TikTok Shop has updated its onboarding rules for cross-border stores in the US and UK, significantly raising the bar. Stricter requirements are now in place regarding company qualifications, entity eligibility, and compliance reviews. Cross-border e-commerce sellers need to pay close attention to company registration duration, entity type restrictions, and compliant operations to successfully onboard and tap into the overseas market.
TikTok's launch of a 'refund only' policy in Southeast Asia aims to improve user experience but raises concerns among merchants about malicious refunds. While the platform pledges to protect merchant rights, potential risks need attention. Balancing consumer rights with merchant interests is crucial, requiring a robust management mechanism to maintain a healthy e-commerce ecosystem. The policy's success hinges on effectively addressing these challenges and ensuring fair practices for both buyers and sellers within the rapidly growing Southeast Asian TikTok marketplace.
Sensor Tower reports that TikTok's global revenue, including Douyin in China, exceeded $306 million in August, an 80% year-over-year increase, marking four consecutive months of growth. China accounted for nearly half of the revenue, followed by the United States. TikTok remained the most downloaded app worldwide. The continued growth in non-game mobile app revenue highlights the significant potential of the short video market. The platform's monetization strategy appears to be highly effective, driving substantial revenue growth and solidifying its position as a leading short-form video platform.
This article delves into the optimal posting times on TikTok, emphasizing the importance of personalized data analysis. It guides users through four steps: switching accounts, identifying the target audience, understanding active hours, and tracking content performance, to discover the best posting strategy. Furthermore, it offers a guide to avoid common pitfalls and reveals secrets to boost traffic, helping TikTok content creators increase exposure and engagement. By understanding these insights, creators can optimize their posting schedule for maximum impact.
This article analyzes the characteristics and marketing strategies of mainstream social media platforms in the United States. Brands should select platforms based on their target audience and implement precise marketing to achieve growth. Understanding platform nuances and tailoring content accordingly is crucial for effective engagement. Key considerations include platform demographics, content formats, and advertising options. Successful social media marketing in the US market requires a data-driven approach and continuous optimization to maximize ROI.
TikTok Shop is launching in the US, initially focusing on local merchants and adopting a cautious localization strategy. Learning from the UK market, TikTok is taking a prudent approach in the US, prioritizing merchants with US-based inventory and building logistics fulfillment centers. TikTok's entry will accelerate changes in the US e-commerce market, but whether it can successfully break through remains to be seen. The focus on US-based inventory and fulfillment aims to avoid the issues experienced in the UK market.
YouTube Shorts has significantly increased its ad revenue sharing and lowered entry barriers to attract more creators and compete with TikTok. Brands going global should seize this opportunity to boost overseas awareness. Strategies include promoting channels, showcasing behind-the-scenes content, creating engaging and fun content, capitalizing on trends, and leveraging user-generated content. By effectively utilizing Shorts, brands can expand their reach and build recognition in international markets.
This article details essential settings to complete after opening a TikTok Shop, including enabling the Affiliate Program, linking the official account, configuring shipping templates, activating shipping insurance, setting up store decoration, and completing beginner tasks. These settings directly impact the shop's normal operation. Completing this foundational work can effectively avoid operational pitfalls, improve store operational efficiency, and help merchants succeed on the TikTok platform. Prioritizing these steps is crucial for a smooth start and long-term growth.
TikTok Shop has opened registration in the US market, initially through an invitation-only system, prioritizing local merchants. Cross-border e-commerce sellers should pay attention and be ready to act when the opportunity arises. This represents a significant potential expansion for TikTok's e-commerce platform and a new avenue for businesses to reach US consumers. Keep an eye on further developments and eligibility criteria for international sellers looking to enter the US market via TikTok Shop.
This tutorial guides you on how to register an overseas Apple ID to enjoy the international version of TikTok. It covers the necessary preparations, the registration process, and detailed steps to help you easily unlock global content. Learn how to create a foreign Apple ID and access TikTok from anywhere. This guide simplifies the process, making it accessible to everyone regardless of their technical expertise.
