Guide to Southeast Asias Media Landscape for Expanding Brands

Guide to Southeast Asias Media Landscape for Expanding Brands

This article provides a comprehensive analysis of the media landscape in key Southeast Asian countries (Vietnam, Thailand, Malaysia, Philippines, and Cambodia), covering traditional newspapers, television, and emerging digital media. It also offers strategic recommendations for brand globalization communication tailored to the specific media characteristics of each country. The aim is to assist brands in accurately selecting communication channels and effectively enhancing their brand influence in the Southeast Asian market.

01/29/2026 Logistics Industry Insights
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Mom Builds Thriving Ecommerce Business in Southeast Asia

Mom Builds Thriving Ecommerce Business in Southeast Asia

This article reveals the practical experience of a full-time mom who built a 100-person cross-border e-commerce team in Southeast Asia from scratch. It analyzes the three core trends in the Southeast Asian market and provides a five-step 'minimum closed-loop' method to help novice sellers get started quickly. The article emphasizes data-driven product selection, standardized listing processes, and rapid testing strategies. It also outlines advancement paths and precautions, aiming to help readers achieve success in the Southeast Asian cross-border e-commerce field.

01/15/2026 Logistics Industry Insights
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Ecommerce Shifts in Southeast Asia Amid Policy Changes

Ecommerce Shifts in Southeast Asia Amid Policy Changes

This paper delves into the recent key dynamics of the Southeast Asian e-commerce market, including platform policy adjustments, traffic trend shifts, and the impact of Thailand's new tariff policies. It emphasizes the need for sellers to closely monitor market changes, adjust operational strategies, and prioritize product quality and localization to cope with increasing competition. Understanding these factors is crucial for success in the evolving Southeast Asian e-commerce landscape. Adapting to these changes will be vital for maintaining a competitive edge.

01/30/2026 Logistics
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SE Asia Ecommerce Expands Logistics and Payments Drive Growth

SE Asia Ecommerce Expands Logistics and Payments Drive Growth

This week's Southeast Asia cross-border e-commerce overview focuses on logistics adjustments, payment innovations, last-mile delivery, platform policies, international trade, platform rules, marketing channels, tariff policies, market size, and warehousing logistics. It provides sellers with operational strategies and market insights to help them seize opportunities and address challenges in the dynamic Southeast Asian e-commerce landscape.

12/31/2025 Logistics
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Chinese Brands Face Localization Hurdles on Shopee in Southeast Asia

Chinese Brands Face Localization Hurdles on Shopee in Southeast Asia

To succeed in Southeast Asia, Chinese brands should leverage e-commerce platforms like Shopee to capture the online market. Localization is crucial, involving product adjustments, language adaptation, and cultural integration. Exploring suitable content marketing strategies is also essential for achieving brand awareness and sales synergy. Mastering these elements will pave the way for success in the Southeast Asian market.

12/29/2025 Logistics Industry Insights
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Amazon Singapore Sellers Expand to Malaysian Market

Amazon Singapore Sellers Expand to Malaysian Market

Amazon Singapore launched the "Export to Malaysia" program, offering sellers access to more Southeast Asian consumers without extra fees or setup. FBA sellers can seamlessly integrate, while self-fulfilled sellers need to apply manually. The program simplifies customs processes, drawing on the success of the Australian and Middle Eastern sites. It highlights the significant potential of the Malaysian e-commerce market and the broader prospects of the Southeast Asian market. This initiative aims to streamline cross-border selling and tap into the growing demand in the region.

01/04/2026 Logistics Industry Insights
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Ecommerce Logistics Weighs Western Maturity Vs Southeast Asia Growth

Ecommerce Logistics Weighs Western Maturity Vs Southeast Asia Growth

This paper provides an in-depth comparison of the characteristics and advantages/disadvantages of the European and American and Southeast Asian cross-border e-commerce logistics markets. The European and American market is mature and stable, suitable for businesses with high time sensitivity. The Southeast Asian market has huge potential, but challenges and opportunities coexist, making it suitable for companies willing to localize. Businesses should carefully choose based on their own needs and business models. This requires a thorough evaluation of factors such as infrastructure, regulatory environment, and consumer behavior in each region.

01/05/2026 Logistics
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Chaiyi Erps AI Boosts Ecommerce Efficiency in Southeast Asia

Chaiyi Erps AI Boosts Ecommerce Efficiency in Southeast Asia

Qianyi ERP introduces AI-powered intelligent product management to help Chinese sellers efficiently tap into the Southeast Asian e-commerce market. This feature simplifies product listing, reduces operational costs, and improves efficiency through one-click collection, intelligent category matching, multi-language localization, and closed-loop management. AI-powered customer service provides 24/7 real-time support, helping sellers improve pre-sales conversion rates. This comprehensive solution streamlines the entire product management process for cross-border e-commerce, allowing sellers to focus on growth and maximizing their potential in the Southeast Asian market.

01/15/2026 Logistics Industry Insights
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VICTAM Asia 2026 to Spotlight Southeast Asias Feed Market in Thailand

VICTAM Asia 2026 to Spotlight Southeast Asias Feed Market in Thailand

VICTAM ASIA 2026, a feed industry exhibition, will be held in Bangkok, Thailand in March. Focusing on feed processing, ingredients, and additives, the event provides a platform for companies to seize opportunities in the Southeast Asian market. This exhibition offers a comprehensive overview of the latest trends and technologies in animal feed production, allowing businesses to connect with potential partners and expand their reach within the region. Don't miss this chance to explore new business prospects and gain a competitive edge in the dynamic Southeast Asian feed market.

01/23/2026 Logistics Industry Insights
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Temu Expands in Southeast Asia with Lowprice Strategy

Temu Expands in Southeast Asia with Lowprice Strategy

Temu further expands its reach in Southeast Asia, launching in Vietnam and Brunei. Leveraging its low-price strategy and diverse product range, Temu is rapidly gaining market share. However, intense market competition, localization efforts, and logistics challenges remain. Temu needs continuous innovation and optimization to succeed in the Southeast Asian market. The key to success lies in adapting to local preferences and overcoming logistical hurdles to maintain its competitive edge.

01/19/2026 Logistics Industry Insights
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