Ecommerce Giants Eye 70B World Cup Sales Boom

Ecommerce Giants Eye 70B World Cup Sales Boom

The Qatar World Cup has ignited the cross-border e-commerce market, with total retail sales in the Middle East and North Africa projected to reach $70 billion. The report reveals the hot-selling trends of World Cup-related products, such as jerseys and souvenirs. Sellers need to focus on market research, logistics support, and compliant operation to seize opportunities and achieve business growth. This event presents a significant chance for e-commerce businesses to expand their reach and capitalize on the increased consumer demand.

Latin Americas Ecommerce Boom Shein Expands Seniors Embrace Social Media

Latin Americas Ecommerce Boom Shein Expands Seniors Embrace Social Media

The Latin American e-commerce market is witnessing new trends: a surge in social media activity among the silver generation presents fresh marketing opportunities. Shein is experimenting with a “Taobao model,” deepening its localization strategy. Meanwhile, traditional retailer Falabella faces declining performance and urgently needs transformation. Cross-border e-commerce sellers must seize these opportunities and navigate the challenges. The growing online presence of older adults provides a new demographic to target, while Shein's adaptation highlights the importance of understanding local market dynamics for sustained growth.