Shenzhen Scraps Trademark Subsidies Raising Costs for Ecommerce Firms

Shenzhen Scraps Trademark Subsidies Raising Costs for Ecommerce Firms

Shenzhen's cancellation of overseas trademark subsidies presents cost challenges for cross-border e-commerce businesses. Companies should refine budget management, improve trademark registration success rates, pay attention to subsidy policies in other regions, emphasize the long-term value of trademarks, and seek cooperation with professional institutions to address the new situation and enhance competitiveness. This shift requires businesses to adopt a more strategic and proactive approach to trademark management, focusing on efficiency and long-term brand building rather than relying on subsidies.

01/06/2026 Customs Knowledge
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Putian Guangzhou End Crossborder Ecommerce Subsidies

Putian Guangzhou End Crossborder Ecommerce Subsidies

The annual support program for cross-border e-commerce practitioners in Putian and Guangzhou is entering its final day, offering subsidies ranging from 3,000 to 4,000 RMB. Despite a previous account anomaly, the service remains stable with ongoing support from the GOD team. Relevant practitioners are encouraged to seize this last opportunity and contact GOD's assistant for project collaboration. Don't miss out on this final chance to benefit from the program.

02/02/2026 Logistics Industry Insights
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Spain Mandates Einvoicing Ireland Expands Energy Subsidies

Spain Mandates Einvoicing Ireland Expands Energy Subsidies

This article highlights six major overseas business opportunities, focusing on Spain's e-invoicing reform, Ireland's energy subsidies, UK's research and development investment, Brazil's e-commerce market, Iran's copper industry investment, and Singapore's new listing policies. It provides forward-looking information and decision-making references for companies seeking to expand internationally. The analysis aims to assist businesses in identifying potential ventures and navigating the complexities of global markets, offering valuable insights for strategic planning and successful overseas expansion.

02/03/2026 Customs Knowledge
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The Rules and Challenges of Air Freight Subsidies

The Rules and Challenges of Air Freight Subsidies

Subsidies for air freight play a crucial role in promoting the development of aviation logistics. This article analyzes the components, significance, and challenges of these subsidies, highlighting their substantial total amount, uncertain effectiveness, and adverse impacts on the establishment of freight hubs. It explores future directions for subsidy policies, contributing to a better understanding of the dynamics and development of the air freight market.

07/23/2025 Logistics
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Wildberries Expands Crossborder Trade with Subsidies Faster Delivery

Wildberries Expands Crossborder Trade with Subsidies Faster Delivery

Wildberries has undergone a comprehensive upgrade, launching official subsidy policies and the DPX official logistics solution to enhance cross-border business competitiveness. Sellers can seize opportunities for business growth by participating in platform activities, utilizing subsidies, and optimizing product information. VIOMALL cross-border distribution platform provides sellers with a full-chain solution, helping them easily engage in cross-border trade. This upgrade aims to streamline operations and boost sales for international sellers on the Wildberries platform.

02/03/2026 Logistics Industry Insights
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Temu Aims to Move Beyond Discounts With 1B Subsidies

Temu Aims to Move Beyond Discounts With 1B Subsidies

Temu, Pinduoduo's cross-border e-commerce platform, launched a "10 Billion Subsidy" program to support Chinese manufacturers in going global and building brand image, shedding the "low price" label. Temu's rapid rise is attributed to its low-price strategy, but it faces challenges in product quality and brand building. Whether Temu can successfully transform depends on its ability to achieve breakthroughs in product quality, brand construction, service experience, and compliant operation. The program aims to elevate Chinese manufacturing and establish a stronger global presence for participating companies.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Guide to Trademark Registration

Amazon Sellers Guide to Trademark Registration

This article details every step of Amazon trademark registration, including trademark name selection, pre-registration preparation, service provider selection, registration process, and precautions. It aims to help sellers efficiently and smoothly complete trademark registration, laying a solid foundation for brand development. It also emphasizes the importance of post-registration maintenance to ensure trademark rights are protected.

01/04/2026 Customs Knowledge
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Amazon Sellers Guide to Trademark Reinstatement

Amazon Sellers Guide to Trademark Reinstatement

This article provides a comprehensive appeal guide for Amazon sellers facing trademark removal and unsuccessful appeals. It analyzes common reasons for trademark removal and details how to effectively appeal via email, including email composition, material preparation, and follow-up considerations. Furthermore, it introduces alternative appeal channels, aiming to help sellers regain their brand and overcome difficulties. The guide focuses on providing actionable steps and insights to navigate the complex process of trademark reinstatement on Amazon.

01/06/2026 Customs Knowledge
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US Trademark Guide for Ecommerce Sellers

US Trademark Guide for Ecommerce Sellers

This article details the key considerations for cross-border e-commerce sellers when purchasing a US trademark, including trademark security assessment, assignment process and timelines, required document preparation, and Amazon Brand Registry after the transfer. It aims to help sellers avoid risks and efficiently and safely acquire a US trademark, providing security for their cross-border business. This includes evaluating the trademark's strength, understanding the legal procedures, and ensuring proper documentation for a smooth transition and successful brand registration on Amazon.

01/05/2026 Customs Knowledge
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Amazon Sellers Face Trademark Renewal Risks

Amazon Sellers Face Trademark Renewal Risks

Amazon sellers should be aware of US trademark renewal issues. Failure to renew trademarks in a timely manner may result in the loss of Brand Registry and product removal. This article details the importance of trademark renewal, two renewal methods, required materials, and measures to avoid expiration. It reminds sellers to pay attention to trademark management and protect their brand rights on Amazon. Timely renewal is crucial for maintaining brand protection and preventing disruptions to sales on the platform.

12/29/2025 Logistics
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