Minisos Lunar New Year Sales Boom Highlights Douyins Retail Strategy

Minisos Lunar New Year Sales Boom Highlights Douyins Retail Strategy

Miniso utilized a Douyin (TikTok) seeding marketing strategy to test products and engage with users before the New Year Shopping Festival, accurately grasping user needs and creating hit products. Through collaborations with influencers, IP co-branding, leveraging the Juliang Qianchuan platform for traffic, and emotional marketing in live streams, Miniso achieved sales growth and brand asset accumulation, laying the foundation for future business growth. This approach effectively combined product testing, targeted marketing, and engaging content to maximize impact during a key promotional period.

02/12/2026 Logistics Industry Insights
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AI Transforms Ecommerce Openai Amazon Paypal Lead Innovation

AI Transforms Ecommerce Openai Amazon Paypal Lead Innovation

AI is reshaping e-commerce. OpenAI, Google, and Amazon are entering the field, enhancing user experience and efficiency. PayPal expands in Europe, while JD.com ventures into France. AI is accelerating the transformation of e-commerce. The integration of AI improves personalization, recommendation systems, and supply chain management. This leads to more efficient operations and better customer engagement. Expect further innovation as AI continues to evolve and become more deeply embedded in the e-commerce landscape, creating new opportunities for businesses and consumers alike.

02/11/2026 Logistics Industry Insights
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Japans Luxury Resale Market Transformed by Mercari

Japans Luxury Resale Market Transformed by Mercari

Mercari has emerged as a significant player in the Japanese pre-owned luxury goods market by simplifying the transaction process, offering flexible pricing, building trust mechanisms, and providing secure payment guarantees. It offers users a convenient and safe trading experience, reshaping the market landscape. Its large user base and efficient transaction flow have made it a fertile ground for pre-owned luxury goods trading. Mercari's success highlights the potential of online platforms to disrupt traditional retail models in specialized markets.

02/11/2026 Logistics Industry Insights
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Japans Secondhand Market Boosts Circular Economy Growth

Japans Secondhand Market Boosts Circular Economy Growth

The Japanese secondhand market has experienced explosive growth in recent years, nearly doubling in sales and accounting for over 1% of GDP. Key categories include used cars, apparel, and branded goods. Rising prices, the rise of secondhand e-commerce platforms, and increasing environmental awareness are major drivers. Platforms like Mercari are optimizing user experience and promoting market growth through adjusted fee policies. The secondhand market embodies the circular economy concept and is expected to become an important component of sustainable development.

02/11/2026 Logistics Industry Insights
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Google Drives Global Ecommerce Expansion

Google Drives Global Ecommerce Expansion

How can cross-border e-commerce sellers leverage Google's influence to enhance brand visibility and acquire high-quality traffic? This article highlights the Google ecosystem as crucial. By deeply exploring the commercial value of platforms like Google Search, YouTube, and Gmail, sellers can effectively boost brand exposure, user trust, and conversion rates. Utilizing Google's various tools and strategies allows for targeted marketing and a significant increase in reach within international markets, ultimately driving sales and establishing a strong online presence.

02/11/2026 Logistics Industry Insights
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Gulf Ecommerce Firms Boost Sales with Facebook Marketing

Gulf Ecommerce Firms Boost Sales with Facebook Marketing

This article provides an in-depth analysis of key strategies and practical techniques for Facebook marketing in the GCC countries. It covers user penetration analysis, advertising strategies, compliance operations, localization practices, AI applications, and frequently asked questions. It aims to offer a comprehensive operational guide for cross-border e-commerce businesses, helping them achieve success in the Gulf market. The guide focuses on actionable insights and best practices for effective Facebook campaigns tailored to the specific nuances of the GCC region.

02/11/2026 Logistics Industry Insights
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Apples Carplay to Support Thirdparty AI Assistants

Apples Carplay to Support Thirdparty AI Assistants

Apple plans to open its CarPlay system, allowing third-party AI voice assistants to integrate, breaking Siri's monopoly and offering users more choices. Simultaneously, Apple is actively investing in the AI field, planning to launch a newly upgraded version of Siri and potentially collaborating with Google, utilizing the Gemini large language model. However, Apple faces intense competition and privacy protection challenges in the AI arena. This move aims to enhance user experience and expand AI capabilities within the Apple ecosystem.

02/11/2026 Logistics Industry Insights
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IATA Improves Flight Connection Data to Boost Efficiency

IATA Improves Flight Connection Data to Boost Efficiency

The International Air Transport Association (IATA) has released an updated version of its Minimum Connecting Time (MCT) data, covering over 400 airports worldwide. This aims to help airlines, airports, and passengers optimize travel planning and improve transfer efficiency. Offering Basic, Advanced, and Premium subscription models, it caters to diverse user needs, helping to eliminate transfer anxiety and ensure smoother journeys. The updated MCT data adheres to IATA standards and is a valuable resource for enhancing operational efficiency and passenger experience.

01/20/2026 Logistics Encyclopedia
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New IATA Directory Simplifies Travel Agency Verification

New IATA Directory Simplifies Travel Agency Verification

The IATA Global Agency List is an online tool designed to provide businesses with a convenient solution for verifying travel agency information. By subscribing to this service, users gain access to a database containing over 90,000 IATA-accredited travel agencies worldwide. They can search by IATA code or name to retrieve detailed agency profiles, improving business efficiency and reducing risk. The directory is regularly updated and features a user-friendly interface, making it a valuable resource for companies partnering with travel agencies.

01/20/2026 Logistics
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New Online Tool Simplifies Temperature Conversions Worldwide

New Online Tool Simplifies Temperature Conversions Worldwide

The BigNumber Cross-border online temperature conversion tool is easy to use and supports accurate conversion between various units such as Fahrenheit, Celsius, and Kelvin. Say goodbye to manual calculations and solve temperature conversion problems with one click, making work and life more convenient and efficient. This tool simplifies temperature conversions for various applications, ensuring accuracy and saving valuable time. Whether for scientific research, cooking, or travel, this online converter provides a reliable and user-friendly solution for all your temperature conversion needs.

01/20/2026 Logistics Encyclopedia
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