Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Ads Launches Expanded Targeting to Boost Sales

Amazon Advertising introduces 'Expanded Targeting,' a new feature within Sponsored Products' manual ad product targeting. Similar to broad keyword matching, it expands product targeting to related items. Key features include high relevance, limited quantity, rapid data updates, and negative targeting options. This feature is recommended for sellers experiencing underperformance. It allows for broader reach within the Amazon marketplace by identifying and targeting products that are closely associated with the products you are already advertising, potentially increasing sales and visibility.

12/30/2025 Logistics Industry Insights
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HS Codes for Bamboo and Rattan Trade Key Guidelines

HS Codes for Bamboo and Rattan Trade Key Guidelines

This article provides a comprehensive analysis of the HS codes for bamboo and rattan products, covering bamboo, rattan, and other parts and materials from these plants. It aims to help exporters understand market demands and regulatory requirements, ensuring smooth customs clearance for their products.

08/06/2025 HS Code Query
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Aviation Industry Sets 2050 Netzero Emissions Target

Aviation Industry Sets 2050 Netzero Emissions Target

IATA has committed the aviation industry to net-zero carbon emissions by 2050, relying on sustainable aviation fuels (SAF), new technologies, and operational improvements. Achieving this ambitious goal requires global collaboration and supportive policies from governments worldwide. The transition necessitates significant investment in research, development, and infrastructure to scale up SAF production and deploy innovative technologies. Furthermore, optimized flight routes and air traffic management systems will play a crucial role in reducing emissions. International cooperation is essential to harmonize regulations and incentivize the adoption of sustainable practices across the aviation sector.

12/30/2025 Logistics Industry Insights
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New IATA Hub Promotes Zerocarbon Aviation Sustainability

New IATA Hub Promotes Zerocarbon Aviation Sustainability

The IATA FlyAware Sustainable Knowledge Center is a zero-carbon flight resource designed specifically for airlines. It provides expert knowledge on critical issues such as climate change and carbon offsetting through three modules: knowledge channels, virtual communities, and online training. It facilitates communication between airlines and expert peers, enhances employee sustainability capabilities, and helps the aviation industry accelerate towards its net-zero emission goals. This platform aims to empower airlines with the necessary tools and information to achieve sustainable practices and contribute to a greener future for air travel.

01/08/2026 Logistics Industry Insights
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Major Ecommerce Firms Compete in Growing Secondhand Market

Major Ecommerce Firms Compete in Growing Secondhand Market

E-commerce giants are increasingly investing in the secondhand market, signaling the rise of sustainable consumption. eBay is reshaping its core business, and fast-fashion brands like SHEIN and Zara are also entering the space. The markets for secondhand apparel, sneakers, and furniture show significant potential, but profitability remains a challenge. Cross-border sellers should seize this opportunity by selecting appropriate product categories, establishing reliable supply chains, providing professional services, and embracing sustainable development principles. The secondhand market presents a promising avenue for growth within the evolving e-commerce landscape.

01/16/2026 Logistics Industry Insights
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HS Codes Boost Sustainability in Global Textile Trade

HS Codes Boost Sustainability in Global Textile Trade

A World Customs Organization seminar explored the role of HS codes in fostering sustainable development within the textile industry. Key issues highlighted included the identification of environmentally friendly textiles, value chain transparency, and the standardization of the circular economy. The seminar aimed to promote the adaptation of HS codes to environmental needs and contribute to the construction of a green textile trade system. Discussions focused on how updated HS classifications can better track and incentivize sustainable practices throughout the textile supply chain, ultimately supporting a more environmentally responsible industry.

01/16/2026 HS Code Query
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Tidot Amazon Ads Partner on Aidriven Global Brand Growth

Tidot Amazon Ads Partner on Aidriven Global Brand Growth

Titan Technology showcased at the Amazon Ads 2025 Partner Summit, deepening collaboration with Amazon Ads. Focusing on the application of AI technology in marketing, both parties are committed to building a smarter, more efficient, and sustainable full-funnel growth system for Chinese brands going global. This partnership aims to empower brands to achieve sustainable growth in the global market by leveraging AI-driven solutions and optimizing their Amazon advertising strategies. The collaboration will focus on providing comprehensive support and resources to help brands navigate the complexities of international expansion.

12/23/2025 Logistics Industry Insights
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Tech Advances Enable Deforestationfree Supply Chains

Tech Advances Enable Deforestationfree Supply Chains

The World Resources Institute (WRI) partners with companies to develop a supply chain risk management platform using high-resolution satellite imagery and canopy density analysis to pinpoint deforestation risks. Recognizing agricultural supply chains as a key battleground for forest protection, industries like palm oil, soy, and beef need to strengthen sustainable production practices. With increasing investor and consumer focus on ESG (Environmental, Social, and Governance) factors, companies are driven to establish sustainable supply chains and achieve zero-deforestation goals. This collaborative effort aims to protect forests through technological innovation and responsible sourcing.

01/19/2026 Logistics Industry Insights
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Chinas Healthcare System Draws Surge in Medical Tourists

Chinas Healthcare System Draws Surge in Medical Tourists

The case of a British influencer seeking medical treatment in Beijing highlights disparities in global medical resource allocation. China's healthcare system, known for its efficiency and low cost, attracts international patients. For sustainable development, it's recommended to establish independent international medical channels, improve medical tourism infrastructure, implement transparent international pricing mechanisms, and build a systematic and professional international healthcare cooperation framework. This approach aims to leverage China's strengths while ensuring equitable access and quality care for both domestic and international patients, fostering a sustainable and reputable international healthcare sector.

01/23/2026 Logistics Industry Insights
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Sodium Sulfate HS Code Dispute Settled Aiding Trade Clarity

Sodium Sulfate HS Code Dispute Settled Aiding Trade Clarity

Russia and Turkey have reached a consensus on the HS code classification of sodium sulfate products. Dehydrated sodium sulfate falls under HS code 2833.11, classified as sulfates. Sodium sulfate obtained primarily through physical methods is classified under HS code 25.30, belonging to mineral products. Businesses should thoroughly understand the HS code system, accurately describe their products, and consult with professionals to ensure compliance and minimize trade risks. This clear distinction helps avoid misclassification and ensures smooth customs clearance for international trade.

01/05/2026 HS Code Query
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