Amazon Brand Registry 20 Key Updates and Best Practices

Amazon Brand Registry 20 Key Updates and Best Practices

This article provides an in-depth interpretation of Amazon Brand Registry 2.0 new rules, analyzing common pitfalls for sellers and offering corresponding strategies to facilitate successful registration. It focuses on the permanent Logo requirement for product images, the preparation of differentiated materials for production and distribution information, and the video verification process. This helps you grasp the key points of the new rules, secure brand protection, and achieve growth benefits.

01/06/2026 Logistics Industry Insights
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Tiktok Zero Views Troubleshooting and Optimization Guide

Tiktok Zero Views Troubleshooting and Optimization Guide

This article delves into the common causes and solutions for zero views on TikTok videos, covering three dimensions: environment, device, and account content. It emphasizes key aspects such as avoiding "blacklist" IPs, detailed device settings, simulating genuine human behavior, and improving content quality. The aim is to help operators overcome the zero-view predicament and increase video exposure. By addressing these factors, users can optimize their TikTok presence and drive engagement.

01/04/2026 Logistics Encyclopedia
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Tiktok Content Strategies to Boost Audience Engagement

Tiktok Content Strategies to Boost Audience Engagement

This article provides three content strategies for TikTok marketing: valuable information, trending entertainment, and long-form video previews. It emphasizes the importance of fun and practicality in short videos, and how to leverage the TikTok algorithm to expand brand influence and attract more user attention. By focusing on these key areas, businesses can effectively utilize TikTok to reach a wider audience and achieve their marketing goals through engaging and relevant content.

01/04/2026 Logistics Industry Insights
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Datadriven Strategies Boost Tiktok Engagement

Datadriven Strategies Boost Tiktok Engagement

This article provides an in-depth analysis of four key data metrics in TikTok video operations: completion rate, like rate, comment rate, and share rate. It proposes specific optimization strategies for each metric. Through data-driven and refined operations, it helps TikTok videos achieve a remarkable transformation from low traffic to millions of views. The article emphasizes the importance of understanding and improving these metrics for successful TikTok marketing and growth.

12/29/2025 Logistics Industry Insights
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Strategies to Boost Targeted Youtube Ad ROI

Strategies to Boost Targeted Youtube Ad ROI

This article delves into optimizing YouTube advertising strategies, covering key aspects like capturing attention within the golden five seconds, selecting appropriate ad formats, precisely targeting the audience, optimizing ad content, and continuously testing and refining. By mastering these techniques, marketers can enhance ad performance, achieve traffic growth, and elevate brand value. It emphasizes a data-driven approach to improve ROI and maximize the impact of video marketing campaigns on YouTube.

12/31/2025 Logistics Industry Insights
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Amazon Sellers Boost Conversions with Strategic QA for Listings

Amazon Sellers Boost Conversions with Strategic QA for Listings

This article delves into the crucial role of Amazon QA questions and answers in boosting listing engagement and conversion rates, proposing refined operational strategies. It emphasizes proactive monitoring, strategic placement of questions, and video responses to effectively address buyer inquiries, enhance user experience, and ultimately stand out in the competitive Amazon marketplace. By actively managing the QA section, sellers can build trust, provide valuable information, and drive sales.

12/30/2025 Logistics Industry Insights
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Crossborder Sellers Face Freight Forwarder Failures Lost Goods

Crossborder Sellers Face Freight Forwarder Failures Lost Goods

Cross-border e-commerce freight forwarder 'thunderstorm' events are frequent, leaving sellers facing the dilemma of losing both money and goods. This article analyzes the causes of these 'thunderstorm' events and proposes measures for sellers to cope with the risks, including choosing reputable freight forwarders, signing detailed contracts, and purchasing transportation insurance. Additionally, it introduces the Amazon QA video reply feature, providing sellers with a new way to enhance product display.

12/30/2025 Logistics Industry Insights
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Amazon Seller Cuts Ad Costs 63 Boosts Orders 242

Amazon Seller Cuts Ad Costs 63 Boosts Orders 242

This article tells the success story of Amazon seller Chloe, who reduced ACOS by 63% and increased order volume by 242% within two weeks by setting clear KPIs, optimizing keyword strategies, and utilizing the Yishutong advertising intelligent optimization tool. It emphasizes the importance of clear goals, data-driven decision-making, and effective tool utilization in Amazon advertising optimization, providing valuable experience for other sellers. This case study highlights practical strategies for improving advertising performance and achieving significant results on the Amazon platform.

01/04/2026 Logistics Industry Insights
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AI Boosts Crossborder Ecommerce for Sellers

AI Boosts Crossborder Ecommerce for Sellers

The explosion of ChatGPT has sparked a global AI race among tech giants, also bringing new opportunities for cross-border e-commerce. Sellers can leverage ChatGPT for product research, listing optimization, ad targeting, customer service, and content marketing. However, a rational perspective is crucial. It should be viewed as an auxiliary tool, combined with human intelligence, to stand out in the competition. It is not a replacement for human creativity and strategic thinking but a powerful tool to enhance existing processes.

01/05/2026 Logistics Industry Insights
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