Amazon Adjusts Policies to Help Independent Sellers Grow

Amazon Adjusts Policies to Help Independent Sellers Grow

Amazon now allows internal traffic redirection to independent websites, presenting new opportunities for sellers. Leverage 'Buy with Prime' to boost conversion rates and utilize Amazon Ads for traffic. Sellers should optimize user experience and strategically utilize Amazon resources. New Prime Exclusive Discount rules require accurate reference price submissions. This move aims to create an open platform, capture traffic entry points, and solidify Amazon's logistics advantages. The future suggests a win-win scenario for both independent websites and Amazon, fostering a more integrated e-commerce ecosystem.

01/06/2026 Logistics Industry Insights
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Amazon Sellers Turn to Offplatform Tactics for Growth

Amazon Sellers Turn to Offplatform Tactics for Growth

With rising on-Amazon traffic costs, this article emphasizes the importance of integrating on- and off-Amazon strategies. By analyzing suitable scenarios for off-Amazon traffic generation, key influencing factors, and subsequent operational strategies, it provides sellers with effective ways to stand out in a competitive market. Combining on- and off-Amazon approaches is crucial for achieving sustainable growth in Amazon operations. It highlights the need to diversify traffic sources and leverage external channels to drive sales and improve overall performance on the platform.

01/06/2026 Logistics Industry Insights
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Ecommerce Brands Boost Engagement Via Twitter Strategies

Ecommerce Brands Boost Engagement Via Twitter Strategies

This article delves into how cross-border e-commerce independent websites can leverage Twitter to attract traffic and build a highly engaged fan base. It elaborates on the growth secrets of Twitter traffic generation from seven aspects: solid foundation, precise positioning, value-first approach, building trust, proactive interaction, personalized communication, and data-driven strategies. This guide aims to help independent website sellers break through bottlenecks and achieve a dual increase in fan numbers and business conversions. It provides practical insights for maximizing Twitter's potential in driving traffic and sales.

01/04/2026 Logistics Encyclopedia
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SEO Boosts Costeffective Customer Acquisition for Businesses

SEO Boosts Costeffective Customer Acquisition for Businesses

SEO is a crucial strategy for businesses to obtain free, high-quality traffic by optimizing their websites' ranking in search engine results like Google. Compared to other promotional methods, SEO offers advantages such as precise traffic targeting, high cost-effectiveness, strong scalability, lasting results, and improved user experience. It serves as a vital tool for businesses to acquire traffic, enhance brand influence, and achieve business growth in the internet age. By improving website visibility, SEO attracts potential customers actively searching for related products or services, driving organic growth and sustainable success.

01/06/2026 Logistics Industry Insights
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Amazon Launches Selfservice Tool for Sellers to Promote New Products

Amazon Launches Selfservice Tool for Sellers to Promote New Products

This article details how Amazon sellers can use the New Model feature in Seller Central to drive traffic to new products from existing listings, effectively getting free related traffic. It provides clear, step-by-step instructions, allowing sellers to avoid relying on service providers, save costs, and more flexibly manage product associations. This ultimately boosts the visibility and conversion rates of new products by leveraging the established traffic of older, related items. The New Model feature empowers sellers to control their product relationships and optimize their listings for increased sales.

12/30/2025 Customs Knowledge
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Strategies and Approaches to Enhance Third-party Logistics Efficiency

Strategies and Approaches to Enhance Third-party Logistics Efficiency

Amid intensifying global economic competition, enterprises must enhance third-party logistics (3PL) efficiency to boost competitiveness. Efficiency assessment spans economic, technical, and social dimensions. By leveraging resources, integrating social assets, developing talent, and advancing IT applications, companies can achieve significant efficiency gains. Implementing low-input, high-yield 3PL models enables rapid market adaptation and sustainable growth.

07/17/2025 Logistics Encyclopedia
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World Customs Organization Donates to Brussels Childrens Home

World Customs Organization Donates to Brussels Childrens Home

The World Customs Organization (WCO) donated €3,320 to the Reine Marie-Henriette Children's Home in Brussels to purchase playground equipment, enhancing children's cognitive and motor skills. This action demonstrates the WCO's commitment to social responsibility and its care for vulnerable groups. It also reflects the important social responsibilities that international organizations bear while promoting global development.

01/05/2026 Customs Knowledge
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Amazon Sellers Boost Sales with Organic and Paid Strategies

Amazon Sellers Boost Sales with Organic and Paid Strategies

This article provides an in-depth analysis of how to view and analyze Amazon organic ranking, advertising ranking, organic traffic, and advertising traffic. By utilizing tools like Seller Sprite, sellers can gain a more precise understanding of product performance, optimize listings, and refine advertising strategies. This enables them to boost sales and achieve refined operations.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Boost Sales with Product Detail Page Ads

Amazon Sellers Boost Sales with Product Detail Page Ads

This article delves into the value and operational strategies of Amazon affiliate traffic. It focuses on the layout principles of advertising placements on product detail pages, offensive and defensive strategies, and how to improve advertising effectiveness through data analysis and tool assistance. The aim is to help sellers achieve precise traffic acquisition and sales growth.

12/31/2025 Logistics Industry Insights
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