Kraft Heinz Adopts AI to Modernize Supply Chain

Kraft Heinz Adopts AI to Modernize Supply Chain

Kraft Heinz is reshaping its supply chain with AI, machine learning, and control tower technology, aiming for end-to-end visibility and efficiency from farm to table. The "Beacon" control tower provides real-time insights, while AI engines optimize production and raw material quality. "PlantChat" empowers employees' decision-making. Kraft Heinz is transitioning from reactive responses to proactive prediction and optimization, setting a benchmark for digital transformation in the food industry. This initiative demonstrates how AI can revolutionize food production and supply chain management for improved efficiency and quality control.

01/08/2026 Logistics Industry Insights
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Sherwinwilliams Invests 300M in NC Plant to Strengthen Resin Supply

Sherwinwilliams Invests 300M in NC Plant to Strengthen Resin Supply

Sherwin-Williams is investing $300 million to expand its North Carolina facility, boosting its coatings production capacity and resin self-sufficiency. This investment aims to address supply shortages and inflationary pressures within the coatings market. The expansion will create approximately 180 new jobs. By increasing internal resin production, Sherwin-Williams seeks to mitigate disruptions in the supply chain and control costs, ensuring a more stable and reliable supply of raw materials for its coatings manufacturing operations. This strategic move enhances the company's resilience in a volatile economic environment.

01/19/2026 Logistics Industry Insights
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US Biofuel Policy Faces New Opportunities Challenges Under OBBBA Act

US Biofuel Policy Faces New Opportunities Challenges Under OBBBA Act

The OBBBA Act continues support for biofuels, focusing on localization. It extends clean fuel credits while reducing SAF credits and hindering hydrogen energy development. However, carbon capture technology presents opportunities. The act prioritizes domestic biofuel production, potentially impacting international trade and competition. The reduction in SAF credits may slow the adoption of sustainable aviation fuels. The future of hydrogen energy is uncertain under this legislation. Overall, the act reflects a shift towards localized biofuel production and a more cautious approach to other clean energy technologies, particularly sustainable aviation fuels and hydrogen.

01/28/2026 Logistics Industry Insights
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Chinas Lockdowns Disrupt Global Supply Chains Again

Chinas Lockdowns Disrupt Global Supply Chains Again

The indefinite extension of Shanghai's pandemic lockdown has severely impacted the global supply chain, causing logistical bottlenecks and production halts. Lockdowns in Shenzhen, Dongguan, and other regions have further exacerbated export pressures. While resumption of work and production is underway, ports, air freight, and land transportation continue to face challenges. Businesses should diversify their supply chains, increase inventory, and enhance communication to build a more resilient supply chain system. The reliance on 'Made in China' is being tested, prompting companies to re-evaluate their sourcing strategies and risk mitigation plans.

01/28/2026 Logistics Industry Insights
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Blackberry Moves Manufacturing to Indonesia Amid Regulatory Changes

Blackberry Moves Manufacturing to Indonesia Amid Regulatory Changes

BlackBerry's outsourcing of hardware production to Indonesia's PT TSM marks a strategic shift towards software and IoT. This aligns with the Indonesian government's localization production policy, highlighting the impact of regulatory policies on supply chain decisions. BlackBerry's move aims to reduce costs, expand its presence in the Indonesian market, and focus on higher-margin businesses. This reflects a broader trend of global supply chain restructuring, driven by factors like cost optimization and regulatory compliance. The transformation signals a new chapter for BlackBerry, prioritizing software development and IoT solutions over hardware manufacturing.

01/28/2026 Logistics Industry Insights
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Bowery Farming Uses Warehouse Tech to Transform Agriculture

Bowery Farming Uses Warehouse Tech to Transform Agriculture

Bowery Farming is revolutionizing agriculture with automation, enabling high-density vertical production. By optimizing the growing environment, they shorten the supply chain and provide high-quality, fresh, and sustainable produce. This innovative approach addresses challenges related to traditional agriculture, such as land use and environmental impact, while ensuring consistent and reliable food production year-round. Their technology-driven system allows for precise control over factors like light, temperature, and humidity, leading to higher yields and reduced resource consumption. Bowery Farming aims to create a more resilient and sustainable food system for the future.

01/29/2026 Warehousing
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Social Media Boosts Trust in Global Trade

Social Media Boosts Trust in Global Trade

Foreign trade companies leverage social media platforms (LinkedIn, Facebook, etc.) to build trust, expand their customer base, and enhance their brand. Data-driven operations, video marketing, and instant messaging contribute to business growth. These platforms allow for direct engagement, personalized content, and the showcasing of expertise, fostering stronger relationships with potential clients and partners. Consistent posting and active participation are key to establishing a strong online presence and driving measurable results in foreign trade sales and brand awareness.

01/04/2026 Logistics Industry Insights
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Amazon Sellers Boost Sales with Traffic Loop Strategies

Amazon Sellers Boost Sales with Traffic Loop Strategies

This article provides an in-depth analysis of Amazon referral traffic mechanisms and optimization strategies, covering key channels such as automatic ads, sponsored product ads, video ads, and the “Frequently bought together” section. It emphasizes how to build a traffic loop through ad bundling, circulating traffic within the seller's own product pool to increase overall sales and brand influence. Whether you are a beginner or an experienced seller, you can gain practical operational guidance from this article.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Cut Costs Boost Sales with PPC Strategies

Amazon Sellers Cut Costs Boost Sales with PPC Strategies

This article highlights Amazon Ads optimization case studies, focusing on traffic challenges for high-priced products. It offers practical techniques such as SKAG adjustments, bid optimization, Sponsored Brands Video (SBV) strategies, data-driven campaign management, and VCPM utilization. These strategies aim to help sellers double sales and reduce ACOS, providing new insights into PPC implementation. The article emphasizes actionable steps and real-world examples to improve campaign performance and drive results for premium product listings on Amazon.

01/04/2026 Logistics Industry Insights
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Global Brands Shift to Original Tiktok Content Strategies

Global Brands Shift to Original Tiktok Content Strategies

Struggling with content formats for TikTok overseas marketing? This article breaks away from simply copying foreign trends and explores five original video formats. From on-screen appearances to immersive unboxing, it analyzes the difficulty and suitability of each. It especially recommends that small and medium-sized brands try "hand-in-frame" and "immersive unboxing" styles. These formats offer a high return on investment, are easy to implement, and help brands efficiently drive traffic and boost sales.

01/06/2026 Logistics Industry Insights
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