TAL Education Eyes Livestreaming Ecommerce Success After Orient Selection

TAL Education Eyes Livestreaming Ecommerce Success After Orient Selection

Facing the impact of the "Double Reduction" policy, EdTech companies like Xueersi are transforming into live streaming e-commerce. Xueersi is replicating the "knowledge-based live commerce" model of Oriental Selection through a matrix account strategy and full-category expansion, sparking imitation controversies but achieving initial market success. The transition presents challenges such as lack of e-commerce operational experience and overlapping user groups, but also opportunities like teacher resources and brand effect. Differentiated competition will be crucial for the future success of EdTech companies in the live streaming e-commerce sector.

Chinese Apparel Brands Turn to Livestreaming Amid Global Market Pressures

Chinese Apparel Brands Turn to Livestreaming Amid Global Market Pressures

Facing new challenges in the global apparel market, Chinese apparel companies are actively transforming, from boss-led live streaming to overseas brand expansion, reflecting the industry's determination to change. This article analyzes the characteristics of the global apparel market and proposes solutions such as brand building, accurate product selection, and creating consumer scenarios. Using Shein as an example, it explores how Chinese apparel companies can seize opportunities in the global market and achieve sustainable development. The focus is on strategies for Chinese brands to succeed in a competitive international landscape.

Douyin Sellers Adopt New Strategies to Boost Shop Ratings

Douyin Sellers Adopt New Strategies to Boost Shop Ratings

This article delves into the importance of the Douyin Store's experience score. It provides a practical improvement plan for stores with scores below 4.5. The strategies include attracting traffic with discounted products, employing order boosting tactics, and enhancing fundamental operational skills. These methods aim to help merchants quickly recover from difficulties and regain traffic and sales. The article also emphasizes the importance of maintaining the experience score, highlighting that consistent effort is crucial for the store's sustainable development and long-term success on the platform.

Etihad Cargo Expands Greater China Capacity by 18

Etihad Cargo Expands Greater China Capacity by 18

Etihad Cargo has announced an 18% increase in main deck cargo capacity to meet growing demand in the Greater China region. This expansion involves wet-leasing a Boeing 747-F freighter, adding flights to London and Shenzhen, and strengthening connections between Europe, the Middle East, and China. The initiative aims to enhance the transport of key goods, including e-commerce and pharmaceuticals. This strategic move builds upon Etihad Cargo's strong performance in 2023, which saw double-digit growth in both revenue and freight volume, demonstrating a precise understanding of market needs and confidence in future growth.

11/03/2025 Logistics
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Amazon Sellers Adapt Strategies for Peak Season Survival

Amazon Sellers Adapt Strategies for Peak Season Survival

This article analyzes the challenges and opportunities faced by Amazon sellers on the eve of the peak season. It identifies four types of sellers likely to be eliminated from the market: those with persistent losses, overconfidence, blind expansion, and failure to cut losses in time. The article emphasizes the importance of professional and refined operations. It proposes strategies such as rational pricing, optimized CPC bidding, diligent inventory management, and improved service quality. The aim is to help sellers develop steadily in a highly competitive market and avoid common pitfalls that lead to failure during the crucial peak season.

Douyin Shop Tightens Rules for Compliant Dropshipping

Douyin Shop Tightens Rules for Compliant Dropshipping

This article delves into the reasons behind violations in Douyin stores operating under a dropshipping model. It offers three practical solutions: adopting Douyin's electronic shipping label, cultivating a 'pseudo-inventory' by focusing on supply chain management, and improving customer service quality. The importance of compliant operation is emphasized, highlighting that dropshipping still has potential in Douyin e-commerce. However, continuous improvement in operational capabilities is crucial to stand out in the competitive landscape.

Shopline Vs Shopify Comparing Ecommerce Platforms for Businesses

Shopline Vs Shopify Comparing Ecommerce Platforms for Businesses

This article provides an in-depth analysis of the differences between Shopline and Shopify, two major independent e-commerce platforms. It compares and contrasts them across five key dimensions: entry requirements, operational models, fulfillment methods, operating costs, and marketing strategies. The aim is to help sellers choose the most suitable platform based on their specific circumstances and successfully tap into overseas markets. By understanding these differences, sellers can make informed decisions to optimize their online business and achieve greater success.

Douyin Tightens Rules on Drop Shipping Urges Seller Compliance

Douyin Tightens Rules on Drop Shipping Urges Seller Compliance

This article delves into the reasons behind the crackdown on dropshipping stores on TikTok Shop. It provides specific solutions to issues such as proxy shooting, bulk product listing, return addresses, and electronic waybills. Furthermore, it proposes an advanced strategy of transitioning from a dropshipping model to a supply chain model. The aim is to help merchants safely navigate the governance storm, upgrade their stores, and achieve long-term development. This guide offers practical advice for surviving restrictions and evolving towards a more sustainable business approach.

Tiktok Shop Sellers Face Compliance Rules to Avoid Penalties

Tiktok Shop Sellers Face Compliance Rules to Avoid Penalties

This article focuses on the violation risks faced by individual Douyin (TikTok) Shops, providing an in-depth interpretation of the platform's latest governance announcements. It offers specific self-inspection suggestions for protective products and low-quality children's insulated cups/water bottles. Furthermore, it summarizes common violations and avoidance methods, and provides practical operational tips for Douyin Shops. This aims to help merchants operate in compliance and achieve stable development on the platform.

Shopee Ad Strategies Boost Traffic Cut Ineffective Campaigns

Shopee Ad Strategies Boost Traffic Cut Ineffective Campaigns

This article provides an in-depth analysis of Shopee advertising strategies, emphasizing the importance of traffic. It details keyword selection, bidding techniques, and budget control for search ads. By focusing on efficient product testing and dynamic adjustments, it helps sellers improve ad performance, achieve traffic growth, and increase order conversion rates. The strategies aim to optimize ad spend and maximize ROI for Shopee sellers looking to boost their store's visibility and sales.