Facebook Unveils Stepbystep Guide for Social Commerce Success

Facebook Unveils Stepbystep Guide for Social Commerce Success

This article provides a detailed guide on creating a Facebook Shop, breaking it down into three core phases: preliminary preparation, shop creation, and shop optimization. Through clear step-by-step instructions, it helps readers quickly get started and build a successful social e-commerce presence. The guide emphasizes leveraging the advantages of Facebook Shop, such as its integration with Instagram and connection with third-party platforms, to maximize reach and sales.

12/30/2025 Logistics Encyclopedia
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Wildberries Lowers Fees to Expand Social Commerce Reach

Wildberries Lowers Fees to Expand Social Commerce Reach

Russian e-commerce giant Wildberries is reducing commissions for some sellers on its Wibes platform, with a maximum decrease of 1%, to accelerate its social commerce strategy. Wibes, which supports short-video marketing and is deeply integrated with the main Wildberries site, boasts over 170,000 daily active users. This move aims to lower seller costs, encourage content creation, and boost platform engagement. By incentivizing participation and reducing financial burdens, Wildberries hopes to foster a more vibrant and interactive shopping experience on Wibes.

01/26/2026 Logistics Industry Insights
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Poshmark Expands Crossborder Fashion Sales Via Social Commerce

Poshmark Expands Crossborder Fashion Sales Via Social Commerce

Poshmark reshapes cross-border fashion consumption through a community-driven model. Its user-friendly interface and interactive bargaining features break geographical barriers, promoting secondhand fashion with significant impact. The platform fosters a vibrant marketplace where users can buy, sell, and connect, contributing to a more sustainable approach to fashion consumption. By facilitating the exchange of pre-owned items, Poshmark encourages a circular economy and reduces the environmental footprint associated with the fashion industry. Its influence extends beyond simple transactions, creating a social network centered around style and sustainability.

01/27/2026 Logistics Industry Insights
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E-commerce Logistics Rebounds: Central Region Sees Significant Demand Growth

E-commerce Logistics Rebounds: Central Region Sees Significant Demand Growth

In October 2021, the total demand for e-commerce logistics in China rebounded, with the central region recording the largest single-month growth of the year. This reflects the recovery of the e-commerce sector and the growth potential of retail sales of consumer goods. The central region's unique geographical advantages and optimized logistics infrastructure provide strong support for the future development of e-commerce logistics.

10/11/2021 Logistics
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Belt And Road Initiative Reduces Cross-border E-commerce Costs

Belt And Road Initiative Reduces Cross-border E-commerce Costs

The Belt and Road Initiative is significantly improving international logistics, enhancing the efficiency and cost-effectiveness of cross-border online shopping. International logistics companies are innovating their logistics organization methods, focusing on reducing freight costs and shortening customs clearance times. Consumers will find purchasing Southeast Asian fruits and other goods cheaper, leading to a smoother shopping experience and further promoting the development of cross-border e-commerce.

07/21/2025 Logistics
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E-Commerce Innovates Last-Mile Delivery with Four Emerging Models

E-Commerce Innovates Last-Mile Delivery with Four Emerging Models

Currently, the e-commerce industry is continuously evolving, prompting innovations in the 'last mile' service model of e-commerce logistics. These innovations can be categorized into three main types: differentiated services by courier companies, data-driven preemptive services, and crowdsourcing models. By offering diverse timely services, intelligent demand forecasting, and flexible community resource integration, these models enhance delivery efficiency and customer experience, with the potential for further innovation and development in the future.

07/28/2025 Logistics
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China's JD, Alibaba Clash Over Rival E-Commerce Logistics Models

China's JD, Alibaba Clash Over Rival E-Commerce Logistics Models

This article explores the competition between JD.com and Alibaba in the logistics sector, particularly their recent interactions and disputes. Liu Qiangdong accused Cainiao of siphoning profits from courier companies, while Cainiao countered that JD lacks an understanding of platform sharing. The article analyzes the differences in their models and strategies, as well as the role and opportunities for courier companies during market reshuffling. The key challenge for both sides will be how to adjust strategies in response to industry developments amid competition and cooperation.

07/28/2025 Logistics
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Shared Logistics Revolutionizes Last-Mile Delivery Amid E-Commerce Boom

Shared Logistics Revolutionizes Last-Mile Delivery Amid E-Commerce Boom

This article explores the significance of shared last-mile logistics in the new retail era, highlighting the shortcomings of traditional logistics models and the urgent demand for efficient and inclusive end services. With the surge in package volumes, shared logistics is seen as key to enhancing last-mile efficiency, while the rise of smart logistics will accelerate resource integration and service innovation, injecting vitality into the industry. The upcoming 72-hour international logistics service signals further developments in this trend.

07/28/2025 Logistics
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Amazon Launches Inspire to Boost Social Commerce for Sellers

Amazon Launches Inspire to Boost Social Commerce for Sellers

Amazon launched Inspire, a TikTok-like feature, aiming to integrate social entertainment with e-commerce through short videos and images, offering users a new way to discover and purchase products. This move competes with TikTok for traffic and presents both opportunities and challenges for sellers. Whether sellers can capitalize on this traffic dividend hinges on their ability to effectively utilize various channels and create high-quality, engaging content. This new feature could significantly impact product discovery and the overall shopping experience on Amazon.

01/05/2026 Logistics Industry Insights
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Tiktok Shop Fuels Social Commerce Boom in US Retail

Tiktok Shop Fuels Social Commerce Boom in US Retail

TikTok Shop is rapidly rising in the US market, disrupting traditional e-commerce with its unique social commerce model and powerful content recommendation algorithm. Prioritizing content, it reshapes the shopping experience, offering opportunities for success to everyone. This analysis delves into the success factors, challenges, and future trends of TikTok Shop. It also provides practical advice for sellers looking to enter the TikTok Shop ecosystem, helping them navigate this dynamic platform and capitalize on its potential.

01/04/2026 Logistics Industry Insights
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