Can Hepsiburada Mirror Coupangs Growth in Turkeys Ecommerce Sector

Can Hepsiburada Mirror Coupangs Growth in Turkeys Ecommerce Sector

This article analyzes the profitability potential of the Turkish e-commerce platform Hepsiburada, comparing its operational model with that of the Korean platform Coupang. It highlights that Hepsiburada's self-fulfillment model is more suitable for small and medium-sized sellers. The article emphasizes that while Hepsiburada benefits from demographic dividends and low operational barriers, sellers still need to deeply understand market characteristics and rationally assess risks. This is crucial for success in the Turkish e-commerce landscape when using Hepsiburada.

12/31/2025 Logistics Industry Insights
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Suberrys Hong Kong IPO Struggles Amid Ecommerce Growth Concerns

Suberrys Hong Kong IPO Struggles Amid Ecommerce Growth Concerns

The disappointing IPO of cross-border e-commerce company 'Booyu' in Hong Kong highlights the challenges facing the industry. Over-reliance on the US market and third-party platforms, coupled with insufficient brand autonomy, are key concerns. To achieve sustainable growth, companies need to focus on brand building and diversify their sales channels. This incident serves as a reminder of the importance of strategic adaptation in the rapidly evolving cross-border e-commerce landscape.

12/31/2025 Logistics Industry Insights
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Shopees Datadriven Strategy Fuels Ecommerce Growth in Southeast Asia

Shopees Datadriven Strategy Fuels Ecommerce Growth in Southeast Asia

This article provides a comprehensive guide for sellers choosing Shopee sites, from the perspective of a data analyst. It deeply analyzes the characteristics and potential of each Shopee site, including Taiwan, Malaysia, the Philippines, Indonesia, Singapore, Thailand, and Vietnam. The article details market characteristics, consumer preferences, and operational strategies for each site. Furthermore, it incorporates the latest Shopee platform policies to offer sellers refined operational advice, helping them make informed decisions and optimize their cross-border e-commerce strategies.

12/31/2025 Logistics Industry Insights
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Lige Airport Struggles to Balance Growth and Environmental Goals

Lige Airport Struggles to Balance Growth and Environmental Goals

Liège Airport faces challenges due to a new environmental operating permit aimed at reducing noise pollution. The airport argues the permit will severely impact its cargo capacity. This conflict between the airport's operations and local residents' concerns reflects the broader EU challenge of balancing environmental protection with economic development. Potential solutions include technological innovation, operational optimization, and noise mitigation strategies to address the concerns and allow the airport to maintain its crucial air cargo role. These solutions are crucial for the airport's future.

12/31/2025 Logistics Industry Insights
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Orient Selection Plans Tiktok Expansion for Crossborder Ecommerce Growth

Orient Selection Plans Tiktok Expansion for Crossborder Ecommerce Growth

Dongfang Zhenxuan's high-salary recruitment of TikTok overseas store operators signals its official entry into the international market. This article analyzes Dongfang Zhenxuan's advantages in going global and highlights the immense potential and opportunities of TikTok E-commerce. Furthermore, from the perspective of a data analyst, it explores the key factors in choosing cross-border e-commerce strategies, emphasizing the importance of data-driven decision-making. The move underscores the growing significance of TikTok as a platform for cross-border commerce and the strategic importance of data analysis in navigating this dynamic landscape.

12/30/2025 Logistics Industry Insights
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Douyin Adjusts Seller Deposit Rules to Boost Platform Growth

Douyin Adjusts Seller Deposit Rules to Boost Platform Growth

This article provides an in-depth analysis of TikTok Shop's security deposit system, exploring the reasons and impact of deposit adjustments, and offering corresponding strategies. It focuses on recent category adjustment cases, such as trendy toys blind boxes and agarwood. The article emphasizes streamlining categories, improving operational quality, and paying attention to platform announcements as key methods for merchants to mitigate risks and ensure smooth shop operations. It aims to help sellers navigate the changing deposit landscape and maintain a healthy TikTok Shop presence.

12/30/2025 Logistics Industry Insights
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Amazon Relaxes Japan Toy Rules Plans South Africa Growth

Amazon Relaxes Japan Toy Rules Plans South Africa Growth

Amazon Japan has adjusted its compliance policy for the children's toy category, lowering the target age threshold, which benefits toy sellers by reducing costs. Simultaneously, Amazon South Africa is about to launch, providing cross-border e-commerce sellers with an opportunity to seize the African market. Sellers should seize this opportunity, adjust their strategies, and embrace new growth points. This expansion presents a significant advantage for businesses looking to tap into a new and emerging market with potentially high growth potential.

12/30/2025 Logistics Industry Insights
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Brands Turn to Tiktok for Shortform Video Marketing Growth

Brands Turn to Tiktok for Shortform Video Marketing Growth

Brands like Newme are leveraging TikTok for growth, highlighting its unique user characteristics and traffic advantages. Brands need to understand the algorithm, effectively utilize UGC/KOL collaborations, and remain true to their core values. TikTok is poised to become a must-have platform for brands in the future. It offers a unique opportunity to connect with a younger audience and build brand awareness through engaging short-form video content. Mastering TikTok marketing is becoming increasingly crucial for sustained brand growth and market presence.

12/30/2025 Logistics Industry Insights
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Amazon Sellers Urged to Secure Trademarks for Brand Growth

Amazon Sellers Urged to Secure Trademarks for Brand Growth

This article uses a Q&A format to delve into 13 key questions about Amazon Brand Registry and trademark registration. It covers the trademark registration process, required materials, review time, as well as the conditions, process, and required materials for Brand Registry. The aim is to help sellers quickly grasp the key points of brand layout, effectively utilize Amazon's brand protection policies, and enhance product competitiveness. This provides a comprehensive guide for navigating the complexities of Amazon brand building.

12/30/2025 Logistics Encyclopedia
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Amazon Sellers Adopt New Strategies to Stabilize Sales Growth

Amazon Sellers Adopt New Strategies to Stabilize Sales Growth

Amazon sellers often face sales fluctuations due to factors like unstable new product foundations, reliance on long-tail traffic, lack of core keyword rankings, poor ad placement, insufficient proactive promotion, and single traffic sources. To address this, sellers should optimize products, expand traffic channels, refine keyword operations, develop advertising strategies, monitor market trends, and build a data analysis system. By establishing reliable traffic sources, sellers can mitigate uncertainty risks and achieve stable growth. Focus on building a diversified and sustainable traffic strategy for long-term stability.

12/30/2025 Logistics Industry Insights
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