South American Smes Boost Ecommerce with Improved Logistics
Logistics is crucial for SMEs venturing into the South American market. This paper analyzes the three major 'breakpoints' in non-direct flight routes and proposes building 'Definitive Logistics' to overcome these challenges. It emphasizes that selecting a logistics partner requires focusing on their depth in transit control, local customs clearance, and last-mile network integration. This approach aims to create a controllable, reliable, and predictable 'virtual direct flight channel', helping sellers achieve stable growth in the South American market.
