CH Robinson Tackles Supply Chain Challenges for Peak Season
In an interview, C.H. Robinson's President of Global Forwarding, Mike Short, shared the company's strategies for navigating current supply chain challenges. These strategies include diversifying transportation options, employing flexible problem-solving skills, and leveraging digital technologies. He highlighted challenges such as port congestion and sea-to-air shifts, proposing corresponding solutions. The article also summarizes the importance of flexibility, creativity, and resilience for shippers, as well as the need for enhanced communication and collaboration. The company is focused on helping customers navigate the complexities of the current market.
