US Trademark Registration Avoiding Confusion for Stronger Brands

US Trademark Registration Avoiding Confusion for Stronger Brands

This article delves into the critical issue of "likelihood of confusion" in US trademark registration, offering strategies to navigate this challenge. It explains how to select and build a "strong trademark" to increase registration success and effectively protect brand rights. Approaching the topic from a data-driven perspective, the article provides clear structure and practical content. Its aim is to guide businesses through the US trademark registration process smoothly, enabling them to secure their brand assets effectively and avoid potential conflicts.

US Freight Tonnage Drops Sharply Amid Economic Concerns

US Freight Tonnage Drops Sharply Amid Economic Concerns

The American Trucking Associations reported a significant drop in the March freight tonnage index, the first year-over-year decline since August 2021. Economists attribute this to weakness in housing construction, factory output, and retail sales, signaling a potential economic downturn. Despite short-term pressures, the logistics industry retains long-term growth potential driven by e-commerce expansion, supply chain diversification, and the adoption of new technologies. The industry faces challenges but remains poised for future growth.

01/07/2026 Logistics
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Tiktok Launches Seller Incentives to Expand US Market

Tiktok Launches Seller Incentives to Expand US Market

TikTok has launched a seller incentive program in the US market, including advertising credit support, creative guidance, exclusive background music, live shopping platform access, and seller center onboarding assistance. This initiative aims to help small and medium-sized businesses expand their market reach, precisely target their audience, and achieve rapid business growth. The program is designed to empower sellers and facilitate their success in the US market by providing them with the necessary tools and resources to thrive on the platform.

Amazon US Sales Decline As Ecommerce Slowdown Persists

Amazon US Sales Decline As Ecommerce Slowdown Persists

Amazon US orders have significantly declined, posing serious challenges for cross-border e-commerce. Factors such as decreased US consumer spending, increased competition, and rising costs have led to a sharp drop in seller sales. The year-end peak seasons like Halloween present crucial opportunities. Product selection, marketing, logistics, and inventory management are vital. Sellers should pay attention to macroeconomic trends, optimize product structure, control operating costs, diversify their business, and collaborate to survive the harsh winter.

Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Tiktok Shop Plans US Launch Boosting Crossborder Ecommerce

Rumors suggest TikTok Shop US might fully launch in November, presenting new opportunities for cross-border sellers. TikTok is actively preparing 'fulfillment centers' to improve logistics efficiency and plans to collaborate with TalkShopLive for live streaming e-commerce. Sellers need to prepare in advance by focusing on product selection, content marketing, and logistics optimization to embrace the challenges and benefits. This potential expansion could significantly impact the cross-border e-commerce landscape and offer a new avenue for brands to reach US consumers through short-form video and live shopping experiences.

US Sellers Gain Edge with Facebook Marketplace Strategies

US Sellers Gain Edge with Facebook Marketplace Strategies

This article provides a comprehensive guide to opening a store on Facebook Marketplace, covering key aspects such as account setup, listing creation, logistics configuration, and tips for achieving high sales volume. It emphasizes the importance of embracing a broad product range, employing effective pricing strategies, and engaging actively with customers. Advanced strategies are also shared, aiming to help sellers master social commerce in the US market and capitalize on the opportunities offered by Facebook Marketplace.

Guide How to Create a US Apple ID

Guide How to Create a US Apple ID

This article provides a detailed guide on how to register a US Apple ID, covering preparation, registration process, activation steps, and precautions. It emphasizes crucial aspects like network environment setup, payment method selection, and address filling. It also offers tips to avoid common pitfalls, helping users successfully register and safely use the US App Store. The guide aims to ensure a smooth and secure experience when accessing region-specific content and applications.

Tiktok Shop Plans US Expansion Via Talkshoplive Deal

Tiktok Shop Plans US Expansion Via Talkshoplive Deal

TikTok plans to indirectly enter the North American live shopping market through a partnership with TalkShopLive. By collaborating with this live streaming platform, which already partners with Walmart, TikTok hopes to bypass some obstacles and introduce its Shop business to the US. This move could create new opportunities for Chinese sellers looking to expand their reach in the North American e-commerce landscape. The partnership allows TikTok to test the waters without directly facing regulatory hurdles and infrastructure challenges.

Tiktok Shop Expands US Ecommerce Opportunities for Sellers

Tiktok Shop Expands US Ecommerce Opportunities for Sellers

TikTok Shop officially launched in the US, presenting new opportunities for sellers. This article analyzes the entry requirements (invitation-only), commission rules, live streaming conditions, and open categories. It emphasizes local fulfillment and analyzes best-selling product categories and core consumer demographics. It also provides operational strategy suggestions to help sellers tap into the US market. Focus is placed on understanding the US consumer and tailoring product offerings and marketing strategies to effectively reach this demographic through the TikTok platform.

Tiktok Shop US Expands Amid Early Market Opportunities

Tiktok Shop US Expands Amid Early Market Opportunities

TikTok US Shop is now live. This article provides an in-depth analysis of the entry qualifications and review conditions. Drawing on lessons from the UK station, it advises sellers to be rational about invitation codes and avoid rushing in blindly. It also suggests that small and medium-sized sellers should first focus on the Southeast Asian market to gain experience before expanding to other markets, ensuring a steady and solid approach to seize the opportunities presented by TikTok. A cautious expansion strategy is key to success.