SEO Boosts Costeffective Customer Acquisition for Businesses

SEO Boosts Costeffective Customer Acquisition for Businesses

SEO is a crucial strategy for businesses to obtain free, high-quality traffic by optimizing their websites' ranking in search engine results like Google. Compared to other promotional methods, SEO offers advantages such as precise traffic targeting, high cost-effectiveness, strong scalability, lasting results, and improved user experience. It serves as a vital tool for businesses to acquire traffic, enhance brand influence, and achieve business growth in the internet age. By improving website visibility, SEO attracts potential customers actively searching for related products or services, driving organic growth and sustainable success.

01/06/2026 Logistics Industry Insights
Read More
Amazon Sellers Adapt As Ad Costs Surge

Amazon Sellers Adapt As Ad Costs Surge

Amazon sellers are struggling with soaring advertising costs, with ad spending quadrupling in five years. This is driven by a surge in seller numbers, intense competition during peak seasons, and platform crackdowns on fraudulent practices. To combat this increasing competition, 30% of sellers are turning to off-Amazon advertising. Their goals include clearing inventory, promoting new products, and testing product viability, all while seeking more cost-effective traffic sources. This shift represents a strategic move to diversify marketing efforts and alleviate the pressure of rising advertising costs on the Amazon platform.

01/06/2026 Logistics Industry Insights
Read More
Ecommerce Leaders Meet in Hangzhou on Crossborder Growth

Ecommerce Leaders Meet in Hangzhou on Crossborder Growth

LoveAd & Shoptop held a private cross-border e-commerce event in Hangzhou, bringing together seven industry leaders. They shared their successful experiences in areas such as ergonomic chairs in Singapore, B2C independent site transformation, category expansion, technology-driven globalization of home furnishings, technology-enabled one-stop shopping experiences, and the overseas expansion of high-tech products. The event fostered discussions on future trends in cross-border e-commerce and provided valuable insights for Chinese companies looking to expand internationally. The speakers offered practical advice and strategies for navigating the complexities of the global market.

02/11/2026 Logistics Industry Insights
Read More
Envision Energy Hits 10000th Wind Turbine Gearbox Milestone

Envision Energy Hits 10000th Wind Turbine Gearbox Milestone

Envision Energy's 10,000th self-developed gearbox rolled off the production line, marking a breakthrough in the localization of core components for China's wind power industry. Through technological innovation and continuous R&D, Envision Energy has become a leading global gearbox manufacturer. Its products operate stably and reliably in wind farms worldwide. Envision Energy will continue to increase its R&D investment to promote the upgrading of the wind power equipment manufacturing industry. This milestone underscores Envision's commitment to technological independence and its significant contribution to the renewable energy sector.

02/11/2026 Logistics Industry Insights
Read More
Chinese Ereader Firm Onyx Boox Plans Hong Kong IPO Amid Eink Demand

Chinese Ereader Firm Onyx Boox Plans Hong Kong IPO Amid Eink Demand

Onyx Boox, focusing on e-ink screen devices, is seeking a Hong Kong IPO through differentiated strategies. Its Android-based open system caters to diverse application scenarios, achieving revenue exceeding 1 billion RMB, with over half generated from overseas markets. The company specializes in e-readers and related products, leveraging the unique properties of e-ink technology. With a strong presence in cross-border e-commerce, Boox aims to further expand its global reach and capitalize on the growing demand for paperless reading and writing solutions. The future looks promising for this innovative company.

02/03/2026 Logistics Industry Insights
Read More
Easyya Raises Series B to Expand Smart Virtual Factories for Global Ecommerce

Easyya Raises Series B to Expand Smart Virtual Factories for Global Ecommerce

Cross-border virtual factory intelligent platform Yi Ya has completed a multi-million RMB Series B funding round and reached a strategic cooperation with a state-owned assets platform in Guangdong Province. Yi Ya focuses on supply chain integration and technological innovation, developing high-quality products for cross-border e-commerce sellers through big data product selection, creating a "super virtual factory." Yi Ya has also launched an "Amazon Brand Acquisition Program" to help SMEs go global and generate revenue, creating a three-dimensional development model for overseas brands.

02/03/2026 Logistics Industry Insights
Read More
Amazon Sued Over Misleading Supplement Labels

Amazon Sued Over Misleading Supplement Labels

Amazon faces a class-action lawsuit over dietary supplement labeling after a court denied its motion to dismiss, highlighting a regulatory 'gray area' in the U.S. market. Consumers allege Amazon misled them with 'structure/function claims,' leading them to believe products were FDA-approved. This case underscores the importance of consumer protection and may push the entire dietary supplement industry towards greater compliance in labeling and marketing practices. The lawsuit questions the legality of Amazon's current labeling practices and could set a precedent for future cases involving similar claims.

02/03/2026 Logistics Industry Insights
Read More
Temus EU Compliance Paves Way for Market Expansion

Temus EU Compliance Paves Way for Market Expansion

This article provides an in-depth analysis of Temu's requirements for EU Representative (EU Rep) compliance labeling for products sold in the European market. It details the core elements of the label, the latest regulations, and the necessary EU Rep qualifications. Through a FAQ section, it helps sellers better understand and address compliance challenges, ensuring smooth entry of goods into the European market and avoiding the risk of product removal due to labeling issues. This guide aims to equip sellers with the knowledge needed to navigate Temu's EU compliance landscape.

02/03/2026 Customs Knowledge
Read More
Highprofit Export Industries Key Strategies for Growth

Highprofit Export Industries Key Strategies for Growth

High-profit foreign trade relies not only on diligence but also on selecting industries focused on "customer profitability." This article analyzes high-yield foreign trade strategies, using the new energy industry as an example, explaining how to achieve profit growth through market insight and business model innovation. It emphasizes serving "external value purchasers" by providing solutions rather than just products, which is a breakthrough point for new energy foreign trade. Policy support, market demand, and technological innovation bring opportunities, while technical barriers, certification standards, and fierce competition pose challenges.

02/03/2026 Logistics Industry Insights
Read More
Amazon Report Highlights Social Commerce Trends for Holidays

Amazon Report Highlights Social Commerce Trends for Holidays

The Jungle Scout Consumer Trends Report reveals cautious spending among US consumers, but a renewed willingness to shop online. Office supplies and beauty products are popular. Amazon remains the preferred channel, while social media shopping is gaining traction. Prime members show high loyalty. Concerns about economic recession are growing, leading consumers to shop earlier. Social media shopping preferences vary by age. Sellers need to pay attention to these trends and adjust their strategies accordingly to cater to evolving consumer behavior and maximize opportunities in the dynamic e-commerce landscape.

01/04/2026 Logistics Industry Insights
Read More