Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon Adds Store Links to Brand Video Ads for Better Engagement

Amazon is upgrading its video ads, allowing direct links to brand stores and sub-pages. This update aims to help sellers refine their operations, improve brand awareness, and boost sales. By enabling direct navigation to specific product pages or brand sections, Amazon empowers sellers to create more targeted and effective campaigns. This enhancement facilitates a more seamless shopping experience for customers and provides sellers with greater control over their brand presence and marketing strategies within the Amazon ecosystem.

01/05/2026 Logistics Industry Insights
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Ebay Sellers Adopt Proven Strategies to Increase Traffic Sales

Ebay Sellers Adopt Proven Strategies to Increase Traffic Sales

This article delves into the core strategies and practical techniques for eBay store optimization, covering both on-site promotion and off-site traffic generation. It explores methods to enhance store weight through optimizing product information, leveraging platform tools, and creating a unique store identity. Simultaneously, it examines channels like email marketing, keyword optimization, and product search engines to expand store influence. The aim is to empower sellers to build a high-traffic, successful eBay store.

01/05/2026 Logistics Encyclopedia
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Ebay Sellers Gain Traffic with Proven Growth Strategies

Ebay Sellers Gain Traffic with Proven Growth Strategies

This article provides a comprehensive store optimization and promotion strategy for new eBay sellers. It covers aspects such as store design, utilizing official eBay tools, detail optimization, keyword optimization, off-site traffic generation, and advertising. The goal is to help sellers increase store visibility, boost order volume, and ultimately achieve profitability. It offers practical tips and actionable advice to improve store performance and attract more potential customers on the eBay platform.

01/04/2026 Logistics Encyclopedia
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Beginners Guide to Creating Logos for Douyin Shops

Beginners Guide to Creating Logos for Douyin Shops

This article introduces two methods for creating a Douyin Store (TikTok Shop) logo: quickly generating one using the built-in logo generator within Douyin Store, and customizing one using online logo design websites. It also provides a detailed interpretation of the usage specifications for Douyin Store logos, helping new merchants avoid common pitfalls and create a compliant and eye-catching store logo. This guidance aims to help businesses establish a strong brand identity on the platform.

01/06/2026 Logistics Encyclopedia
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Ebay Sellers Urged to Optimize Stores for Better Visibility

Ebay Sellers Urged to Optimize Stores for Better Visibility

This article details the steps for customizing your eBay store's style, including setting the store name, banner image, logo, and description, as well as selecting recommended listings and sorting methods. It also shares practical tips for eBay store operation, emphasizing the importance of store introduction, product selection, listing optimization, reasonable pricing, and customer experience. The aim is to help sellers create a more attractive store and enhance competitiveness. The guide provides actionable insights to optimize your eBay presence.

12/29/2025 Logistics Encyclopedia
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Ebay to Adjust Seller Fees in Europe by 2026

Ebay to Adjust Seller Fees in Europe by 2026

eBay will adjust fees for several European sites starting February 12, 2026. Fixed transaction fees will increase in the UK and Germany. Germany's variable transaction fee rates will also rise. The UK will see rate adjustments for specific categories, and Germany will adjust the fee cap for high-tech products. Poland will experience an increase in fixed transaction fees and the introduction of tiered rates. Sellers should understand these changes and adjust their operational strategies accordingly to mitigate potential impact.

02/03/2026 Logistics Industry Insights
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Douyin Tightens Ecommerce Rules to Boost Sales

Douyin Tightens Ecommerce Rules to Boost Sales

This article provides an in-depth interpretation of the latest Douyin Store Alliance rules, covering product admission standards, store entry requirements, and product listing processes. It helps you master the traffic code and improve store performance. By understanding and optimizing operations according to these rules, you can tap into the e-commerce market's potential and achieve success.

01/04/2026 Logistics Industry Insights
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