Titanium Media NUTRILAND Win TTMS Award for Marketing Innovation

Titanium Media NUTRILAND Win TTMS Award for Marketing Innovation

Titan Technology received the TTMS "Emerging Product Innovation Award" for its deep collaboration with Nutrend in the Southeast Asian market. This case study, through tripartite collaboration, built a three-dimensional growth system around the target audience, validating a new quantifiable seeding model led by brand advertisers with synergistic brand and performance marketing. The project achieved breakthroughs in scale, structure, and efficiency, providing replicable best practices for the industry. It demonstrates the effectiveness of the TTMS platform in driving overseas marketing success and highlights Titan Technology's expertise in this area.

Reverse Logistics Turns Food Waste into Profits

Reverse Logistics Turns Food Waste into Profits

This paper explores how supermarkets can utilize reverse logistics to transform expired food into energy and compost, saving costs and protecting the environment. Through the case study of Stop & Shop's collaboration with Divert, it showcases a reverse logistics strategy that emphasizes multi-party collaboration, a holistic supply chain perspective, and profit optimization. The article also analyzes different channel options and the future trends of reverse logistics, emphasizing that companies should seize opportunities to build efficient reverse logistics systems. This approach minimizes food waste and contributes to a circular economy.