Ozon Shifts Focus from Rapid Growth to Strategic Operations

Ozon Shifts Focus from Rapid Growth to Strategic Operations

OZON is moving away from extensive growth to precise operations. Sellers face challenges like strict brand qualification reviews, upgraded advertising optimization, faster logistics, and changes in payment rules. Sustainable development can be achieved by focusing on advantageous product categories, building differentiated brands, accurately targeting advertising, optimizing supply chains, and improving customer service. The deepening Sino-Russian cooperation brings more opportunities to the OZON platform. To succeed, sellers must adapt to these changes and implement detailed strategies for growth and efficiency.

01/07/2026 Logistics Industry Insights
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Amazon Ads Key Strategies for Better Performance

Amazon Ads Key Strategies for Better Performance

This article delves into the optimal frequency of Amazon advertising optimization, emphasizing the importance of meticulous operation. It analyzes different strategies for handling high and low relevance keywords, and provides practical advice for optimizing automatic and manual campaigns. The article also discusses the impact of frequent adjustments on ad weight and proposes a combined approach of small and large optimizations to help sellers find the best rhythm for Amazon advertising. Ultimately, it aims to guide sellers towards effective and sustainable ad performance.

01/06/2026 Logistics Encyclopedia
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Walmart Seller Account Suspensions Spike During Peak Season

Walmart Seller Account Suspensions Spike During Peak Season

Walmart sellers are experiencing a sudden wave of account suspensions during peak season! This article delves into the reasons behind these suspensions, focusing on three key areas: operational performance, trust and safety, and policy violations. We provide self-assessment and appeal suggestions to help sellers recover their accounts and minimize losses. The importance of compliant operation is emphasized to avoid recurrence and achieve long-term sustainable growth on the platform. Stay informed and operate within Walmart's guidelines to ensure your business thrives.

01/06/2026 Logistics Industry Insights
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Amazon Expands Climate Pledge Program for Ecofriendly Sellers

Amazon Expands Climate Pledge Program for Ecofriendly Sellers

Amazon's 'Climate Pledge Friendly' certification offers a new green marketing opportunity for sellers. By participating in the program, sellers can increase product visibility, attract environmentally conscious consumers, and receive platform traffic support. Carbon neutral certification, due to its simplicity and universality, has become a popular choice, helping businesses gain a competitive edge in the sustainable development movement. This certification allows sellers to showcase their commitment to reducing their carbon footprint and appeal to a growing market segment focused on eco-friendly products.

01/06/2026 Logistics
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Ebay Cracks Down on Fake Seller Reviews

Ebay Cracks Down on Fake Seller Reviews

This article delves into the risks and impact of shilling on the eBay platform, emphasizing eBay's strict prohibition against such practices. It analyzes the negative consequences of shilling for the platform, consumers, sellers, and industry practitioners. The article advises cross-border sellers to adhere to principles of honest operation, achieving healthy store growth through product selection, listing optimization, and improved service quality, thus avoiding the pitfalls of shilling. It highlights the importance of ethical practices for sustainable success on eBay.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Face Scrutiny Over Postcard Solicitation Risks

Amazon Sellers Face Scrutiny Over Postcard Solicitation Risks

Following the exposure of the Amazon feedback request postcard incident, sellers face data breaches, legal risks, and platform penalties. This article analyzes the risks associated with the incident, emphasizes the importance of compliant operations, and provides response strategies such as self-inspection, compliant feedback requests, and prioritizing feedback. It aims to help sellers avoid violations and achieve sustainable development on the Amazon platform. The strategies focus on mitigating potential negative consequences and ensuring adherence to Amazon's guidelines for feedback solicitation.

01/06/2026 Logistics Industry Insights
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18 Free Traffic Tactics Boost Ecommerce Growth

18 Free Traffic Tactics Boost Ecommerce Growth

This article compiles insights from overseas experts, selecting 18 free traffic generation methods covering social media, content marketing, SEO optimization, and more. It aims to help cross-border sellers acquire high-quality traffic at low cost. The article emphasizes that free traffic requires meticulous strategies and long-term investment. It provides actionable suggestions to help sellers stand out in the competition. This guide helps navigate the complexities of attracting customers without significant financial outlay, focusing on sustainable growth and effective engagement.

01/06/2026 Logistics Industry Insights
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Jifa Huan渤海 Leads NE Asia Feeder Shipping Via Datadriven Strategy

Jifa Huan渤海 Leads NE Asia Feeder Shipping Via Datadriven Strategy

Jifa Bohai Rim, backed by state-owned assets, a comprehensive route network, and digital services, has become a significant force in Northeast Asian shipping. The company enhances operational efficiency and solidifies its leading position in Northern China's feeder shipping market. Leveraging digital operations, it streamlines processes and improves customer experience, contributing to its overall competitiveness and sustainable growth within the Bohai Rim region. This enables Jifa to better serve its customers and maintain its dominance in the regional shipping landscape.

01/06/2026 Shipping Company Encyclopedia
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Independent Websites Boost Export Businesses Over B2B Platforms

Independent Websites Boost Export Businesses Over B2B Platforms

Building an independent e-commerce website is a crucial strategy for foreign trade enterprises to break free from B2B platform dependence and achieve long-term development. An independent website offers brand autonomy, diversified promotion channels, customer data ownership, and business security. It overcomes the limitations of B2B platforms, helping companies establish a sustainable competitive advantage in the global market. This approach allows for greater control over branding, marketing, and customer relationships, ultimately fostering stronger brand loyalty and increased profitability in the long run.

01/06/2026 Logistics Industry Insights
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Ecommerce Sellers Face Rising Account Suspension Challenges

Ecommerce Sellers Face Rising Account Suspension Challenges

Cross-border e-commerce independent sites face multiple challenges including account suspensions, high costs, and strict regulations. Sustainable growth requires compliant operations, diversified traffic acquisition, optimized user experience, data analysis, and close attention to policy changes. Businesses should focus on building trust, providing excellent customer service, and adapting to the evolving landscape of international trade to mitigate risks and achieve long-term success. Diversifying marketing channels and fostering strong customer relationships are crucial for resilience in the face of these challenges.

01/06/2026 Logistics Industry Insights
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