WCO Shanghai Conference Focuses on Trade Facilitation Partnerships

WCO Shanghai Conference Focuses on Trade Facilitation Partnerships

At the IFCBA Conference in Shanghai, the WCO emphasized customs-business cooperation to promote trade facilitation. Key focuses included the Belt and Road Initiative and capacity building for customs brokers. The WCO highlighted the importance of collaboration between customs administrations and the private sector in streamlining trade procedures and reducing barriers. This cooperation is crucial for achieving efficient and secure global trade flows, particularly within the context of the Belt and Road Initiative's ambitious infrastructure and connectivity goals. Strengthening the skills and expertise of customs brokers is also vital for smooth and compliant trade operations.

01/05/2026 Customs Knowledge
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Amazon Sellers Luxury Car Reveals Ecommerce Success

Amazon Sellers Luxury Car Reveals Ecommerce Success

This article reveals the 'unconventional' operational strategy of a seller who achieved success on Amazon by selling data cables. He prioritized off-Amazon promotion over on-Amazon optimization, achieving listing ranking improvement and sales growth through precise off-Amazon channels and an aggressive pricing strategy. This case highlights the importance of thinking beyond Amazon's internal ecosystem and building a closed-loop traffic system encompassing both on and off-Amazon sources. It provides Amazon sellers with a fresh perspective on operational approaches, emphasizing external traffic generation and strategic pricing for rapid growth.

01/04/2026 Logistics Industry Insights
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Jackery Expands From Ecommerce to B2B Power Market

Jackery Expands From Ecommerce to B2B Power Market

HuaBao New Energy has built a strong brand in the C-end market with its portable power station products, and then successfully expanded its B-end business, achieving cooperation with top European retailer Lidl. The company has experienced rapid performance growth and has a well-established social media presence. This provides valuable experience for cross-border e-commerce sellers: achieving B-end orders by first establishing a strong presence and reputation in the C-end market. This C-to-B approach demonstrates a successful strategy for expanding market reach and building brand credibility.

12/31/2025 Logistics Industry Insights
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Amazon Allows Offplatform Traffic for DTC Brands

Amazon Allows Offplatform Traffic for DTC Brands

Amazon's opening of off-Amazon traffic presents new growth opportunities for DTC brands. Through the "Buy with Prime" service, brands can direct Amazon traffic to their own websites, boosting brand awareness and sales. While challenges remain in the process, more direct and efficient traffic generation methods are expected in the future. This move by Amazon aims to create a DTC brand aggregation platform, providing consumers with a wider range of shopping choices and a more convenient experience. This initiative allows brands to leverage Amazon's reach while building their own brand presence.

12/31/2025 Logistics Industry Insights
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China Ecommerce Firms Face Scrutiny Over variable Pay Layoff Tactics

China Ecommerce Firms Face Scrutiny Over variable Pay Layoff Tactics

The implementation of a 'variable salary' system in a cross-border e-commerce company has sparked heated discussions. Eliminating base salaries and increasing commission rates, while seemingly incentivizing, may be a disguised form of layoffs. Companies should seek innovation during market downturns, but must consider employee benefits, avoiding crude cost-cutting measures. Optimizing products, refining operations, building strong teams, and implementing reasonable cost control are the keys to long-term success. This approach ensures both company growth and fair treatment of employees, fostering a sustainable and ethical business environment.

12/29/2025 Logistics Industry Insights
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Tiktoks Live Shopping Algorithm Drives Sales Growth

Tiktoks Live Shopping Algorithm Drives Sales Growth

This paper delves into the underlying logic of TikTok's live streaming e-commerce, focusing on the platform's horse racing mechanism. It analyzes its operational principles from both horizontal and vertical perspectives. The paper provides actionable strategies for building successful live streaming studios, including horizontal optimization of people, products, and scenes, as well as vertical spiral growth strategies for account bootstrapping. These practical techniques aim to help streamers leverage traffic and improve performance. It also addresses the question of choosing between semi-closed-loop small shops and central shops in the US market.

12/29/2025 Logistics Industry Insights
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Amazon Seller Affiliate Program Boosts Offsite Traffic

Amazon Seller Affiliate Program Boosts Offsite Traffic

Amazon Affiliate is not directly applicable for Amazon sellers, but its model can be used for off-site promotion. Independent websites can build their own affiliate systems to enhance brand awareness and boost sales. By creating a dedicated affiliate program, businesses can incentivize partners to drive traffic and conversions, expanding their reach beyond the Amazon marketplace. This strategy fosters a mutually beneficial relationship, rewarding affiliates for their contributions while simultaneously increasing the brand's visibility and revenue. Building a strong affiliate network is crucial for long-term growth and sustainability.

12/29/2025 Logistics Industry Insights
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Small Businesses Boost Sales with Tiktok Youtube Marketing

Small Businesses Boost Sales with Tiktok Youtube Marketing

This article delves into the marketing value of TikTok and YouTube for small businesses. TikTok's low-cost, high-spread short-video format is ideal for attracting younger audiences. YouTube, with its vast user base and in-depth content capabilities, helps enhance brand awareness and SEO. The article provides practical marketing strategy recommendations for small businesses, assisting them in achieving success in the social media landscape. It explores leveraging short-form content on TikTok for quick engagement and long-form content on YouTube for building authority and providing valuable information to potential customers.

12/29/2025 Logistics Industry Insights
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Amazon Success Relies More on Skills Than Credentials

Amazon Success Relies More on Skills Than Credentials

This article debunks the myth that a degree and English proficiency are prerequisites for Amazon operations, emphasizing the importance of practical skills and business acumen. It details essential skills such as product selection, business thinking, data analysis, and resource integration, providing a progressive path from imitation to independent thinking. Even with limited English proficiency, success in Amazon operations is achievable through leveraging tools and platform support. The focus is on building core competencies to thrive in the competitive cross-border e-commerce landscape, regardless of formal education or language skills.

12/30/2025 Logistics Industry Insights
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Secondhand Market Booms As Retail Giants Compete for Share

Secondhand Market Booms As Retail Giants Compete for Share

Giants like eBay are re-entering or entering the second-hand market, driven by market share, environmental concerns, and potential. Profitability remains a key challenge, requiring clear market positioning, improved quality, and enhanced user experience. The resurgence highlights the growing importance of circular economy principles and the increasing consumer demand for sustainable options. Success hinges on overcoming logistical hurdles and building trust in the quality and authenticity of pre-owned goods. The future of the second-hand market looks promising, but requires innovation and strategic adaptation to thrive.

12/30/2025 Logistics Industry Insights
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