DR Congo Boosts Customs Oversight to Reform Trade Practices

DR Congo Boosts Customs Oversight to Reform Trade Practices

The General Directorate of Customs of the Democratic Republic of the Congo (DRC) sought technical assistance from the World Customs Organization (WCO) to regain control over customs valuation, aiming to assess and enhance the capabilities of customs officers. Following a diagnostic assessment, the WCO recommended that the DRC utilize modern tools such as risk management and post-clearance audit, and supported its strategy to comply with the Niamey Declaration and the Trade Facilitation Agreement. This initiative not only improves customs valuation capacity in the DRC but also revitalizes the national economy and reshapes the trade landscape.

01/27/2026 Customs Knowledge
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CMA CGM Sells APL Terminals to Cut Debt Focus on Core Routes

CMA CGM Sells APL Terminals to Cut Debt Focus on Core Routes

CMA CGM's sale of APL Terminals aims to optimize its debt structure, focus on core business, and synergize with the Ocean Alliance to reduce route redundancy. This move will impact the competitive landscape of the shipping market, trigger a battle for terminal assets, and potentially accelerate industry consolidation. While CMA CGM remains a significant port operator, it will continue to adjust its strategy to address market challenges. The sale represents a significant strategic shift for the company, impacting its port operations and financial standing. The long-term effects on the shipping industry remain to be seen.

01/28/2026 Logistics
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Prologis Summit Explores AI Energy in Future Supply Chains

Prologis Summit Explores AI Energy in Future Supply Chains

The Prologis Summit focused on the impact of energy and AI on supply chains. The U.S. Secretary of the Interior emphasized the importance of energy security, while the Prologis CEO outlined their energy transition strategy, highlighting the utilization of all energy sources and exploring new opportunities in data centers and edge computing. Both parties envisioned the synergistic development of AI factories and energy production, as well as the crucial role of logistics real estate in the future digital economy. The summit underscored the convergence of energy, AI, and logistics in shaping the next generation of supply chains.

01/30/2026 Logistics Industry Insights
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Amazon Launches Tailored Audiences for Sellercustomer Engagement

Amazon Launches Tailored Audiences for Sellercustomer Engagement

Amazon has launched new marketing features, including "Targeted Audiences," allowing sellers to send emails directly to specific customer groups and providing data tracking to enhance brand marketing. Additionally, tools like Buy with Prime and Alexa voice assistant will help sellers expand sales channels and embrace a new era of marketing. These features aim to empower sellers with more precise targeting and data-driven insights to optimize their marketing strategies on the Amazon platform.

01/06/2026 Logistics Industry Insights
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Guide to Monetizing Websites With Google Adsense

Guide to Monetizing Websites With Google Adsense

This article provides an in-depth analysis of Google AdSense's profit model, detailing its core principles, various monetization methods (CPC, CPM, link units, etc.), advantages, and precautions. It offers practical strategies for increasing profitability, aiming to help website owners master the correct approach to website monetization and maximize the value of their traffic. The article explores how to effectively leverage AdSense to generate revenue and optimize website performance for better earnings.

12/31/2025 Logistics Encyclopedia
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Google Ads Key Pitfalls to Avoid for New Accounts

Google Ads Key Pitfalls to Avoid for New Accounts

This article delves into four common pitfalls during the cold start phase of new Google Ads accounts: display network, smart bidding, broad match keywords, and the 2x budget rule. It provides corresponding solutions to help advertisers effectively control their budget and achieve precise targeting. Avoiding these traps enables advertisers to utilize their budget more efficiently, improve ad performance, and drive business growth. By understanding and addressing these issues, advertisers can optimize their campaigns and maximize their return on investment.

01/26/2026 Logistics Industry Insights
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Facebook Ad Scams Are Businesses Overpaying

Facebook Ad Scams Are Businesses Overpaying

Exposes common pitfalls in Facebook Ads account opening and service fees, alerting advertisers to unreasonable charges to avoid overspending. Offers advice on choosing reliable agencies and emphasizes the importance of improving one's own capabilities to prevent being exploited due to information asymmetry. This guide helps advertisers navigate the Facebook Ads landscape with greater awareness and make informed decisions to optimize their ad spend and achieve better results.

01/04/2026 Logistics Industry Insights
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Marketers Leverage Google Keyword Planner for Targeted Campaigns

Marketers Leverage Google Keyword Planner for Targeted Campaigns

This article provides a detailed guide to Google Keyword Planner's functions and usage, covering account setup, new keyword discovery, search volume retrieval, and forecasting. It explains how to apply these insights to practical SEO, such as identifying highly relevant, high-search-volume, local, and long-tail keywords. Mastering these techniques can effectively enhance the precision of your marketing strategies. This includes understanding how to use the tool for both organic and paid search campaigns to maximize ROI.

01/04/2026 Logistics Encyclopedia
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Amazon Sellers Boost Sales with Traffic Loop Strategies

Amazon Sellers Boost Sales with Traffic Loop Strategies

This article provides an in-depth analysis of Amazon referral traffic mechanisms and optimization strategies, covering key channels such as automatic ads, sponsored product ads, video ads, and the “Frequently bought together” section. It emphasizes how to build a traffic loop through ad bundling, circulating traffic within the seller's own product pool to increase overall sales and brand influence. Whether you are a beginner or an experienced seller, you can gain practical operational guidance from this article.

01/04/2026 Logistics Encyclopedia
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Google Ads Optimization Guide Aims to Boost ROI

Google Ads Optimization Guide Aims to Boost ROI

This article provides an in-depth analysis of Google Ads principles, advantages, and campaign strategies, emphasizing the importance of precise targeting and data analysis. By optimizing landing pages, keyword matching, and continuous monitoring, businesses can effectively improve ad performance and achieve a higher return on investment. The focus is on maximizing efficiency and profitability through strategic campaign management and data-driven decision-making within the Google Ads platform.

01/06/2026 Logistics Industry Insights
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