Strategic 3PL Partnerships Boost Ecommerce Beyond Pricing

Strategic 3PL Partnerships Boost Ecommerce Beyond Pricing

Facing supply chain challenges, the traditional “lowest price wins” logistics procurement strategy is outdated. Companies should view 3PLs as strategic partners, building closer relationships through improved forecasting accuracy, technology enablement, and tiered management. This approach aims to create a more resilient supply chain, ultimately enhancing customer experience and corporate competitiveness. By moving beyond solely focusing on cost, businesses can foster stronger collaborations with 3PLs, leading to a more agile and responsive supply chain better equipped to navigate disruptions and meet evolving customer demands.

11/03/2025 Logistics Industry Insights
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Global Ecommerce Platforms Analyzed in Depth

Global Ecommerce Platforms Analyzed in Depth

This analysis compares the advantages and disadvantages of six major cross-border e-commerce platforms, including Amazon, offering platform selection advice for different sellers. It also highlights how E-Tong Buy & Sell assists traditional foreign trade enterprises in transitioning to export e-commerce, providing solutions for businesses looking to expand their reach in the global market. The guide aims to empower sellers with the knowledge needed to make informed decisions about their online sales strategy and optimize their performance on these platforms.

01/04/2026 Logistics Industry Insights
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Temu Challenges Amazon and SHEIN in Canadian Market

Temu Challenges Amazon and SHEIN in Canadian Market

Pinduoduo's Temu has expanded into Canada, signaling a further expansion of its North American e-commerce strategy. Having achieved significant success in the US market with its extreme cost-effectiveness, Temu's move into Canada could reshape the North American e-commerce landscape. How giants like Amazon and SHEIN will respond to Temu's challenge, and how Temu and SHEIN will differentiate themselves, are key focuses of market attention. This expansion signifies a growing competition within the North American online retail sector.

01/04/2026 Logistics Industry Insights
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Amazon Enhances Ad Targeting to Boost Advertiser ROI

Amazon Enhances Ad Targeting to Boost Advertiser ROI

This article provides an in-depth analysis of Amazon Display Ads' four new audience types: In-market, Lifestyle, Interests, and Life Events. It emphasizes data-driven decision-making and offers practical guidance to help advertisers effectively leverage these tools to improve advertising ROI. The article also compares Display Ads audiences with Amazon DSP, assisting sellers in choosing the most suitable advertising strategy. By understanding the nuances of each audience type and platform, advertisers can optimize their campaigns for maximum reach and impact.

01/04/2026 Logistics Industry Insights
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Facebook Pixel Users Adopt Strategies to Avoid Business Manager Bans

Facebook Pixel Users Adopt Strategies to Avoid Business Manager Bans

This article addresses the issue of Pixel data loss after a Facebook Business Manager (BM) ban and proposes a dual-BM backup system. By establishing a secure BM and a separate advertising BM, Pixel data can be backed up and migrated, mitigating losses from BM bans. It emphasizes compliant operation and data-driven risk management to ensure the stability and sustainability of advertising campaigns. This approach allows for a more resilient advertising strategy, minimizing disruption and safeguarding valuable data assets.

12/31/2025 Customs Knowledge
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Amazon Sellers Weigh Patents Vs Speed in Product Launches

Amazon Sellers Weigh Patents Vs Speed in Product Launches

Cross-border e-commerce sellers on Amazon face both intellectual property protection challenges and market opportunities. A viable strategy is to leverage the patent priority system by first applying for a domestic design patent for market testing. Based on sales performance, sellers can then decide whether to pursue foreign patent applications, thereby reducing costs and enhancing market competitiveness. This approach allows for a phased investment in patent protection, aligning with market demand and minimizing financial risk associated with international patent filings.

12/31/2025 Logistics Encyclopedia
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Instagram Tests Hashtags in Reels to Compete with Tiktok

Instagram Tests Hashtags in Reels to Compete with Tiktok

Instagram is optimizing its Reels recommendation algorithm through topic tags to boost user engagement and compete with TikTok. This aims to deliver content more precisely to interested users. However, IG faces challenges in algorithm technology and user experience. A data-driven and user-centric strategy is crucial for Instagram to succeed in the short-video market. The platform needs to refine its algorithm to ensure relevant and engaging content reaches the right audience, ultimately increasing user retention and platform growth.

12/31/2025 Logistics Industry Insights
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Anker Innovations Posts Strong Revenue Amid Logistics Challenges

Anker Innovations Posts Strong Revenue Amid Logistics Challenges

Anker Innovations surpassed 10 billion in revenue in 2021 with profit growth despite headwinds. Its success hinges on a brand strategy supported by high gross profit margins, along with active expansion into the domestic market and multi-channel distribution. Anker's experience suggests that cross-border e-commerce sellers should focus on brand building, multi-channel development, and emerging market opportunities to enhance competitiveness. This approach allows for greater control over pricing and customer relationships, leading to sustainable growth in a dynamic global market.

12/31/2025 Logistics Industry Insights
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Lazadas Resale Program Enhances Seller Efficiency in Ecommerce

Lazadas Resale Program Enhances Seller Efficiency in Ecommerce

Lazada's resale service addresses the issue of failed first-time delivery parcels. After quality inspection, goods can be relisted for secondary sales, reducing losses for sellers. This article provides a detailed interpretation of the service's operational mechanism, quality inspection process, and policy highlights. It also offers optimization strategy suggestions to help sellers improve delivery success rates and inventory turnover efficiency. The service aims to minimize the impact of undelivered items and maximize the potential revenue from goods initially intended for single delivery.

12/31/2025 Logistics Encyclopedia
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Douyin Growth Essential Tips for Highconversion Accounts

Douyin Growth Essential Tips for Highconversion Accounts

This article provides a comprehensive operational guide for Douyin beginners. It details the key steps and strategies for building a high-conversion Douyin account, from defining goals and precise positioning to creating high-quality content, refined operations, and diversified monetization. It helps you get started quickly and master Douyin, covering essential aspects like target audience identification, content strategy development, engagement tactics, and effective monetization methods. Learn how to optimize your profile, create engaging videos, and leverage Douyin's features for maximum impact.

12/31/2025 Logistics Industry Insights
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