Pinterests Advertising Potential for Visual Marketing

Pinterests Advertising Potential for Visual Marketing

This article provides an in-depth analysis of Pinterest's platform features and advertising formats, combined with Shanghai Shangxian's account opening and agency operation services, offering a practical guide for brands going global. The content covers Pinterest's popular market analysis, suitable category recommendations, detailed explanations of advertising formats, and agency operation processes. It aims to help brands efficiently leverage Pinterest to expand into overseas markets and achieve visual marketing goals. Focus is given to optimizing ad spend and ROI through strategic planning and effective campaign management.

Ocean Freight Rates Surge Challenging Crossborder Ecommerce

Ocean Freight Rates Surge Challenging Crossborder Ecommerce

Soaring ocean freight rates during peak season stem from supply-demand imbalances, rising costs, and industry dynamics. Cross-border e-commerce businesses should consider shipping off-peak, securing long-term contracts to lock in prices, and optimizing their supply chains through strategies like LCL shipping and overseas warehousing. Transparent communication with customers is crucial. Long-term strategies include product upgrades and localized production to enhance resilience against future market fluctuations. These measures help mitigate risks associated with volatile shipping costs and ensure business continuity.

China Launches dragon Action to Curb Export IP Theft

China Launches dragon Action to Curb Export IP Theft

National Customs launched a three-month "Dragon Action" to severely crack down on import and export infringement activities, focusing on exports to Africa, the Middle East, Latin America, and countries along the "Belt and Road" initiative. Key products include small appliances and electronic goods. Through increased penalties, criminal prosecution, and support for civil justice, Customs will collaborate to provide strong intellectual property protection for export enterprises, helping Chinese brands to thrive overseas. This initiative aims to safeguard Chinese innovation and ensure fair trade practices.

Shenzhens Headquarter Economy Ecommerce Boost Growth

Shenzhens Headquarter Economy Ecommerce Boost Growth

Shenzhen's "Headquarters Economy" is rapidly rising, with 207 multinational corporation headquarters recognized, attracting numerous Fortune Global 500 companies and industry leaders. Simultaneously, cross-border e-commerce is booming, projected to exceed one trillion yuan in online transaction volume by 2025. Shenzhen is consolidating its foreign trade advantages and supporting companies to expand overseas by optimizing the business environment and innovating service models, driving high-quality economic development. The city aims to further enhance its position as a key hub for international trade and investment.

Ecommerce Brands Optimize CPM CPC for Global Ad Success

Ecommerce Brands Optimize CPM CPC for Global Ad Success

This paper delves into CPM and CPC, two core billing methods in cross-border e-commerce internet advertising. It elaborates on the internet advertising process, key terminologies, and provides in-depth analysis of the CPM and CPC formulas. The study emphasizes the importance of flexibly applying these two billing models based on business objectives and market conditions. This helps cross-border e-commerce achieve sustainable growth in overseas markets by optimizing advertising spend and maximizing ROI through informed selection of CPM or CPC strategies.

Europe Tightens Battery Export Compliance for Energy Storage

Europe Tightens Battery Export Compliance for Energy Storage

This article provides a comprehensive guide for energy storage battery companies exporting to the EU. It covers the requirements of CE, RoHS, and REACH certifications, dangerous goods declaration and maritime transport regulations for cross-border transportation, and key points for compliant warehousing in Europe. It emphasizes the importance of choosing overseas warehouses with dangerous goods qualifications to help companies achieve stable and long-term success in the European market. This guide aims to ensure smooth and compliant entry of energy storage batteries into the EU market.

Chinas EV Firms Face Challenges in Global Expansion

Chinas EV Firms Face Challenges in Global Expansion

China's new energy vehicle industry is at a pivotal moment of globalization. Despite facing international market fluctuations, geopolitical challenges, and strategic weaknesses, the overseas expansion of the industrial chain and the global DNA of emerging companies provide significant potential. Chinese automakers need to shift from export-oriented approaches to direct investment, strengthen inter-company cooperation, and focus on cultivating international management talent to achieve long-term development in the global market. This requires a strategic shift towards a more integrated and collaborative international presence.

Temu Fined 2M in US for Consumer Protection Breaches

Temu Fined 2M in US for Consumer Protection Breaches

The U.S. FTC fined Temu $2 million for violating the INFORM Consumers Act, failing to adequately protect consumer reporting rights. This highlights the importance of compliance for cross-border e-commerce platforms. Platforms need to prioritize data transparency, user experience optimization, risk management, and technological investment to earn consumer trust and achieve sustainable development. The case underscores the growing scrutiny of overseas retailers operating in the US market and the need for proactive measures to ensure compliance with local regulations and protect consumer interests.

Hangzhou Adopts TIR for Efficient Crossborder Ecommerce

Hangzhou Adopts TIR for Efficient Crossborder Ecommerce

Hangzhou has successfully piloted the "TIR + Cross-border E-commerce" model, leveraging the International Road Transport Convention (TIR) to facilitate more convenient and efficient export of cross-border e-commerce goods. This model simplifies customs procedures, increases transportation speed, and reduces costs to only a quarter of air freight. It provides a novel logistics solution for cross-border e-commerce businesses, assisting them in expanding into overseas markets. The streamlined process and cost-effectiveness make it an attractive alternative for companies seeking to optimize their international shipping strategies.

11/03/2025 Logistics
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Jinhaoda Logistics Faces Scrutiny Over Crossborder Ecommerce Reliability

Jinhaoda Logistics Faces Scrutiny Over Crossborder Ecommerce Reliability

This article provides an in-depth analysis of Shenzhen Jinhaoda International Logistics' services, including its background, service advantages, dedicated line and overseas warehouse layout, timeliness, and domestic pick-up capabilities. Through data analysis and user reviews, the article evaluates the reliability of Jinhaoda Logistics and provides detailed information on its dedicated line delivery time and domestic pick-up coverage. The aim is to provide cross-border e-commerce sellers with a reference for choosing a suitable logistics partner. It focuses on helping sellers understand the company's strengths and make informed decisions.

01/04/2026 Logistics
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