Ozon Shifts Focus from Rapid Growth to Strategic Operations

Ozon Shifts Focus from Rapid Growth to Strategic Operations

OZON is moving away from extensive growth to precise operations. Sellers face challenges like strict brand qualification reviews, upgraded advertising optimization, faster logistics, and changes in payment rules. Sustainable development can be achieved by focusing on advantageous product categories, building differentiated brands, accurately targeting advertising, optimizing supply chains, and improving customer service. The deepening Sino-Russian cooperation brings more opportunities to the OZON platform. To succeed, sellers must adapt to these changes and implement detailed strategies for growth and efficiency.

01/07/2026 Logistics Industry Insights
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Ozon Adds Chinese Language Support to Boost Seller Engagement

Ozon Adds Chinese Language Support to Boost Seller Engagement

The OZON seller app for iOS has received a major update, officially launching a Chinese version and adding features such as shipment report management and barcode generation. Chinese sellers can now more easily manage their stores on mobile devices, improving operational efficiency. In the future, OZON will continue to enrich the app's functionality to help sellers achieve mobile office capabilities. This update aims to streamline processes and provide better accessibility for Chinese-speaking merchants on the OZON platform.

01/07/2026 Logistics
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Ebay Sellers Urged to Optimize Product Images for Sales

Ebay Sellers Urged to Optimize Product Images for Sales

This article delves into eBay main image optimization techniques, emphasizing key elements such as simplicity, compliance, mobile optimization, and multi-angle display. It also provides advanced strategies like A/B testing and competitor analysis to help sellers create eye-catching main images, ultimately boosting click-through rates and sales. The focus is on creating images that are not only visually appealing but also informative and optimized for various devices and platforms, leading to improved product visibility and conversion rates.

01/06/2026 Logistics Encyclopedia
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Ebay Guide Steps to Start Your First Online Store

Ebay Guide Steps to Start Your First Online Store

This article provides a detailed guide on setting up a basic eBay store, covering store tier levels, registration process, operational advice, and common pitfalls to avoid. It aims to help new sellers quickly get started on eBay and embark on their cross-border e-commerce journey. The guide offers practical tips and essential information for beginners looking to establish a presence on the eBay platform and navigate the initial challenges of selling internationally.

01/06/2026 Customs Knowledge
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Douyin Sellers Adopt Data Tactics to Avoid Stock Penalties

Douyin Sellers Adopt Data Tactics to Avoid Stock Penalties

This article, from a data analyst's perspective, delves into the underlying logic of Douyin Shop's dropshipping judgment, emphasizing the importance of using Douyin electronic waybills. It provides data-driven prevention measures and response strategies to help merchants avoid unnecessary losses and achieve compliant operation. The analysis focuses on understanding the platform's algorithms and data points used to identify dropshipping practices, offering actionable insights for merchants to mitigate risks and maintain a healthy shop status.

01/06/2026 Logistics Encyclopedia
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Amazon Sellers Use ABA Data to Identify Bestselling Products

Amazon Sellers Use ABA Data to Identify Bestselling Products

Amazon ABA data reveals high demand for apparel, home & kitchen, and electronics, coupled with price sensitivity and declining review rates. Product selection examples include shoehorns, portable washing machines, and car seat organizers. These categories present opportunities, but require careful consideration of pricing and strategies to encourage customer reviews. Understanding these trends is crucial for successful product selection and marketing on Amazon.

01/06/2026 Logistics Industry Insights
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Guide to Authentic KOL Data for Effective Brand Campaigns

Guide to Authentic KOL Data for Effective Brand Campaigns

This paper delves into the strategies and techniques of Xiaohongshu KOL marketing. It focuses on how to effectively identify the true value of KOLs through data analysis, third-party platform evaluation, and content tone matching. The aim is to avoid potential pitfalls and achieve efficient brand seeding on the Xiaohongshu platform, ultimately enhancing marketing effectiveness. The study emphasizes leveraging data to optimize KOL selection and campaign performance for successful brand promotion.

01/06/2026 Logistics Industry Insights
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Baidus Ernie Bot Launches to Rival Chatgpt in China

Baidus Ernie Bot Launches to Rival Chatgpt in China

Baidu officially launched its AI product, Wenxin Yiyan, aiming to compete with ChatGPT. The launch event showcased Wenxin Yiyan's five major application scenarios and capabilities, but the market response was lukewarm. Despite technological gaps, Baidu hopes to seize the domestic market through a localization strategy. Wenxin Yiyan faces both challenges and opportunities, and its future development is worth anticipating. Baidu is betting on its understanding of the Chinese market to gain an edge.

01/06/2026 Logistics Industry Insights
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Ebay Sellers Adopt New Strategies to Boost Slumping Sales

Ebay Sellers Adopt New Strategies to Boost Slumping Sales

This article addresses the challenge of maintaining consistent order flow for cross-border e-commerce eBay stores. It proposes seven key strategies including auction strategies, SKU and category strategies, listing time optimization, positive feedback management, Listing optimization, pricing strategies, and continuous learning and adjustment. The aim is to help sellers overcome the "traffic bottleneck," enhance store competitiveness, and achieve sales growth. By implementing these strategies, sellers can improve visibility, attract more customers, and ultimately boost their eBay store's performance.

01/06/2026 Logistics Industry Insights
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Ebay Launches Free Seller Hub to Boost Global Sales

Ebay Launches Free Seller Hub to Boost Global Sales

eBay Seller Hub is a free and powerful platform empowering sellers through six core modules: performance analysis, account optimization, overview, order management, and listing management. It offers a one-stop solution for store management, data analytics, and marketing, helping sellers operate efficiently, gain accurate market insights, and achieve significant performance improvements. With Seller Hub, sellers can streamline their eBay business, understand key metrics, and optimize their listings for better visibility and sales, ultimately driving growth in the competitive e-commerce landscape.

01/06/2026 Logistics Encyclopedia
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