Ecommerce Firms Tackle Logistics Bottlenecks During Peak Sales
Cross-border e-commerce shopping festivals face logistics challenges like warehousing bottlenecks, capacity constraints, and customs clearance delays. This paper proposes a four-step strategy: pre-positioning warehousing, resource locking, customs collaboration, and last-mile optimization. The aim is to build a resilient, intelligent, and green cross-border logistics network. This approach helps businesses improve delivery times, optimize the consumer experience, and achieve success during global shopping festivals. By addressing these key areas, companies can navigate the complexities of international logistics and capitalize on the opportunities presented by these high-demand periods.









