Google Lens Boosts Crossborder Ecommerce Visual Search

Google Lens Boosts Crossborder Ecommerce Visual Search

Google Lens is emerging as a new traffic source for cross-border e-commerce. By optimizing product images, deploying structured data, and linking with Google Shopping ads, sellers can effectively enhance product exposure and conversion within Google Lens. Simultaneously, it's crucial to avoid false advertising and brand abuse to ensure compliant operation. Optimizing product visuals and leveraging structured data are key to success. By integrating Google Lens with Google Shopping, sellers can further amplify their reach and drive sales. Compliance and ethical practices remain paramount for long-term success.

01/28/2026 Customs Knowledge
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Outdoor Brands Use Bing Ads for Targeted Marketing in US and Europe

Outdoor Brands Use Bing Ads for Targeted Marketing in US and Europe

This article explores how outdoor apparel brands can leverage Bing Ads search advertising to achieve precise marketing breakthroughs in European and American markets. By analyzing the characteristics of these markets and the advantages of Bing Ads, it proposes marketing strategies such as accurately targeting users, creating compelling ad content, and using data analysis to optimize ad performance. The importance of risk management is also emphasized. The focus is on using Bing Ads to effectively reach the target demographic and maximize ROI in the competitive European and American outdoor apparel market.

01/30/2026 Logistics Industry Insights
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Temus Global Growth Boosts Crossborder Ecommerce for Chinese Sellers

Temus Global Growth Boosts Crossborder Ecommerce for Chinese Sellers

Temu, Pinduoduo's subsidiary, has rapidly risen with a strategy of 'low prices + advertising + innovation,' topping global e-commerce app download and active user charts for three consecutive years, reshaping the cross-border e-commerce landscape. Facing competition from giants like Amazon and overseas trade barriers, Temu actively innovates its model, promotes localization, and leverages tools like E-Cang ERP to enhance seller operational efficiency, helping Chinese sellers benefit in the global market. Its success highlights the potential of new strategies in navigating the challenges of international e-commerce.

02/03/2026 Logistics Industry Insights
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Crossborder Ecommerce Firms Prioritize Mobile and SEO Balance

Crossborder Ecommerce Firms Prioritize Mobile and SEO Balance

Choosing a responsive website building system for cross-border e-commerce requires considering both mobile experience and SEO. Focus on multilingual support, search engine marketing, advertising ROI, and intelligent localization. Data-driven decision-making is crucial for selecting the right system to facilitate global expansion. Prioritize platforms that offer optimal mobile responsiveness to cater to the growing mobile user base. Ensure the system allows for robust SEO optimization to improve organic visibility in international markets. Ultimately, the chosen platform should empower businesses to effectively reach and engage customers worldwide.

02/03/2026 Logistics Industry Insights
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UK Ecommerce Sellers Face VAT Compliance Challenges With C79 C88

UK Ecommerce Sellers Face VAT Compliance Challenges With C79 C88

Post-Brexit, VAT deduction policies for cross-border e-commerce in the UK have changed, impacting platform sellers. VAT deduction for B2C orders and advertising expenses is no longer possible. The C79 and C88 documents are crucial for reclaiming VAT. C79 serves as the basis for tax declaration, while C88 is a customs document. Sellers must promptly obtain and verify these documents for compliant reporting, avoiding risks associated with false declarations. Seeking professional tax services is recommended to stay informed about the latest policies and ensure compliant operations.

02/03/2026 Customs Knowledge
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Global Shipping Industry Strengthens Cargo Declaration Safety Measures

Global Shipping Industry Strengthens Cargo Declaration Safety Measures

This report delves into the booking compliance review and physical inspection measures adopted by shipping companies to ensure the safe transportation of goods. It emphasizes the responsibilities and obligations of shippers and proposes strengthening collaboration across all links in the supply chain. The aim is to build a safer and more efficient shipping system, ensuring the smooth flow of global trade. By focusing on proactive measures and shared responsibility, the report advocates for a holistic approach to mitigating risks and enhancing overall shipping security.

09/28/2025 Logistics
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Key Differences Between Packing Lists and Container Loading Plans in Shipping

Key Differences Between Packing Lists and Container Loading Plans in Shipping

In international shipping, both CLP (Container Loading Plan) and PL (Packing List) record cargo information but serve different purposes. The CLP focuses on describing the loading situation within a container, used for verification by shippers, terminals, and carriers. The PL is commonly used for customs declaration and inspection, serving as a basis for customs review. Understanding the differences between the two is crucial for freight forwarders to ensure smooth export of goods. Knowing which document to use for each step streamlines the process and avoids delays.

09/26/2025 Logistics Encyclopedia
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Fedex Freight Delays NMFC System Overhaul Adoption

Fedex Freight Delays NMFC System Overhaul Adoption

The National Motor Freight Traffic Association (NMFTA) has implemented significant updates to its National Motor Freight Classification (NMFC) system, aiming to improve efficiency and transparency in freight classification. Despite LTL giant FedEx Freight announcing a delay in implementation, this change will have a profound impact on the logistics industry, requiring businesses to reassess their logistics strategies. The updates necessitate careful review and potential adjustments to ensure compliance and optimize freight costs. Businesses should proactively analyze the changes to mitigate potential disruptions and maintain competitive pricing.

08/13/2025 Logistics
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Guide to Avoiding Unfair Terms in Crossborder Logistics Contracts

Guide to Avoiding Unfair Terms in Crossborder Logistics Contracts

Cross-border logistics contracts often conceal risks, with hidden clauses potentially leading to cost overruns and unfair terms infringing on corporate rights. This article reveals common pitfalls, emphasizing the importance of contract review and legal awareness. It aims to help businesses proactively avoid risks and ensure supply chain security. By understanding potential issues and implementing preventative measures, companies can safeguard their interests and navigate the complexities of international shipping agreements more effectively. Due diligence and a strong legal foundation are crucial for successful cross-border logistics operations.

11/03/2025 Logistics Industry Insights
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Alibaba Bans Alcohol Sales to Saudi Arabia in Compliance Move

Alibaba Bans Alcohol Sales to Saudi Arabia in Compliance Move

Alibaba.com has announced a new regulation prohibiting the sale of alcoholic beverages and food products to Saudi Arabia. This rule, effective February 18, 2025, is based on Saudi Arabian law and Islamic Sharia, which forbids the sale of alcohol. Merchants are advised to review existing orders and adjust their sales strategies accordingly. Alibaba.com will strengthen its monitoring and impose penalties on violators. This measure aims to ensure that platform merchants comply with Saudi Arabian laws and highlights the importance of compliant operations in cross-border e-commerce.

11/03/2025 Customs Knowledge
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