Under Armour Revamps Supply Chain to Drive Growth

Under Armour Revamps Supply Chain to Drive Growth

Under Armour is streamlining its supply chain through a multi-year distribution and logistics program aimed at improving cost-effectiveness, responsiveness, and service levels. Facing revenue declines and rising ocean freight costs, Under Armour is proactively taking steps, including streamlining SKUs, improving end-to-end planning capabilities, and enhancing supply chain visibility. These initiatives are designed to optimize operations, reduce costs, and ultimately enhance the brand's competitiveness in a challenging market environment.

01/30/2026 Logistics Industry Insights
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New Leadership Reshapes Lithium Battery Supply Chain Logistics

New Leadership Reshapes Lithium Battery Supply Chain Logistics

Lithium battery companies are becoming the "chain owners" in the new energy vehicle industry chain, reshaping the supply chain and logistics. Short-distance whole vehicle transportation of raw materials and short-chain transportation of finished batteries are crucial. Cost-effectiveness is key to optimizing these processes. This transformation highlights the increasing importance of lithium battery manufacturers in the automotive sector and the need for efficient and agile supply chain solutions to support the growing demand for electric vehicles.

01/30/2026 Logistics Industry Insights
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Comprehensive Analysis Of Core Elements And Strategic Value In Supply Chain Operations

Comprehensive Analysis Of Core Elements And Strategic Value In Supply Chain Operations

This article provides an in-depth analysis of the concept of supply chain operations, its core objectives, and its distinctions from supply chain management. It emphasizes the importance of cost control, service optimization, and adaptability. By clarifying strategic goals and reviewing the components of the supply chain, the article helps enterprises enhance overall operational efficiency and build an effective supply chain system.

07/24/2025 Logistics Encyclopedia
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DHL Unveils Health Logistics Brand for Medical Supply Chain

DHL Unveils Health Logistics Brand for Medical Supply Chain

DHL Group has announced a €2 billion investment in its newly established DHL Health Logistics brand, focusing on enhancing logistics capabilities in the life sciences and healthcare sectors. The initiative aims to ensure the efficient delivery of pharmaceuticals and biological products, covering multi-temperature transportation, cold chain facilities, and IT systems to achieve end-to-end visibility.

08/07/2025 Logistics
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Supply Chain Optimizations Cut Costs Boost Efficiency in Warehousing

Supply Chain Optimizations Cut Costs Boost Efficiency in Warehousing

This paper delves into the crucial role of warehousing services in modern logistics. It elaborates on the definition, scope, and types of warehousing services, emphasizing their key value in optimizing supply chains, reducing logistics costs, and enhancing business competitiveness. Our company provides comprehensive warehousing solutions to help businesses achieve cost reduction and efficiency improvement.

08/21/2025 Warehousing
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