making it suitable for cross-border sellers with high inventory, fast sales, and a lack of local partners. Experts believe its success hinges on surpassing FBA and requires close attention to policy changes and market feedback. The key is whether eBay can truly offer a superior and more compelling solution for sellers compared to the established Amazon FBA.

12/30/2025 Logistics
Read More
Datadriven Logistics Cuts Shipping Costs

Datadriven Logistics Cuts Shipping Costs

Reveel's "2025 Smart Package Transportation Report" highlights that top logistics teams leverage data analysis and automation to optimize package spending through revenue tracking, transparency in additional fees, and SKU-level insights. In the face of rising costs, these strategies provide a competitive advantage.

08/07/2025 Logistics Industry Insights
Read More
Hangzhoubangkok Truckload Shipping Costs Detailed

Hangzhoubangkok Truckload Shipping Costs Detailed

This paper analyzes the cost structure and service content of full truckload (FTL) road transportation from Hangzhou to Bangkok. It focuses on interpreting the factors influencing freight rates and provides key considerations for selecting logistics service providers. The aim is to offer valuable reference information for businesses engaged in China-Thailand trade via road transport. This includes understanding the complexities of cross-border trucking and making informed decisions about their logistics partners to optimize cost and efficiency in their supply chain.

08/21/2025 Logistics
Read More
Fedex Simplifies International Shipping Process

Fedex Simplifies International Shipping Process

This article provides a detailed guide on sending international packages via FedEx, covering key steps such as preparing the package, selecting services, scheduling pickups, paying fees, tracking packages, and receiving items. The aim is to help readers easily manage their international deliveries.

03/25/2025 Logistics Encyclopedia
Read More