Coupang's new "Statistics Data" feature is now live, allowing sellers to intuitively grasp key data points such as product views, visitor count, add-to-cart numbers, and conversion rates. This facilitates refined operations, boosts purchase conversion rates, and achieves multiplied sales. Data analysis tables are readily available to help you gain a more direct understanding of product information and formulate precise operational strategies.
This article reveals four effective methods for estimating Amazon competitor sales: Review count assessment, Feedback count assessment, Add to Cart assessment, and third-party tools. By combining these approaches, sellers can gain a more accurate understanding of the market landscape, effectively support product selection decisions, and improve operational efficiency. This comprehensive analysis helps sellers make informed choices and optimize their strategies for success on the Amazon platform.
OZON's new policy automatically hides products with no sales, add-to-cart actions, or favorites within 180 days, aiming to improve product quality and user experience. Sellers should focus on product pricing, image quality, descriptions, and attributes to avoid being 'invisibly removed'. Appeals are possible for misjudged products. Re-listing requires optimizing product information to prevent recurrence. This platform adjustment presents both challenges and opportunities for new sellers, necessitating continuous improvement in operational capabilities.
OZON has launched a pinned review feature, allowing sellers to highlight positive reviews to improve conversion rates. Positive reviews significantly boost click-through and add-to-cart rates. Sellers are advised to actively collect positive feedback and regularly update pinned reviews to maintain page appeal. Currently, this feature primarily supports the local model, with cross-border stores soon to be supported. Future optimizations are expected, aiming to enhance the experience for both sellers and buyers.
This article delves into leveraging Amazon's Brand Analytics Search Performance Report and Search Term Report to review and optimize product keyword strategy. By analyzing key metrics like impressions, click-through rate, add-to-cart rate, and purchase quantity, it diagnoses fundamental listing issues, eliminates ineffective exposure, uncovers high-potential keywords, and dynamically adjusts optimization strategies based on data trends. This helps sellers improve advertising performance and organic rankings, ultimately driving sales growth.
Amazon Brand Analytics has been significantly updated, adding search term performance insights within the ASIN view. Sellers can now track keyword click-through rates, conversion rates, and add-to-cart metrics for individual ASINs. This enables precise analysis of keyword effectiveness, optimization of ad campaigns, and expansion of Listing traffic, ultimately boosting sales and market share. While the download function is not yet updated, sellers are encouraged to actively utilize this feature to unlock growth opportunities.
Shopify is expanding its 'Delivery Promise' feature to merchants in the US, aiming to boost conversion rates. This move is part of its broader logistics strategy, focused on optimizing supply chains and providing reliable delivery dates to customers. By offering transparent and accurate delivery estimates, Shopify aims to increase buyer confidence and reduce cart abandonment, ultimately driving more sales for its merchants. The 'Delivery Promise' initiative reflects Shopify's commitment to providing a seamless and trustworthy e-commerce experience.
This article provides a detailed overview of the three common customs clearance models in China's cross-border shopping: postal customs clearance, express customs clearance, and cross-border e-commerce customs clearance. It discusses their characteristics, advantages and disadvantages, and tariff collection methods, helping users understand key aspects and potential challenges in the cross-border shopping process.
The implementation of the Belt and Road Initiative is transforming the structure of the international logistics industry, enhancing the logistics efficiency of cross-border e-commerce and reducing logistics costs. By coordinating customs policies, clearance times are shortened, providing consumers purchasing Southeast Asian fruits and other goods with lower shipping fees and faster delivery experiences. This transformation positively impacts individual consumption patterns, signaling the rapid development of the cross-border e-commerce sector.
Having trouble shopping on eBay? This article delves into common reasons for eBay shopping restrictions, including new account limitations, PayPal issues, auction violations, frequent order cancellations, and seller quantity limits. We provide corresponding solutions to help you overcome these obstacles and enjoy hassle-free international shopping. Learn how to navigate these restrictions and maximize your eBay experience.
