Leon Deng B2B Firms Must Embrace Digital Marketing to Succeed

Leon Deng B2B Firms Must Embrace Digital Marketing to Succeed

Marketing expert Deng Xianliang points out that foreign trade B2B enterprises should actively embrace online marketing, utilizing strategies such as long-tail keywords, differentiated marketing, and niche language markets, while remaining sensitive to new trends. He emphasizes that fully leveraging the advantages of the internet is crucial for foreign trade companies to expand their markets, reduce costs, and enhance their competitiveness. Embracing these digital strategies is essential for success in the modern global marketplace.

01/27/2026 Logistics Industry Insights
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Western Union Certify Simplify Global Supply Chain Payments

Western Union Certify Simplify Global Supply Chain Payments

Certify partners with Western Union to accelerate cross-border payments and optimize global supply chains. This collaboration aims to provide a more convenient and transparent payment experience, reduce costs, and help businesses expand into global markets. By streamlining the payment process, Certify and Western Union empower businesses to navigate international transactions with greater efficiency and confidence. This partnership supports digital transformation initiatives within supply chain finance, fostering innovation and growth in the global marketplace.

01/29/2026 International Settlement
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Google Dynamics Key to Crossborder Ecommerce Growth

Google Dynamics Key to Crossborder Ecommerce Growth

Staying informed about Google industry news is crucial for cross-border e-commerce businesses. Understanding Google's algorithm and policy updates allows for effective ad optimization, improved search visibility, and mitigation of policy risks. Ultimately, this knowledge enhances traffic acquisition and conversion efficiency, contributing to the success of cross-border e-commerce in overseas markets. Keeping abreast of these changes is essential for maximizing ROI and maintaining a competitive edge in the global marketplace.

01/29/2026 Logistics Industry Insights
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Italy Expands Mediterranean Ports to Boost Trade

Italy Expands Mediterranean Ports to Boost Trade

Italy boasts several important maritime ports, including Genoa, Gioia Tauro, Naples, Livorno, and Venice. These ports play a crucial role in the Italian economy and global trade due to their strategic geographical locations and advanced facilities. They serve as vital bridges connecting Italy to the rest of the world, facilitating international commerce and contributing significantly to the nation's economic prosperity. Their efficient operations and connectivity are essential for Italy's participation in the global marketplace.

02/02/2026 Port Encyclopedia
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Amazon Sellers Shift Focus As Growth Slows

Amazon Sellers Shift Focus As Growth Slows

Amazon sellers are facing unprecedented challenges, with many withdrawing due to significant platform ecosystem changes. High costs, AI competition, tightening policies, and return issues are major contributors to this exodus. In the future, precise operation will be crucial for survival and growth. Optimizing the supply chain, product differentiation, upgrading operational capabilities, and building organizational capabilities are key strategies to break through the current difficulties and achieve success in the evolving Amazon marketplace.

02/03/2026 Logistics Industry Insights
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Ozon Adjusts Seller Fees and Fixes Exchange Rates

Ozon Adjusts Seller Fees and Fixes Exchange Rates

Ozon Marketplace announced commission rate adjustments for overseas sellers, effective August 1st (ranging from 5% to 15%). The platform is also expanding its product categories by adding 83 new ones and optimizing the exchange rate settlement mechanism by locking the rate at the time of sale. These changes aim to balance the interests of the platform and sellers, improve service quality, reduce exchange rate risks, and help sellers better predict their earnings.

02/03/2026 Logistics Industry Insights
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Ozons Top Marketing Tools Drive Sales Growth

Ozons Top Marketing Tools Drive Sales Growth

This article delves into five core marketing tools on the Ozon platform: content rating, point reviews, promotional activities, search engine promotion, and template advertising. By optimizing product information, accumulating user reviews, participating in promotions, improving search rankings, and providing comprehensive product displays, sellers can master the platform's rules, enhance store competitiveness, and achieve significant sales growth. These strategies empower sellers to leverage Ozon's features effectively for maximum impact and increased visibility within the marketplace.

02/03/2026 Logistics Industry Insights
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Mango Expands Multiplatform Support for Aliexpress Ozon Temu

Mango Expands Multiplatform Support for Aliexpress Ozon Temu

Mango Seller Manager has updated its features for platforms like AliExpress, Ozon, Temu, TikTok, and Joom. The updates cover fully/partially managed solutions, order processing, ad optimization, and product listing. This update aims to improve operational efficiency for sellers, simplify workflows, and help cross-border e-commerce sellers better manage multi-platform businesses. The enhancements are designed to streamline processes and provide sellers with the tools they need to succeed in the competitive global marketplace.

02/03/2026 Logistics
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Ozon Sellers Gain Edge with Seven Conversion Optimization Steps

Ozon Sellers Gain Edge with Seven Conversion Optimization Steps

This article reveals seven core strategies for OZON shop operations: decisive product selection, data-driven testing, patience, reasoned adjustments, meticulous optimization, flexible tactics, and timely willingness to let go. Mastering these internal skills and continuously learning and summarizing in practice will enable you to stand out on the OZON platform and achieve your e-commerce dreams. It emphasizes the importance of a proactive and adaptable approach to maximize success within the OZON marketplace.

02/05/2026 Logistics Industry Insights
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Amazon Sellers Face Rising Copycat Threats Seek Profit Protection

Amazon Sellers Face Rising Copycat Threats Seek Profit Protection

This article exposes the dangers of Amazon hijacking and provides defensive and counterattack strategies. These include monitoring, filing complaints, and utilizing the Transparency Program. The importance of product differentiation and brand registry is emphasized to protect seller profits. By implementing these measures, sellers can mitigate the risks associated with unauthorized product listings and safeguard their brand reputation and revenue on the Amazon marketplace. Proactive brand protection is crucial for long-term success.

02/05/2026 Logistics Industry Insights
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