Amazon has launched a social shopping feature called Inspire. Sellers need to focus on short video content, influencer marketing, and optimize product detail pages. Data-driven operations and adherence to product quality are crucial to seize opportunities in this new arena and achieve store growth. Mastering these aspects will be key for sellers looking to succeed within Amazon's Inspire platform and drive sales.
Air freight rates from Shenzhen to Taiwan are influenced by multiple factors including economic recovery, inflation, capacity, and policies, showing a fluctuating upward trend. This trend is expected to continue in the short term, while long-term stability is possible. Businesses should closely monitor market dynamics, optimize logistics strategies, reduce costs, and strengthen risk management to navigate these changes effectively.
US imports increased by 10.3% year-on-year in April, but the impact of tariff policies may become apparent in May. Consumer goods imports showed strong growth, while capital goods were weak. Reduced US-China tariffs could stimulate short-term import growth, but long-term uncertainty remains. Businesses need to pay attention to policy changes and flexibly adjust their supply chain strategies.
The Kizunavi Navigator 2026 CES Marketing Insight Conference focuses on brand breakthroughs and growth at CES. Through first-hand guest sharing, expert analysis, and practical case studies, the conference will help brands understand CES marketing trends, develop effective exhibition strategies, transform short-term buzz into long-term value, and master product trends in AI and emotional value, ultimately achieving brand growth.
The "China Internet Advertising & Marketing Trends Report 2025" reveals the continued growth of China's internet marketing market, the rise of short video platforms, and the profound impact of AI technology on the marketing landscape. The report emphasizes that brands need to build intelligent marketing systems, embrace the AI agent ecosystem, reshape information strategies, and focus on user value to succeed in future competition.
TikTok's move into Silicon Valley signifies more than just office expansion; it's a crucial step in its US localization e-commerce strategy. Leveraging its leading global short-video platform, TikTok is actively building a complete closed-loop e-commerce ecosystem within the US, aiming to challenge traditional e-commerce giants and reshape the American e-commerce landscape. Its future development is highly anticipated.
This article provides an in-depth comparison of advertising features on TikTok and Instagram, analyzing their user demographics, ad formats, and platform advantages. It emphasizes selecting the appropriate platform based on brand needs and target audience. The importance of short-form video advertising in future social media marketing is highlighted. The online advertising market of the future may indeed be dominated by TikTok.
Amazon Inspire is a TikTok-like feed of short videos and images integrated within the Amazon shopping app. Sellers can increase product visibility on Inspire, boost brand awareness, and improve conversion rates by optimizing product listings, encouraging customer reviews, collaborating with influencers, and actively using Amazon Posts. Leveraging these strategies can help sellers effectively utilize Amazon Inspire to drive traffic and sales.
Ocean freight market sees a short-term boost nearing the Spring Festival, with US West Coast route rates surging by 60%. However, long-term overcapacity pressure remains. Shipping companies are adjusting capacity, while external uncertainties exacerbate market volatility. Shippers need to make prudent decisions, with refined operations and risk management becoming crucial for success. 2026 could be a key turning point.
The ECB held interest rates steady, but slightly hawkish economic projections boosted the Euro. EUR/USD broke above the 100-hour moving average and is now testing the key resistance level of 1.1762. Whether the bulls can hold the 100-hour moving average will determine the short-term trend. Market participants are focused on Lagarde's speech to gauge the ECB's next move.
