Freight Forwarders Leverage Digital Platforms for Global Growth

Freight Forwarders Leverage Digital Platforms for Global Growth

Freight forwarding companies need to shift from traditional customer acquisition methods to embrace digital transformation. Utilizing diverse channels such as B2B platforms, social media, industry exhibitions, and specialized freight forwarding platforms, they can precisely target potential customers. Providing high-quality services and leveraging word-of-mouth marketing are crucial for attracting more leads and achieving efficient customer acquisition. This shift enables freight forwarders to effectively compete in the modern, digitally-driven logistics landscape and expand their customer base.

11/03/2025 Logistics Industry Insights
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Descartes Acquires Packageroute to Boost Lastmile Delivery

Descartes Acquires Packageroute to Boost Lastmile Delivery

Descartes Systems Group's acquisition of PackageRoute aims to strengthen its last-mile delivery solutions, providing features like real-time visibility, route optimization, and fleet management to enhance logistics efficiency and security. The integration with Descartes GroundCloud further enhances last-mile delivery capabilities, offering customers a more comprehensive and competitive solution. This acquisition allows Descartes to provide improved control and transparency in the final stage of the delivery process, ultimately benefiting its customers with streamlined operations and enhanced service.

01/06/2026 Logistics
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Facebooks Lookalike Audiences Boost Targeted Ad Campaigns

Facebooks Lookalike Audiences Boost Targeted Ad Campaigns

Facebook Lookalike Audiences are a powerful tool for precision targeting and efficient customer acquisition. By analyzing existing customer data, it identifies individuals with similar characteristics, boosting ad conversion rates and reducing acquisition costs. This article details the principles, advantages, creation steps, and optimization techniques of Lookalike Audiences. It guides you on leveraging this powerful feature to achieve better marketing results. It helps improve targeting and reach potential customers who resemble your best existing customers, maximizing your advertising ROI.

12/29/2025 Logistics Industry Insights
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Forward Air CEO Resigns Amid Omni Logistics Merger Struggles

Forward Air CEO Resigns Amid Omni Logistics Merger Struggles

Forward Air CEO Tom Schmitt has abruptly resigned, with Michael Hance appointed as interim CEO. This move is potentially linked to challenges in integrating the acquisition of Omni, suggesting a possible shift in company strategy. The sudden departure raises questions about the progress of the integration and Forward Air's future direction within the competitive logistics landscape. The company may be re-evaluating its approach to maximize synergies and address any unforeseen hurdles encountered during the post-acquisition phase.

01/20/2026 Logistics
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DSV Expands US Logistics with Semiconductor and Crossborder Acquisitions

DSV Expands US Logistics with Semiconductor and Crossborder Acquisitions

DSV's acquisition of S&M and Global Diversity strengthens its semiconductor logistics, airport operations, and Latin American cross-border business. The acquisition expands DSV's presence in the US market and is expected to improve overall efficiency. The deal allows DSV to leverage the acquired companies' expertise and infrastructure to offer enhanced services in specialized areas like handling sensitive semiconductor equipment and navigating complex cross-border regulations, ultimately providing a more comprehensive and efficient logistics solution for its customers.

01/28/2026 Logistics
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Bringg Buys Zenkraft to Boost Retail Logistics Innovation

Bringg Buys Zenkraft to Boost Retail Logistics Innovation

Bringg's acquisition of Zenkraft aims to accelerate penetration into the Salesforce ecosystem, expand delivery capabilities, and enhance customer value. This strategic move initiates a growth engine to build a smarter and more efficient retail logistics ecosystem. By integrating Zenkraft's expertise, Bringg empowers retail businesses to achieve digital transformation and sustainable growth through improved delivery management and optimization. The acquisition strengthens Bringg's commitment to providing comprehensive solutions that address the evolving needs of the retail industry in the digital age.

01/29/2026 Logistics
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Charles River Labs Buys KF Cambodia to Bolster Supply Chain

Charles River Labs Buys KF Cambodia to Bolster Supply Chain

Charles River Laboratories is acquiring K.F. (Cambodia) Ltd, a Cambodian supplier, for $510 million. This acquisition aims to strengthen control over the non-human primate supply chain, reduce operational costs, and effectively mitigate potential risks related to biosecurity and legal compliance. The transaction is expected to close in early 2026. The acquisition demonstrates Charles River's commitment to securing its supply chain and mitigating risks associated with sourcing non-human primates, which are crucial for preclinical research and drug development.

01/26/2026 Logistics Industry Insights
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CH Robinson Sells European Logistics Unit to Sennder for Digital Growth

CH Robinson Sells European Logistics Unit to Sennder for Digital Growth

C.H. Robinson divests its European road transportation business, strategically focusing on core strengths. Simultaneously, sennder acquires EST, accelerating its digital expansion and solidifying its leading position in the European road freight market. This acquisition is expected to drive digital transformation within the industry. C.H. Robinson's move signals a strategic realignment, while sennder's acquisition highlights the growing importance of digital logistics in the competitive European freight landscape. The actions of both companies demonstrate the ongoing evolution of the industry.

01/28/2026 Logistics
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Cardinal Logistics Buys NRX to Expand Lastmile Delivery Reach

Cardinal Logistics Buys NRX to Expand Lastmile Delivery Reach

Cardinal Logistics has acquired NRX Logistics to expand its last-mile delivery capabilities, doubling its annual delivery volume to 1.1 million. This acquisition strengthens Cardinal's expertise in delivering furniture, appliances, and other large items. It also expands complex service offerings like white-glove delivery and product assembly. The NRX team will join Cardinal to drive further growth in the last-mile sector. The acquisition positions Cardinal as a stronger player in the increasingly competitive last-mile delivery market.

01/28/2026 Logistics
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SMC Acquires Transportation Costing Group to Expand Trucking Services

SMC Acquires Transportation Costing Group to Expand Trucking Services

SMC³'s acquisition of TCG expands its reach into the truckload sector. TCG's cost accounting software will enhance SMC³'s pricing and cost control capabilities, ultimately improving profitability and operational efficiency for its customers. This strategic move allows SMC³ to offer a more comprehensive suite of solutions for transportation management, strengthening its position in the logistics technology market. The acquisition leverages TCG's expertise to optimize cost analysis and provide more accurate pricing models within the SMC³ platform.

01/26/2026 Logistics
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