Small Businesses Gain Edge with Personalized Holiday Shopping

Small Businesses Gain Edge with Personalized Holiday Shopping

An ActiveCampaign study reveals that 84% of consumers plan to shop at small businesses during the holiday season, with nearly 60% willing to pay more for their products. Gen Z and Baby Boomers show a stronger preference for small businesses. However, trust and convenience remain challenges. Personalized experiences and social media marketing are crucial for small businesses to enhance their competitiveness during this period. They need to leverage these strategies to attract and retain customers in the face of larger competitors.

01/05/2026 Logistics Industry Insights
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Canada Post Workers Threaten Strike As Supply Chain Woes Grow

Canada Post Workers Threaten Strike As Supply Chain Woes Grow

Canada Post faces renewed challenges due to a labor dispute. A nationwide overtime ban has caused a sharp decline in parcel volume, highlighting supply chain vulnerabilities. Businesses should adopt diversified logistics strategies to reduce reliance on a single channel. Canada Post needs to actively negotiate with the union to improve operational efficiency and build a more resilient logistics ecosystem. The current situation underscores the need for proactive risk management and alternative delivery solutions to mitigate disruptions and ensure business continuity.

01/08/2026 Logistics
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Trade War Uncertainty Weighs on Global Freight Growth

Trade War Uncertainty Weighs on Global Freight Growth

US-led trade frictions are creating uncertainty in the global freight economy, leading to lowered growth expectations. Increased tariffs raise costs, and declining consumer confidence could trigger a recession. Businesses need to strengthen risk management, adjust strategies, and leverage data analytics to navigate these challenges. The trade war's impact on supply chains and consumer demand necessitates a proactive approach to mitigate potential losses and adapt to the evolving global economic landscape. Careful monitoring and flexible planning are crucial for survival and potential growth.

01/07/2026 Logistics Industry Insights
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Lowcost Patent Strategy Shields Ecommerce Best Sellers

Lowcost Patent Strategy Shields Ecommerce Best Sellers

Cross-border e-commerce sellers often face the challenge of their popular products being copied. This article introduces how to leverage domestic patent priority rights to protect innovative products cost-effectively. It emphasizes the conditions of novelty, inventiveness, and practical applicability of patents. The article advises sellers to apply for patents promptly to build a protective wall around their products and avoid being 'knocked off'. This strategy helps to safeguard their intellectual property and maintain a competitive edge in the global market.

01/04/2026 Logistics Industry Insights
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Oriental Selection Struggles with Growth Over Reliance on Platforms

Oriental Selection Struggles with Growth Over Reliance on Platforms

Dongfang Zhenxuan faces challenges with declining traffic and sales, highlighting the risks of relying on a single platform. While a multi-platform strategy has been initiated, its effectiveness remains to be seen. In the future, Dongfang Zhenxuan needs to focus on content innovation, supply chain optimization, and user service to find new growth engines. The company must adapt to the evolving e-commerce landscape and diversify its reach to maintain its market position and attract new customers while retaining existing ones.

01/04/2026 Logistics Industry Insights
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Ozon Expands in China Targets 100000 Sellers with Shenzhen Office

Ozon Expands in China Targets 100000 Sellers with Shenzhen Office

Russian e-commerce giant OZON has announced the opening of an office in Shenzhen, aiming to attract 100,000 Chinese merchants to its platform. The company plans to increase the transaction volume of Chinese goods tenfold by 2024. OZON will provide more support to Chinese sellers by improving its logistics system and optimizing services, helping them tap into the lucrative Russian e-commerce market. This move signifies OZON's commitment to facilitating cross-border trade and expanding its presence in the Chinese market.

01/04/2026 Logistics Industry Insights
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Mississippi River Drought Threatens US Supply Chains

Mississippi River Drought Threatens US Supply Chains

Drought conditions have lowered the Mississippi River to its lowest level in a decade, causing waterway closures, hundreds of stranded vessels, and hindered agricultural product transport, leading to soaring freight costs. Concurrently, US imports are projected to fall to a near two-year low, reflecting weakened demand and ongoing supply chain challenges. The combination of extreme weather events and slowing global demand is exacerbating economic uncertainty. The low water levels are severely impacting the ability to move goods along this vital waterway.

12/29/2025 Logistics
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Ebay Offers Seller Protections During Australia Floods

Ebay Offers Seller Protections During Australia Floods

eBay has announced a seller protection policy in response to the devastating floods in Australia. This policy provides support to sellers affected in New South Wales, Western Australia, Victoria, and Tasmania. The measures include late delivery rate exemptions, cancellation defect removal, protection against 'item not received' disputes, and removal of negative and neutral feedback. This aims to help sellers navigate the challenges posed by the floods. To qualify for the protection, sellers are required to upload valid tracking information promptly.

12/29/2025 Logistics
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Aer Lingus Expands Transatlantic Cargo Services

Aer Lingus Expands Transatlantic Cargo Services

Aer Lingus is emerging as a vital aviation hub connecting Europe to global markets, driven by its operational excellence, comprehensive network, innovative digital tools, and commitment to sustainability. By providing efficient and reliable cargo services, Aer Lingus creates value for global trading partners and strives to maintain its leadership in green aviation and smart logistics. The airline focuses on optimizing its cargo operations to facilitate seamless cross-border trade and contribute to a more sustainable future for the air cargo industry.

12/30/2025 Airlines
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Google Keyword Research Guide Boosts Search Traffic Growth

Google Keyword Research Guide Boosts Search Traffic Growth

This article delves into leveraging precise Google keyword research to boost website traffic and user conversion rates. It emphasizes the importance of upfront planning and details keyword discovery, search volume and competition analysis, keyword research tool selection, and how to avoid common pitfalls. The ultimate goal is to utilize keyword research to create high-quality content and achieve business objectives, ensuring a strong SEO foundation and improved online visibility. This strategic approach maximizes organic reach and drives targeted traffic to the website.

12/30/2025 Logistics Encyclopedia
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