This article delves into the core keyword placement strategies for Amazon Listings, covering three main types: exact match keywords, long-tail keywords, and scenario-based keywords. It also provides four practical principles for keyword writing. Furthermore, it recommends keyword research and validation tools and answers frequently asked questions, ultimately helping sellers improve Listing visibility and conversion rates.
Amazon's Christmas peak season arrived early but met with a cold reception, with sellers experiencing a sharp drop in order volume. Contributing factors include early consumer spending, logistical limitations, and sellers activating holiday mode. Changes in platform advertising rules have also intensified pressure on sellers. It is recommended that sellers adjust their advertising strategies and actively prepare for the next consumption cycle, such as the New Year. The early slowdown highlights the need for adaptability in a changing e-commerce landscape.
An Italian VAT compliance storm is brewing, with a €50,000 guarantee posing a difficult choice for cross-border e-commerce sellers. This article delves into the core focus of tax compliance, seller response strategies, and lingering issues after VAT deregistration. It supplements crucial information to help sellers make informed decisions by weighing cost accounting against compliance risks. It provides insights into navigating the complexities of Italian VAT regulations and mitigating potential financial burdens while ensuring adherence to legal requirements.
Shopee will levy a 5% technology fee in Singapore, Malaysia, Thailand, and Vietnam, impacting cross-border e-commerce seller profits. Sellers should adopt strategies such as diversifying across multiple platforms, building brand awareness, optimizing operational models, specializing in niche categories, establishing independent websites, and leveraging technology to address rising costs and achieve sustainable growth. This fee significantly reduces profitability and necessitates proactive adaptation from sellers operating within these Southeast Asian markets. The new regulations pose a challenge but also an opportunity for innovation and strategic adjustments.
Amazon's European FBA policies are tightening, with significantly reduced inventory limits and a higher IPI threshold, presenting numerous challenges for sellers. This article analyzes the impact of these policy changes, explores strategies for sellers to adapt, and offers recommendations for improving IPI scores and optimizing inventory management. The goal is to help sellers navigate the evolving Amazon landscape and find ways to survive and thrive amidst these policy adjustments.
eBay product ranking is not static but fluctuates in real-time and is influenced by multiple factors. This article, from a data analyst's perspective, delves into the three core elements affecting eBay ranking: relevance score, product listing quality, and seller service rating. It emphasizes the differences in ranking influencing factors across different product categories. Sellers should closely monitor these factors' changes and dynamically optimize their strategies to improve product visibility and sales.
This article delves into eBay cross-border marketing strategies, emphasizing a dual approach of Auction and Buy It Now. It highlights the effective use of official promotion tools, building a professional store image, optimizing profile pages, upgrading listing levels, and active participation in discussion forums. The aim is to provide sellers with a systematic marketing plan to increase store traffic and sales. The strategies focus on maximizing visibility and conversion rates within the competitive eBay marketplace.
The UK has one of the highest e-commerce complaint rates in Europe, with a significant portion stemming from cross-border transactions. Sellers must prioritize product quality and service, establish a comprehensive after-sales system, respect local culture and laws, and effectively resolve complaints. By addressing these challenges, businesses can build consumer trust and achieve sustainable growth in the UK market. Turning potential issues into opportunities is key for success in this competitive landscape.
This article provides an in-depth analysis of the differences between cross-border and domestic logistics in five key dimensions: geographical scope, regulations, links, compliance, and cost. It offers detailed guidance for new cross-border e-commerce sellers, helping them avoid risks and improve efficiency. The article also proposes targeted recommendations, including understanding target market regulations, selecting professional partners, conducting risk assessments, and optimizing costs. This aims to equip newcomers with the knowledge needed to navigate the complexities of international shipping and build a successful global e-commerce business.
SellerSprite.com, developed by Yun Ya Technology, is an Amazon product selection and operation software powered by big data and artificial intelligence, empowering global sellers. As of September 2025, it has surpassed 1.6 million users and received over 30 industry awards. Its features cover product selection, keyword selection, and operational promotion, helping Amazon sellers achieve refined operations.
