Ecommerce Success Requires More Than Just Amazon Ads

Ecommerce Success Requires More Than Just Amazon Ads

Amazon sellers often struggle with advertising, focusing solely on ad data without addressing underlying issues. To overcome this, sellers must move beyond data obsession and adopt a holistic operations perspective. This involves considering factors like product selection, listing optimization, competitive analysis, and pricing strategies. By comprehensively evaluating these elements, sellers can effectively improve advertising performance and drive revenue growth. A broader understanding beyond just advertising metrics is crucial for long-term success on Amazon.

01/16/2026 Logistics Industry Insights
Read More
Sales Strategies to Break Through Growth Plateaus

Sales Strategies to Break Through Growth Plateaus

Sales are a critical indicator for business operations. This paper delves into sales statistics methods, including sales records, inventory changes, customer orders, and market surveys. It analyzes influencing factors such as market demand, product quality, pricing strategies, and marketing campaigns. The paper proposes strategies to improve sales through market research, optimizing product portfolios, price adjustments, marketing innovation, and enhanced customer service. Businesses should comprehensively improve their sales capabilities to achieve sustainable development.

01/16/2026 Logistics Encyclopedia
Read More
Europe Sees Growth in Crossborder FBA Shipping Efficiency

Europe Sees Growth in Crossborder FBA Shipping Efficiency

The European FBA double-clearance line is a cross-border logistics service designed for Amazon sellers, offering "double-clearance" services for export customs declaration and import customs clearance. It features security, efficiency, stability, reasonable pricing, and high flexibility. By optimizing transportation and customs clearance processes, this line helps sellers quickly deliver goods to European Amazon warehouses and seize market opportunities. In the future, the specialized line service will become more intelligent, personalized, and environmentally friendly.

01/16/2026 Logistics
Read More
Streamlined Air Freight Platform TACT Boosts Global Market Efficiency

Streamlined Air Freight Platform TACT Boosts Global Market Efficiency

TACT Online is a web-based air freight solution providing real-time updates on rates, rules, schedules, and compliance information. It streamlines operations, enhances efficiency, and helps businesses succeed in the competitive global freight market. Through a single platform, users can access the latest information anytime, anywhere, optimizing pricing strategies and ensuring compliant operations. This comprehensive tool empowers businesses to navigate the complexities of air freight with ease and confidence, ultimately driving growth and profitability.

01/16/2026 Logistics
Read More
Freight Index Reveals Trucking Parcel and LTL Market Trends

Freight Index Reveals Trucking Parcel and LTL Market Trends

The TD Cowen-AFS Freight Index reveals emerging trends in the freight market for Q1 2025. While the trucking sector shows signs of recovery, overcapacity persists. The parcel market navigates a delicate balance between pricing strategies and market realities. The LTL (Less-Than-Truckload) market remains stable but faces ongoing challenges. This report provides valuable insights for logistics decision-makers, offering a comprehensive overview of the current freight landscape and potential future developments.

01/15/2026 Logistics Industry Insights
Read More
Postal Reform Act Poses Challenges Opportunities for US Logistics Firms

Postal Reform Act Poses Challenges Opportunities for US Logistics Firms

The Postal Service Reform Act aims to improve the financial stability of the USPS by reforming retirement benefits and healthcare, and ensuring six-day delivery. Logistics companies should pay close attention to these policy changes and optimize their services to meet the evolving landscape and challenges presented by the reform. This includes adapting to potential shifts in delivery volumes, pricing strategies, and service expectations resulting from the USPS's efforts to modernize and streamline its operations.

01/15/2026 Logistics Industry Insights
Read More
Chinese Sellers Gain Edge in Amazon Global Marketplace

Chinese Sellers Gain Edge in Amazon Global Marketplace

This article delves into the profit model of Amazon Global Store, revealing the core factors that influence revenue and providing professional advice on high-yield product categories and market selection. Through refined operations and cost control, Chinese sellers are expected to achieve sustainable profitability in the blue ocean of cross-border e-commerce. The analysis focuses on optimizing strategies for product sourcing, pricing, and marketing to maximize returns within the Amazon Global Store ecosystem.

01/15/2026 Logistics Industry Insights
Read More
Academy Sports Tariff Prep Boosts Inventory Strategy

Academy Sports Tariff Prep Boosts Inventory Strategy

Academy Sports proactively addressed tariff risks by stockpiling inventory, securing lower costs and enhancing market competitiveness. Their strategy included accurate forecasting, dynamic inventory management, differentiated pricing, and diversified sourcing. While facing potential challenges like capital commitment and obsolescence, Academy Sports' successful approach offers valuable lessons for other businesses navigating tariff uncertainties. By strategically managing inventory and adapting retail strategies, they mitigated the impact of tariffs and maintained a competitive edge in the market.

01/15/2026 Logistics Industry Insights
Read More
Shopee Introduces Seller Fees in Southeast Asia

Shopee Introduces Seller Fees in Southeast Asia

Shopee announced a 5% technology service fee for sellers in Singapore, Malaysia, Thailand, and Vietnam, effective February 2026, to cover platform operating costs. To mitigate the impact, Shopee will provide advertising credit subsidies. This move may prompt sellers to re-evaluate their operating costs and adjust their business strategies accordingly. The introduction of the fee represents a change in Shopee's pricing structure and could influence seller behavior within the cross-border e-commerce landscape.

01/15/2026 Logistics Industry Insights
Read More
Global Ocean Freight Rates Volatility Driven by Market Forces

Global Ocean Freight Rates Volatility Driven by Market Forces

International shipping costs fluctuate due to various factors including supply and demand, operating costs, geopolitics, and port efficiency. Capacity shortages, rising costs, geopolitical conflicts, port congestion, and digital pricing all contribute to the rollercoaster-like fluctuations in shipping rates. Exporters and importers need to closely monitor market dynamics and respond flexibly to these changes. Understanding these underlying drivers is crucial for mitigating risks and optimizing supply chain strategies in the face of unpredictable market conditions.

01/15/2026 Logistics Encyclopedia
Read More