Amazon Sellers Face Profit Squeeze Despite Holiday Sales Surge

Amazon Sellers Face Profit Squeeze Despite Holiday Sales Surge

This article delves into the 'increased revenue but not increased profit' dilemma faced by Amazon sellers during peak seasons. It analyzes the reasons for profit erosion and proposes 'recovery' strategies such as refined product selection, supply chain optimization, and advertising cost control. Through case studies, it demonstrates how small sellers can achieve a turnaround in fierce market competition by improving operational capabilities and reducing costs, providing practical references for cross-border e-commerce sellers. The focus is on actionable strategies to improve profitability during high-volume periods.

01/04/2026 Logistics Industry Insights
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Ecommerce Brands Leverage Social Media for Holiday Sales Boost

Ecommerce Brands Leverage Social Media for Holiday Sales Boost

This article delves into social media marketing strategies for cross-border e-commerce during the year-end holiday season, emphasizing the importance of community connection, interactive entertainment, and festive atmosphere. By analyzing consumer behavior and Meta reports, it provides sellers with personalized and entertaining marketing suggestions. A global holiday season marketing calendar is also included to help sellers seize opportunities and achieve sales growth. The focus is on leveraging social media to create engaging experiences and drive conversions during peak shopping periods.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Gain Holiday Edge with Buyer Interaction Tool

Amazon Sellers Gain Holiday Edge with Buyer Interaction Tool

Amazon is enhancing its "Buyer Engagement" feature, offering brand sellers a free Halloween promotion channel. Through email marketing, sellers can precisely reach buyers who have followed their brands, boosting order conversion rates during the peak season. This article provides an in-depth analysis of the feature and offers practical guidance to help sellers capitalize on peak season traffic opportunities.

01/04/2026 Logistics Industry Insights
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Amazon Closes FBA Warehouses Ahead of Peak Holiday Season

Amazon Closes FBA Warehouses Ahead of Peak Holiday Season

Amazon is reportedly closing FBA warehouses on a large scale and restricting seller replenishment, raising concerns about peak season delivery. Sellers need to closely monitor policy changes, plan inventory in advance, and explore alternative solutions to address potential challenges. This situation necessitates proactive inventory management and diversification of fulfillment strategies to mitigate the impact of these closures and replenishment limitations during the crucial peak season.

01/06/2026 Logistics
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Amazon Sellers Optimize Buy Box Strategies for Holiday Sales

Amazon Sellers Optimize Buy Box Strategies for Holiday Sales

This article provides an in-depth analysis of the Amazon Buy Box mechanism and offers practical strategies to improve your Buy Box win rate. Key areas covered include optimizing pricing, fulfillment (logistics), customer service, inventory management, and account health. We emphasize the importance of a comprehensive Buy Box win rate check in preparation for peak seasons. By leveraging data analytics for continuous optimization, sellers can stand out in the competitive marketplace and achieve increased sales growth. Focusing on these elements will help secure the Buy Box and drive conversions.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Urged to Avoid Holiday Season Inventory Mistakes

Amazon Sellers Urged to Avoid Holiday Season Inventory Mistakes

This article focuses on preparing for Amazon's Black Friday and Cyber Monday, revealing three common issues sellers encounter: delayed warehouse receiving, excess inventory fees, and hindered promotion. Through case studies and strategic recommendations, it helps sellers mitigate risks and optimize operations to succeed during the peak season. The analysis provides practical guidance on how to avoid costly delays, manage inventory effectively, and maximize promotional efforts to achieve optimal sales performance during this critical period.

01/06/2026 Logistics
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Canada Post Union Strike Deal to Avoid Holiday Disruptions

Canada Post Union Strike Deal to Avoid Holiday Disruptions

Canada Post and its union reached a tentative agreement, suspending the strike and alleviating concerns about holiday season parcel delays. However, facing intense market competition and its own operational challenges, Canada Post still needs profound reforms and innovations. These include optimizing efficiency, improving service, expanding business, strengthening technology investment, and improving labor relations. Only then can it reverse the decline and win the future.

01/08/2026 Logistics
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Amazon Sellers Gain New Tools to Boost Holiday Sales

Amazon Sellers Gain New Tools to Boost Holiday Sales

With the Amazon year-end promotion approaching, how can sellers seize the opportunity to double sales? This article focuses on Amazon's two major traffic engines: the "Brand Recommendation" feature on product detail pages and the Climate Pledge Friendly program, helping sellers attract targeted traffic and increase conversions. Simultaneously, leverage Halloween promotions, using email marketing to precisely reach potential customers and explode sales. Master these strategies to win the year-end peak season!

01/04/2026 Logistics Industry Insights
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Amazon Ads Launches Five New Tools for Holiday Sellers

Amazon Ads Launches Five New Tools for Holiday Sellers

With the Amazon year-end shopping season approaching, sellers face the challenge of rising ACOS. This article delves into five new features of Amazon Sponsored Products ads, covering campaign suggestions and optimization. These features help sellers target precisely, adjust prices intelligently, and troubleshoot efficiently, empowering them to succeed during the peak season. The focus is on leveraging these tools to improve ad performance and maximize ROI during this crucial period.

12/29/2025 Logistics Industry Insights
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Amazon Sellers Adapt to FBA Limits for Holiday Sales

Amazon Sellers Adapt to FBA Limits for Holiday Sales

Facing Amazon FBA inventory restrictions, sellers need to proactively respond. This article provides three key strategies: frequent, small-batch shipments to address logistical congestion; refined operation of the 'Subscribe & Save' program; and parallel FBA and FBM fulfillment to mitigate risks. These approaches help sellers overcome sales bottlenecks and seize opportunities during the year-end shopping season by optimizing inventory management and diversifying fulfillment methods. The strategies aim to improve efficiency and resilience in the face of FBA limitations.

12/29/2025 Logistics
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