Amazon Sellers Boost Ad Spending for Holiday Season

Amazon Sellers Boost Ad Spending for Holiday Season

The end-of-year peak season on Amazon is highly competitive, making traffic acquisition crucial both on and off the platform. Display Ads offer broad reach, allowing precise targeting through audience and content relevance. Utilizing strategies like retargeting and similar product targeting can effectively boost new product traffic, capture competitor traffic, and encourage cross-selling. This helps sellers achieve sales breakthroughs during the peak season.

12/31/2025 Logistics Industry Insights
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Shopify Expands Crossborder Ecommerce Growth

Shopify Expands Crossborder Ecommerce Growth

This article provides an in-depth analysis of the advantages, setup methods, and operational strategies of Shopify independent websites, aiming to help cross-border e-commerce sellers build highly efficient and growing online stores. The article details traffic generation methods and highlights Shopify's acquisition of Deliverr, enhancing its logistics capabilities. It offers comprehensive guidance for sellers looking to leverage Shopify for their independent e-commerce ventures.

12/29/2025 Logistics Industry Insights
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Temu Challenges Amazon With Ultralow Prices in US Market

Temu Challenges Amazon With Ultralow Prices in US Market

Pinduoduo's Temu has entered the US e-commerce market, challenging Amazon with a low-price strategy. Temu faces challenges in brand building, product quality, and service. To succeed in the competitive US market, Temu needs to learn from SHEIN's experience, leverage its supply chain advantages, and innovate in user acquisition. Success hinges on addressing these critical areas and establishing a strong value proposition for American consumers.

12/29/2025 Logistics Industry Insights
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Guide to Scaling Ecommerce Stores With Facebook Ads

Guide to Scaling Ecommerce Stores With Facebook Ads

This article provides independent website sellers with a practical guide to Facebook Ads, covering key aspects such as budget planning, campaign setup, retargeting strategies, key metrics interpretation, and conversion rate optimization. It aims to help sellers optimize advertising performance, reduce customer acquisition costs, and ultimately achieve sales growth for their independent websites. This guide offers actionable insights to improve ROI and drive more efficient advertising campaigns.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Guide Market Research to Traffic Growth

Amazon Sellers Guide Market Research to Traffic Growth

Preparation before listing products on Amazon is crucial. This article systematically outlines key pre-launch steps, covering market research, product positioning, traffic strategy, product packaging, user experience, and risk assessment. It emphasizes the importance of thorough preparation and highlights traffic acquisition as a core competitive advantage in future e-commerce operations. Only with adequate preparation can businesses stand out in the highly competitive market.

01/04/2026 Logistics Industry Insights
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Tiktok Monetization Strategies CPA and CPS Explained

Tiktok Monetization Strategies CPA and CPS Explained

This article delves into CPA and CPS monetization models on TikTok, exploring their characteristics, suitable scenarios, and operational techniques. Virtual products are highlighted as more beginner-friendly compared to physical goods. The article emphasizes the crucial roles of traffic acquisition, precise targeting, content marketing, data analysis, and channel integration & optimization in CPA/CPS monetization. It aims to help content creators seize monetization opportunities on TikTok.

01/04/2026 Logistics Encyclopedia
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Deutsche Bahn Weighs DB Schenker Sale DSV Leads Bidding

Deutsche Bahn Weighs DB Schenker Sale DSV Leads Bidding

Deutsche Bahn (DB) is planning to sell its freight forwarding subsidiary, DB Schenker, for $25 billion to focus on its core railway business. DSV is considered a potential acquirer. If the acquisition goes through, DSV would become the world's largest air freight forwarder. The sale reflects a strategic shift for DB, streamlining its operations and potentially reshaping the global logistics landscape with DSV's strengthened position.

01/04/2026 Logistics
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Aramex Acquires Myus for 265M to Boost Ecommerce Logistics

Aramex Acquires Myus for 265M to Boost Ecommerce Logistics

Aramex acquired MyUS for $265 million to strengthen its cross-border e-commerce competitiveness. MyUS will be integrated into Aramex's operations, expanding its customer base and reach. The acquisition is expected to increase Aramex's shipping volume and complement its existing Shop & Ship service. This will create a more robust cross-border e-commerce service network, addressing post-pandemic challenges and seizing opportunities in the global market.

01/05/2026 Logistics
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Shopify Expands Monetization Strategies for Ecommerce Growth

Shopify Expands Monetization Strategies for Ecommerce Growth

This article provides an in-depth analysis of various monetization methods on the Shopify platform, including private label e-commerce, dropshipping, store flipping, virtual product sales, social media monetization, print-on-demand, app development, affiliate marketing, consulting services, and course sales. It offers entrepreneurs comprehensive strategies for achieving profitability on Shopify.

01/04/2026 Logistics Encyclopedia
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Ebay Sellers Face Account Restrictions Over Unpaid Fees

Ebay Sellers Face Account Restrictions Over Unpaid Fees

Unpaid eBay fees can lead to traffic throttling, account suspension, damaged credit, and restricted PayPal payments. Sellers should regularly check their invoices and pay promptly to maintain a good credit record and avoid significant losses. Failing to pay fees can severely impact store visibility and overall business operations on the platform.

01/04/2026 Customs Knowledge
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