Amazon Sellers Boost Ad Spending for Holiday Season

Amazon Sellers Boost Ad Spending for Holiday Season

The end-of-year peak season on Amazon is highly competitive, making traffic acquisition crucial both on and off the platform. Display Ads offer broad reach, allowing precise targeting through audience and content relevance. Utilizing strategies like retargeting and similar product targeting can effectively boost new product traffic, capture competitor traffic, and encourage cross-selling. This helps sellers achieve sales breakthroughs during the peak season.

12/31/2025 Logistics Industry Insights
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Amazons Early Prime Deals Signal Holiday Spending Trends

Amazons Early Prime Deals Signal Holiday Spending Trends

Data from Amazon's Prime Early Access Sale indicates a diversion of some Black Friday and Cyber Monday demand, leading to a decrease in average order value. Consumer sentiment suggests a wait-and-see approach. Amazon's own products performed strongly. Third-party sellers need to adapt by employing strategies such as differentiated competition, refined operations, and diversified channels to navigate the evolving market landscape. The report highlights the need for sellers to be proactive and responsive to changing consumer behaviors during major sales events.

12/30/2025 Logistics Industry Insights
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US Consumer Spending Fuels Growth Despite Economic Headwinds

US Consumer Spending Fuels Growth Despite Economic Headwinds

Council of Economic Advisers Chair Bernstein analyzes the current state of the US economy, emphasizing the importance of intermediate goods trade and highlighting consumption as the economic engine and employment as the cornerstone. The government is committed to balancing growth and stability while improving public well-being, but challenges such as high prices remain. Efforts are focused on navigating these inflationary pressures and fostering a robust labor market to ensure sustainable economic prosperity for all Americans.

01/21/2026 Logistics Industry Insights
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US Inflation Persists As Consumer Spending Stays Strong

US Inflation Persists As Consumer Spending Stays Strong

Jared Bernstein, Chairman of the Council of Economic Advisers, analyzed the US economic situation during a media call at the Port of Los Angeles. He emphasized the importance of intermediate goods trade, highlighting consumer spending as a key economic driver. Bernstein acknowledged that inflationary pressures persist. He argued for balancing growth with stability, addressing structural challenges to ensure steady economic progress. The administration is focused on navigating these complexities to foster a resilient and sustainable economy, while closely monitoring global economic trends and their potential impact on the US.

01/21/2026 Logistics Industry Insights
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Bernstein Analyzes US Economy Trade Spending Inflation Trends

Bernstein Analyzes US Economy Trade Spending Inflation Trends

Council of Economic Advisers Chair Bernstein, speaking at the Port of Los Angeles, analyzed the US economy from a freight perspective. He emphasized the importance of trade, highlighted consumption as the cornerstone of economic growth, praised the strong job market, and acknowledged that inflation remains a challenge. He stressed the government's commitment to lowering inflation while maintaining employment, boosting purchasing power, and achieving balanced economic growth. The administration is focused on navigating the current economic landscape to ensure stability and prosperity for American citizens.

01/21/2026 Logistics Industry Insights
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Strong Consumer Spending Fails to Lift Trucking Demand

Strong Consumer Spending Fails to Lift Trucking Demand

Armada's Prather highlighted a 'disconnect' between the freight market and macroeconomics at the SMC3 event. Strong consumer spending contrasts with a weak freight market, possibly due to inventory management, changing consumption patterns, and trade dynamics. Businesses need to closely monitor both the macroeconomy and specific freight market conditions. Innovation in services and improved efficiency are crucial for navigating this complex environment. Understanding the underlying factors driving this divergence is key to strategic decision-making in the current economic climate.

01/28/2026 Logistics Industry Insights
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Strong Consumer Spending Fails to Boost Freight Demand

Strong Consumer Spending Fails to Boost Freight Demand

Armada's Mr. Prather pointed out at the SMC3 J meeting that the freight market can sometimes be disconnected from the broader macroeconomy. Changes in consumption patterns and optimized inventory management strategies are potential drivers of this phenomenon. Businesses need a deep understanding of different industry dynamics. Freight companies should also innovate their service models to adapt to these shifts and better serve the evolving needs of their customers. This requires a proactive approach to understanding and responding to the factors influencing freight demand.

01/28/2026 Logistics Industry Insights
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US Consumer Spending Flat As Inflation Worries Persist

US Consumer Spending Flat As Inflation Worries Persist

US personal income grew more than expected in September, but PCE inflation pressure remained, with the overall PCE price index hitting a one-year high. The data reflects the complexity of the US economy: income growth supports consumption, but inflation pressures persist. The future economic direction depends on multiple factors, including the labor market, inflation trends, and geopolitical risks.

01/28/2026 International Settlement
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US Retail Sales Flat As Consumer Spending Weakens

US Retail Sales Flat As Consumer Spending Weakens

U.S. retail growth stalled in August, remaining virtually unchanged from July, reflecting declining consumer confidence and economic concerns. Weak consumer spending is attributed to a combination of factors, including high unemployment, inflation, a sluggish housing market, and fluctuating fuel prices. Experts suggest that over-reliance on consumer spending is unsustainable. The retail industry needs to transform, focusing on digitalization, personalized services, and sustainability to adapt to the new market environment. This shift is crucial for long-term viability and meeting evolving consumer needs.

01/29/2026 Logistics Industry Insights
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Freight Market Rebounds As Capacity Consumer Spending Rise

Freight Market Rebounds As Capacity Consumer Spending Rise

The freight market is showing signs of recovery, driven by rebounding capacity and increased consumer spending. U.S. import volumes continue to grow, with positive trends observed in trucking, intermodal, and rail transportation. While uncertainties remain, the market outlook is more optimistic than before, offering a glimmer of hope for the industry. The recovery is fueled by both the ability to move goods (capacity recovery) and the demand for those goods (consumer spending), leading to increased freight activity.

01/30/2026 Logistics Industry Insights
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