Ecommerce Growth Hinges on Product Strategy Operations

Ecommerce Growth Hinges on Product Strategy Operations

This article summarizes practical courses on cross-border e-commerce product selection and operations, covering independent websites, Amazon, and Coupang platforms. From viral product selection and ad optimization to building an advanced operational system, it aims to help sellers learn systematically, improve product selection success rates and operational efficiency, seize emerging market opportunities, and achieve business growth. The courses cover key aspects of identifying trending products, optimizing advertising campaigns, and establishing a robust operational framework for sustainable success in the competitive e-commerce landscape.

01/07/2026 Logistics Encyclopedia
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Tiktoks 5 to 9 Routine Trend Sparks Business Interest Hustle Culture Debate

Tiktoks 5 to 9 Routine Trend Sparks Business Interest Hustle Culture Debate

The popular "5 to 9" routine on TikTok reflects a pursuit of efficient time management and sparks discussions about "involution." This article analyzes the business opportunities behind this phenomenon, suggesting that sellers in the home goods and small appliance categories can capitalize on this trend. By launching products that meet user needs and implementing effective marketing strategies, they can create viral products. The trend highlights a demand for tools and solutions that optimize productivity and well-being during non-traditional working hours, presenting a significant market opportunity.

01/05/2026 Logistics Industry Insights
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Amazon Sellers Leverage Tiktok for Product Discovery

Amazon Sellers Leverage Tiktok for Product Discovery

TikTok has become a powerful tool for driving traffic to cross-border e-commerce, with the #amazonfinds hashtag reaching 27.1 billion views. This article analyzes how to use TikTok hashtags for precise traffic acquisition and create viral videos. Using SHEIN as a case study, it shares practical tips and considerations for Amazon sellers to leverage TikTok effectively, helping them to tap into its potential and increase sales. It provides insights on strategy and execution for successful TikTok marketing in the context of Amazon e-commerce.

01/04/2026 Logistics Industry Insights
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Instagrams Zerocost Influencer Strategy Gains Traction

Instagrams Zerocost Influencer Strategy Gains Traction

This article recounts an unexpected viral sales experience through Instagram influencer marketing. By analyzing the reasons behind the surge in sales, it summarizes practical advice for Instagram influencer collaborations. It emphasizes the importance of content quality, audience targeting, and purchase guidance. The article suggests experimenting across multiple platforms, finding influencers that match the product style, and utilizing techniques like Reels short videos and profile bio links for more effective marketing. It highlights key factors contributing to the success and provides actionable recommendations for similar campaigns.

12/30/2025 Logistics Industry Insights
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Douyin Vs Tiktok Key Algorithm and Traffic Strategy Differences

Douyin Vs Tiktok Key Algorithm and Traffic Strategy Differences

This paper delves into the three core differences between Douyin and TikTok in traffic allocation, recommendation algorithms, and content reach. Douyin emphasizes tiered traffic pools, social relationships, and multi-dimensional content reach, ensuring content diversity and creator stability. TikTok, on the other hand, prioritizes global competition, similar audience recommendations, and rapid viral spread. Creators need to adjust their strategies based on platform characteristics to achieve success in the short video field. Understanding these nuances is crucial for maximizing visibility and engagement on each platform.

01/23/2026 Logistics Industry Insights
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Chinas Mortise and Tenon Craft Gains Global Cultural Appeal

Chinas Mortise and Tenon Craft Gains Global Cultural Appeal

Grandpa Amu's viral success abroad with his exquisite mortise and tenon joinery highlights the immense potential of combining traditional culture with the internet. His story not only showcases the spirit of Chinese craftsmanship but also offers new ideas for cross-border e-commerce: deeply explore local cultural characteristics, create unique and charming products, and allow the world to understand China and experience the charm of Chinese culture through these cultural symbols. This approach provides a fresh perspective on exporting culture and generating economic opportunities in rural areas.

01/23/2026 Logistics Industry Insights
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Tiktok Trend Fuels Growth in Global Pet Accessory Market

Tiktok Trend Fuels Growth in Global Pet Accessory Market

This article delves into the viral success of personalized pet ID tags on TikTok, exploring the reasons behind their popularity in overseas markets. It highlights the brand's accurate understanding of pet owner needs and its ability to fulfill personalized customization demands. The article further discusses the importance of branding and social media marketing in the international arena, providing valuable insights for sellers looking to capitalize on the pet economy. It emphasizes the power of targeted marketing and personalized products in achieving success in the competitive global market.

01/27/2026 Logistics Industry Insights
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Loona Robot Dog Gains Global Fame Through Crowdfunding Social Media

Loona Robot Dog Gains Global Fame Through Crowdfunding Social Media

Canbotics' Loona robot achieved viral success overseas, offering valuable insights for new tech companies going global. This article analyzes Loona's international strategy, encompassing overseas social media marketing, overseas crowdfunding, and independent website operation. It emphasizes data-driven iterative optimization and cost-effective TikTok traffic generation, ultimately helping Chinese intelligent manufacturing reach a global audience. Loona's success highlights the importance of understanding target markets and adapting strategies based on user feedback and platform trends to achieve sustainable growth and brand recognition in the international arena.

01/30/2026 Logistics Industry Insights
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Tiktok Star OLOV Expands in Surging Mens Grooming Market

Tiktok Star OLOV Expands in Surging Mens Grooming Market

The OLOV men's trimmer went viral on TikTok in the US, revealing the huge potential of the men's personal care market. The brand successfully captured the growing trend of male consumers' increasing emphasis on personal image through precise positioning, social media marketing, and omnichannel layout. Cross-border sellers should learn from its experience, pay attention to market dynamics, innovate products, and seize the first opportunity in the men's personal care market. Focus on targeted marketing and product development to cater to this growing demographic.

02/03/2026 Logistics Industry Insights
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Tiktok Trend Boosts Easter Chick Toy Sales

Tiktok Trend Boosts Easter Chick Toy Sales

The unexpected viral trend of the 'chicken meme' on TikTok has driven the popularity of mini Easter chick toys, attracting attention from cross-border e-commerce businesses. This article analyzes the reasons behind this phenomenon, highlighting the significant potential of the Easter toy market. It suggests that sellers seize this opportunity for trend-riding marketing, while also paying attention to compliance, intellectual property, quality control, and logistics. The article emphasizes the importance of navigating these aspects to successfully capitalize on the Easter toy boom.

02/03/2026 Logistics Industry Insights
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