Amazon Enhances Analytics with Search Dashboard for Sellers

Amazon Enhances Analytics with Search Dashboard for Sellers

Amazon has launched the Brand Analytics Search Dashboard in its European and Japanese marketplaces. This dashboard includes two key components: Search Catalog Performance and Search Query Performance. These dashboards empower sellers to analyze buyer search and purchasing trends, optimize product listings, and refine marketing strategies. By leveraging these insights, sellers can effectively improve sales performance and gain a competitive edge within the Amazon ecosystem. The data provided allows for a more data-driven approach to Amazon operations, leading to better informed decisions and ultimately, increased revenue.

12/30/2025 Logistics Industry Insights
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Amazon Launches Brand Dashboard to Boost Seller Growth

Amazon Launches Brand Dashboard to Boost Seller Growth

This article provides an in-depth analysis of the Amazon Brand Dashboard, highlighting its role as a growth engine for sellers. It details the functionalities and optimization recommendations for the four key modules: Brand Health, Conversion, Traffic, and Customer Reviews. The aim is to help sellers fully leverage this tool to improve brand performance and achieve business growth. By understanding and utilizing the insights provided within each module, sellers can make data-driven decisions to enhance their brand presence and drive sales on Amazon.

12/30/2025 Logistics Industry Insights
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Kazakhstan Tightens Customs Rules to Improve Trade Efficiency

Kazakhstan Tightens Customs Rules to Improve Trade Efficiency

Kazakhstan Customs, with WCO support, held a HS Code workshop to improve tariff classification accuracy and consistency, promoting trade efficiency. The workshop covered the application of HS Code General Interpretative Rules, interpretation of Committee Decisions, adaptation to revisions, and the advance ruling system. This initiative aims to enhance the professional skills of customs officials and corporate compliance management, laying the foundation for the modernization of Kazakhstan Customs and the globalization of enterprises. The training is expected to improve trade facilitation and reduce discrepancies in customs declarations.

01/07/2026 Customs Knowledge
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Data Analytics Boost Airport Competitiveness Globally

Data Analytics Boost Airport Competitiveness Globally

Facing increasing competition, airports need to leverage data analysis to improve efficiency, optimize passenger experience, and increase revenue. This article explores the opportunities and challenges of data-driven airports, highlighting the key roles of data analysis in passenger flow insights, passenger profiling, resource optimization, and market opportunity discovery. It also emphasizes the importance of choosing reliable data partners and introduces how OAG can help airports enhance their data analysis capabilities. The goal is to illustrate how data empowers airports to make informed decisions and achieve sustainable growth.

01/07/2026 Logistics Industry Insights
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UPS Fedex DHL EMS Compared for Crossborder Ecommerce

UPS Fedex DHL EMS Compared for Crossborder Ecommerce

This article provides an in-depth analysis of the strengths and weaknesses of the four major international express companies: UPS, FedEx, DHL, and EMS, offering a selection guide for novice cross-border e-commerce sellers. The article compares them across multiple dimensions such as price, delivery time, service coverage, and more. It helps sellers choose the most suitable logistics solution based on their specific needs, reduce costs, and improve efficiency. Ultimately, it aims to empower sellers to make informed decisions about their international shipping strategies.

01/07/2026 Logistics Encyclopedia
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EU Blocks UPSTNT Merger Stalling Logistics Sector Growth

EU Blocks UPSTNT Merger Stalling Logistics Sector Growth

UPS's acquisition of TNT Express failed due to antitrust concerns raised by the European Union, highlighting the challenges of cross-border mergers and acquisitions. While UPS was disappointed and will adjust its strategy, TNT Express faces rebuilding. This event underscores the importance of market competition, diversified development, and compliant operations within the logistics industry. Although the merger vision was promising, the reality is complex, requiring companies to proceed with caution. The case demonstrates the significant impact of regulatory scrutiny on strategic corporate decisions in a globalized market.

01/15/2026 Logistics
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New Freight Index by Cowen AFS Aims to Predict Market Trends

New Freight Index by Cowen AFS Aims to Predict Market Trends

Cowen and AFS Logistics jointly launched a freight index designed to provide investors with a predictive pricing tool covering LTL, Truckload, and Parcel transportation. The index's key strengths lie in its forward-looking forecasting capabilities and segmented market insights. Through data-driven models, it predicts future rate trends, helping investors plan ahead. This index also marks AFS Logistics' transition from behind-the-scenes to the forefront, transforming massive data into commercial value. It offers valuable insights for investment decisions within the dynamic logistics landscape.

01/15/2026 Logistics Industry Insights
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Q1 Trucking Gains Amid Parcel Pricing Shifts LTL Weakness

Q1 Trucking Gains Amid Parcel Pricing Shifts LTL Weakness

The TD Cowen-AFS Freight Index Q1 report indicates flat but promising truckload demand, successful yet competitive parcel pricing strategies, and firm but fracturing LTL rates. The report offers valuable market trend insights for freight market participants. While truckload shows signs of improvement, parcel faces intense competition. LTL, though currently stable, shows potential weaknesses. The index provides a comprehensive overview of the current state of the freight market, assisting stakeholders in making informed decisions based on observed trends and pricing dynamics across different modes of transport.

01/15/2026 Logistics Industry Insights
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Guide to DDP and DDU Incoterms in Global Shipping

Guide to DDP and DDU Incoterms in Global Shipping

This article delves into the core differences between DDP (Delivered Duty Paid) and DDU (Delivered Duty Unpaid) in international shipping. It provides a detailed comparison of these two Incoterms, highlighting variations in customs clearance responsibilities, tax and duty obligations, risk transfer, and operational complexity. The article offers guidance on choosing between DDP and DDU based on specific scenarios and emphasizes the importance of clear contract terms. This aims to help businesses mitigate risks and optimize costs in international trade by making informed decisions regarding delivery terms.

01/15/2026 Logistics Encyclopedia
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Ecommerce Platforms Gain Traction Beyond Wordpress

Ecommerce Platforms Gain Traction Beyond Wordpress

This article provides an in-depth analysis of choosing a website builder platform for cross-border e-commerce independent sites, with a focus on comparing the advantages and disadvantages of WordPress and similar platforms. Aimed at novice sellers, the article elaborates on key factors such as technical barriers, functional scalability, cost structure, customization options, and customer support. It offers a comprehensive selection reference to help sellers choose the most suitable platform for their business development. The goal is to empower sellers to make informed decisions.

01/15/2026 Logistics Industry Insights
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